Reference: | 中文文獻: 林秀雲譯(2013)。《社會科學研究方法》,台北:雙葉。(原書Babbie, E. [2013]. The practice of social research [13rd ed.]. Wadsworth, US: Cengage Learning.) 周國忠(2002)。〈消費者用餐需求與餐館選擇之研究〉,真理大學管理科學碩士學位論文。 陳國明、彭文正、葉銀嬌、安然(2010)。《傳播研究方法》。台北:威仕曼。 張春興(1998)。《現代心理學》。台北:東華。 張宇梁、吳樎椒譯(2007)。《研究設計:質化、量化及混合方法取向》,台北:學富。(原書Creswell, J. W. [2004]. Research design: qualitative, quantitative, and mixed method approaches. London, UK: SAGE.) 張錦華、陳菀欣(2015)。〈從人權報道觀點分析五地10報新疆衝突報道框架〉,《新聞學研究》,125: 1-47。 葉蓉慧、陳凌(2004)。〈由個人自我構念價值看中國、香港與台灣之文化趨向及爭辯行為〉,《新聞學研究》,80: 51-87。 英文文獻: Alexandrov, A., Lilly, B., & Babakus, E. (2013). The effects of social- and self-motives on the intentions to share positive and negative word of mouth. Journal of the Academic Marketing Science, 41(5), 531-546. Anderson, E. W. (1998). Customer satisfaction and word of mouth. Journal of Service Research, 1(1), 5-17. Arndt, J. (1967). Word of Mouth Advertising: A review of the literature. New York: The Advertising Research Foundation Inc. Babic, A., Sotgiu, F., Valck, K., & Bijmolt, T. H. A. (2015). The effect of electronic word of mouth on sales: A meta-analytic review of platform, product, and metric factors. Journal of Marketing Research, 53(3), 297-318. Baker, A. M., Donthu, N., & Kumar, V. (2015). Investigating how word of mouth conversations about brands influence purchase and retransmission intention. Journal of Marketing Research. Retrieved from http://journals.ama.org/doi/abs/1 0.1509/jmr.14.0099. Barelson, B. (1952). Content analysis in communication research. Glencoe, Ill., Free Press. Berger, J., & Schwartz, E. M. (2011). What drives immediate and ongoing word of mouth? Journal of Marketing Research, 48(5), 869-880. Bone, P. F. (1995). Word of Mouth effects on short-term and long-term product judgments. Journal of Business Research, 32(3), 213–223. Brown, C. L., & Carpenter, G. S. (2000). Why is the trivial important? A reasons-based account for the effects of trivial attributes on choice. Journal of Consumer Research, 26(4), 372-385. Calder, B. J., & Burnkrant, R. E. (1977). Interpersonal influence on consumer behavior: An attribution theory approach. Journal of Consumer Research, 4(1), 29-38. Carpenter, G. S., Glazer, R., & Nakamoto, K. (1994). Meaningful brands from meaningless differentiation: the dependence on irrelevant attributes. Journal of Marketing Research, 31(3), 339–351. Casielles, R. V., Alvarez, L. S., & Rio-Lanza, A. D. (2013). The word of mouth dynamic: How positive (and negative) WOM drives purchase probability. Journal of Advertising Research, 53(1), 43-60. Chan, H., & Cui, S. (2010). The contrasting effects of negative word of mouth in the post-consumption stage. Journal of Consumer Psychology, 21(3), 324-337. Charlett, D., Garland, R., & Marr, N. (1995). How damaging is negative word of mouth? Marketing Bulletin, 6(1), 42-50. Cheema, A., & Kaikati, A. M. (2010). The effect of need for uniqueness on word of mouth. Journal of Marketing Research, 47(3), 553-563. Chen Z., & Lurie, N. H. (2013). Temporal contiguity and negativity bias in the impact of online word of mouth. Journal of Marketing Research, 50(4), 463-476. Chen, Y., Wang, Q., & Xie, J. (2011). Online social interactions: A natural experiment on word of mouth versus observational learning. Journal of Marketing Research, 48(2), 238-254. Chiang, C. F., & Jang, S. C. (2006). The effects of perceived price and brand image on value and purchase intention: Leisure traveler’s attitudes toward online hotel booking. Journal of Hospitality & Leisure Marketing, 15(3), 49-69. Cuieford, J. P. (1965). Fundamental statistics in psychology and education (4th ed.). New York: McGraw-Hill. Dodds, W. B, Monroe, K. B., & Grewal, D (1991). Effects of price, brand, and store information on buyers’ product evaluations. Journal of Marketing Research,28(3), 307-319. Duclos, R., & Barasch, A. (2014). Prosocial Behavior in intergroup relations: How donor self-construal and recipient group-membership shape generosity. Journal of Consumer Research, 41(1), 93-108. Folkes, V. S. (1988). Recent attribution research in consumer behavior: A review and new directions. Journal of Consumer Research, 14(4), 548-565. Gardner, W. L., Gabriel, S., & Lee, A. Y. (1999). “I” value freedom, but “we” value relationships: Self-construal priming mirrors cultural differences in judgment. Psychological Science, 10(4), 321-326. Gorn, G., Pham, M. T., & Sin, L. Y. (2001). When arousal influences ad evaluation and