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    題名: 高科技新創企業合作網絡模式之研究
    作者: 巫立宇
    貢獻者: 于卓民
    邱志聖

    巫立宇
    關鍵詞: 高科技
    新創企業
    草創期
    成長期
    合作網絡
    信任
    資源
    創業
    日期: 2002
    上傳時間: 2016-05-10 18:53:56 (UTC+8)
    摘要:   儘管實務上創業活動屢見不鮮,但是有關創業的範疇在學術上之研究仍有待開拓。本研究建構出一高科技新創企業之合作網絡模式,一方面期能突破現有理論的藩籬,另一方面希望對實務現象提供有效的描繪和詮釋。此模式共區分成三部分,第一部分說明高科技企業在草創期之合作網絡模式,第二部分說明高科技企業在成長期之合作網絡模式,第三部分說明草創期和成長期合作網絡模式的關聯性。此外,本研究也發展出衡量高科技新創企業競爭力的方式,並對高科技創業實務提供具體建議。
      本研究發現,高科技企業於草創期,可透過創業家個人的人際網絡,吸引如創業團隊成員及其他廠商的投入合作(如供應商、經銷商、創投),以獲得重要或互補資源。這些草創期合作夥伴的「合作意願」主要與「信任」創業家有關,而與創業家個人擁有的資源多寡無關,這顯示「關係和情感」是主導草創期夥伴投入合作的一項最重要考量因素。這同時也說明,在草創期合作網絡的關係內涵中,「情感信任」的比重較「經濟利益」重要。
      在成長期合作網絡中,本研究發現,透過「信任」可吸引新的高階主管及其他新的廠商投入合作(如新的供應商、經銷商、創投等),據以取得重要或互補資源,顯示處於成長期的高科技企業,運用人脈關係仍是企業營運的一項重要策略。此外,成長期之「夥伴合作意願」會受到「信任」、「企業草創期競爭力」的影響,而與「企業資源」的多寡無關。這表示在成長期才加入的合作夥伴,除因信任創業家而強化合作的投入,新創企業在草創期所展現的競爭力,同樣也是引發夥伴合作意願的主因。因此,在成長期的合作網絡關係內涵中,「情感信任」與「經濟利益」皆重要,不可偏廢。
      在高科技企業草創期與成長期的關聯性部分,本研究發現「創業家資源」會影響「企業資源」、「企業草創期競爭力」會影響「企業資源」、「企業草創期競爭力」會影響「企業成長期競爭力」、「企業草創期競爭力」會影響成長期之「夥伴合作意願」。因此,根據路徑相依理論,高科技新創企業可透過學習,累積資源與競爭力,藉以獲取與維繫競爭優勢。
      針對高科技新創企業競爭力的衡量,本研究發現,「企業草創期競爭力」可使用「創業方向」、「研發能力」和「創新能力」等三項指標加以衡量;「企業成長期競爭力」可利用「創新速度」、「迅速回應市場能力」、「產品品質」、「研發能力」和「組織成員凝聚力」等五項指標加以衡量。使用此種方式衡量高科技新創企業的競爭力,較能區別出不同高科技新創企業的實際績效。
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