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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/99759


    Title: 企業社會責任對最適出口貿易政策之影響
    The Impact of Corporate Social Responsibility on Optimal Export Trade Policy
    Authors: 張敬宜
    Contributors: 翁堃嵐
    張敬宜
    Keywords: 企業社會責任
    異質雙占
    策略性貿易政策
    產品替代性
    Date: 2016
    Issue Date: 2016-08-09 10:42:22 (UTC+8)
    Abstract: 近年來企業社會責任 (Corporate Social Responsibility, CSR) 議題在國際上不斷的被廣泛檢示,隨著公民意識抬頭,民眾開始發現社會需要改變,CSR 正是人們關心且需要改善的面向之一,企業也開始花心力在這個面向,而政府亦關心這個議題,表示備受 CSR 受消費者、企業、政府三方關注。有許多探討投入 CSR 的多寡對消費者行為影響的文獻,其中大多數文獻所作的實證分析都證明了廠商有策略的投入 CSR 活動能吸引消費者注意並提高其購買意願,而相對的提高消費者的願付價格。因此本文研究想要探討異質雙占時,本國廠商可以投入 CSR 活動的情況下,此設定對政府的最適貿易政策的制定有何影響?本研究強調本國廠商投入 CSR 活動的邊際效果和產品替代性的作用。研究發現廠商為 Bertrand 價格競爭的情況下,產品替代性愈大或 CSR 活動的邊際效果愈大時,會有從出口課稅變成對出口補貼的情況發生,和傳統最適出口政策為對出口課稅的結果有所不同;Cournot 競爭時,因為產品替代性及 CSR 活動的邊際效果對出口補貼率皆為正向的影響,因此最適出口政策仍為對出口補貼,亦可得到本國廠商有 CSR 活動投入的情況下,最適補貼率會高於沒有 CSR 活動投入的情況。
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    Description: 碩士
    國立政治大學
    財政學系
    103255028
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0103255028
    Data Type: thesis
    Appears in Collections:[財政學系] 學位論文

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