valence does not. Journal of Consumer Psychology, 11(1), 43-55. Goyette, I., Ricard, L., Bergeron, J., & Marticotte, F. (2010). E-WOM scale: Word-of-mouth measurement scale for e-services context. Journal of Administrative Sciences, 27(1), 5-23. Han, C. M., & Terpstra, V. (1988). Country-of-origin effect for uni-national and bi-national product. Journal of International Business Studies, 19(2), 235-253. Hayes, A. F. (2012). Process: a versatile computational tool for observed variable mediation, moderation, and conditional process modeling. New York: Guilford Press. Haywood, K. M. (1989). Managing Word of Mouth communications. Journal of Services Marketing, 3(2), 55–67. He, H., & Harris, L. (2014). Moral disengagement of hotel guest negative WOM: Moral identity centrality, moral awareness, and anger. Annals of Tourism Research, 45, 132-151. He, S. X., & Bond, S. D. (2015). Why is the crowd divided? Attribution for dispersion in online word of mouth. Journal of Consumer Research, 41(6), 1509-1527. Heider, F. (1958). The psychology of interpersonal relations. New York: Wiley. Retrieved from https://books.google.com.tw/books?id=Zh6TDmayL0AC&redir_ esc=y Herr, P. M., Kardes, F. R., & Kim, J. (1991). Effects of Word-of-Mouth and product-attribute information on persuasion: An accessibility-diagnosticity perspective. Journal of Consumer Research, 17(4), 454-462. Hong, J., & Chang, H. H. (2015). “I” follow my heart and “we” rely on reasons: The impact of self-construal on reliance on feelings versus reasons in decision making. Journal of Consumer Research, 41(6), 1392-1411. Hutchinson J. W., & Alba, J. W. (1991). Ignore irrelevant information: Situational determinants of consumer learning. Journal of Consumer Research, 18(3), 325-345. Jain, S. P., Desai, K. K., & Mao, H. (2007). The influence of chronic and situational self-construal on categorization. Journal of Consumer Research, 34(1), 66-76. Jimenez, F. R., & Mendoza, N. A. (2013). Too popular to ignore: the influence of online reviews on purchase intentions of search and experience products. Journal of Interactive Marketing, 27(3), 226-235. Johnson, T. J., & Kaye, B. K. (2004). Wag the blog: How reliance on traditional media and the internet influence credibility perceptions of weblogs among blog users. Journalism & Mass Communication Quarterly, 81(3), 622-642. Katona, Z., Zubcsek, P. P., & Sarvary, M. (2011). Network effects and personal influences: The diffusion of an online social network. Journal of Marketing Research, 48(3), 425-443. Kelley, H. H. (1973). The processes of causal attribution. American Psychologist, 28(2), 107-128. Kelley, H. H., & Michela, J. L. (1980). Attribution theory and research. Annual Review of Psychology, 31(1), 457-501. Krishna, A., Zhou, R. & Zhang, S. (2008). The effect of self-construal on spatial judgments. Journal of Consumer Research, 35(2), 337-348. Laczniak, R. N., DeCarlo, T. E., & Ramaswami, S. N. (2001). Consumers’ responses to negative word-of-mouth communicaton: An attribution theory perspective. Journal of Consumer Psychology, 11(1), 57-73. Lalwani, A. K., & Shavitt, S. (2013). You get what you pay for? Self-construal influences price-quality judgments. Journal of Consumer Research, 40(2), 255-267. Lau, G. T., & Ng, S. (2001). Individual and situational factors influencing negative word-of-mouth behavior. Canadian Journal of Administrative Science, 18(3), 163-178. Marrkus, H. R., & Kitayama, S. (1991). Culture and the self: Implications for cognition, emotion, and motivation. Psychological Review, 98(2), 224-253. Mishra, V., & Roch, S. G. (2013). Cultural values and performance appraisal: Assessing the effects of rater self-construal on performance ratings. The Journal of Psychology, 147(4), 325-344. Mitra, K., Reiss, M., & Capella, L. M. (1999). An examination of perceived risk, information search and behavioral intentions in search, experience and credence services. Journal of Service Marketing, 13(3), 208-228. Mizerski, R. W., Golden, L. L., & Kernan, J. B. (1979). The attribution process in consumer decision making. Journal of Consumer Research, 6(2), 123-140. Norris, D. G. (1992). Ingredient branding: A strategy option with multiple beneficiaries. Journal of Consumer Marketing, 9(3), 19-31. Olson, J. C. (1973). Cue properties of price: Literature review and theoretical considerations. Paper presented at 83rd Annual Convention of the American Psychological Association, Montreal, Canada. Oyserman, D., Coon, H. M., & Kemmelmeier, M. (2002). Rethinking individualism and collectivism: Evaluation of theoretical assumptions and meta-analyses. Psychological Bulletin, 128(1), 3-72. Park, H. S. (2001). Self-construal as motivating factors in opinion shifts resulting from exposure to majority opinions. Communications Report, 14(2), 105–116. Patel, K. (2013). Incremental Journey for world wide web: Introduced with web 1.0 to recent web 5.0- A survey paper. International Journal of Advanced Research in Computer Science and Software Engineering, 3(10), 410-417. Rao, A. R., & Monroe, K. B. (1989). The effect of price, brand name, and store name on buyers’ perceptions of product quality: an integrative review. Journal of Marketing Research, 26(3), 351-357. Richins, M.L. (1983). Negative Word-of-Mouth by dissatisfied consumers: A pilot study. Journal of Marketing, 47(1), 68–78. Shimp, T. A., & Bearden, W. O. (1982). Warranty and other extrinsic cue effects on consumers’ risk perceptions. Journal of Consumer Research, 9(1), 38-46. Shin, D., Song, J. H., & Biswas, A. (2014). Electronic word-of-mouth (eWOM) generation in new media platforms: The role of regulatory focus and collective dissonance. Marketing Letters, 25(2), 153-165. Singelis, T. M. (1994). The measurement of independent and interdependent self-coustruals. Personality and Social Psychology Bulletin, 20(5), 580-591. Swaminathan, V., Page, K. L., & Gurhan-Chanli, Z. (2007). “My” brand or “our” brand: The effects of brand relationship dimensions and self-construal on brand evaluations. Journal of Consumer, 34(2), 248-259. Sweeney, J. C., Soutar, G. N., & Mazzarol, T. (2012). Word of mouth: measuring the power of individual messages. European Journal of Marketing, 46(1), 237-257. Sweeney, J. C., Soutar, G. N.,& Mazzarol, T. (2008). Factors influencing word of mouth effectiveness: receiver perspectives. Journal of Marketing, 42(3), 344-364. Tetlock, P. E., & Boettger, R. (1989). Accountability: A social magnifier of the dilution effect. Journal of Personality and Social Psychology, 57(3), 388-398. Tiwari, K., & Singh, R. (2012). Perceived impact of ingredient branding on host brand equity. Journal of Marketing and Management, 3(1), 60-77. Verhagen, T., Nauta, A., & Feldberg, F. (2013). Negative online word-of-mouth: Behavioral indicator or emotional release? Computers in Human Behavior, 29(4), 1430-1440. Weiner, B. (1985). An attributional theory of achievement motivation and emotion. Psychological Review, 92(4), 548-573. Weiner, B. (2000). Attributional thoughts about consumer behavior. Journal of Consumer Research, 27(3), 382-386. West, P. M., & Broniarczyk, S. M. (1998). Integrating multiple opinions: The role of aspiration level on consumer response to critic consensus. Journal of Consumer Research, 25(1), 38-51. Wheat, R. (2010). The empowered shopper. The Hub Magazine, May/June , 42-46. White, K., Argo, J. J., & Sengupta, J. (2012). Dissociative versus associative responses to social identity threat: The role of consumer self-construal. Journal of Consumer Research, 39(4), 704-719. White, P. D., & Cundiff, E. W. (1978). Assessing the quality of industrial products. Journal of Marketing, 42(1), 80-86. You, Y., Vadakkepatt, G. G., & Joshi, A. M. (2015). A meta-analysis of electronic word-of-mouth elasticity. Journal of Marketing, 79(2), 19-39. Yun, G. W., & Park, S. Y. (2011). Selective posting: Willingness to post a message online. Journal of Computer-Mediated Communication, 16(2), 201-227. Zeithaml, V. A. (1988). Consumer perceptions of price, quality, and value: A mean-end model and synthesis of evidence. Journal of Marketing, 52(3), 2-22. Zhang, Y., & Shrum, L. J. (2009). The influence of self-construal on impulsive consumption. Journal of Consumer Research, 35(3), 838-850. Zhang, Y., Feick, L., & Mittal, V. (2014). How males and felmales differ in their likelihood of transmitting negative word of mouth. Journal of Consumer Research, 40(6), 1097-1108. 網路資料: CNN (2015, June 3). 10 most popular cities for travelers in 2015. Retrieved November 13, 2015, form http://edition.cnn.com/2015/06/03/travel/mastercard-t op-10-destination-cities-2015/. TripAdvisor. Official website. Retrieved November 13, 2015, from http://www.tripadvisor.com. TripAdvisor. About TripAdvisor. Retrieved November 14, 2015, from http://www.tripadvisor.com/PressCenter-c6-About_Us.html. Samsung. Retrieved July 2, 2016, from https:// www.tmall.com. |