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    政大機構典藏 > 商學院 > 企業管理學系 > 學位論文 >  Item 140.119/96245
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/96245


    Title: 企業集團設立網站創新型態之研究
    Authors: 林育德
    Lin, Yu-De
    Contributors: 吳思華
    Wu, Se-Hwa
    林育德
    Lin, Yu-De
    Date: 1998
    Issue Date: 2016-05-10 18:51:45 (UTC+8)
    Abstract: 本研究著重於「知識」對「由集團設立」之「網站創新」的影響,針對網站創新的「類型」、「啟動者」、與「來源」作研究。本研究將集團之多角化類型分為:1、同業多角化與2、異業多角化,以集團之多角化類型來作為其知識多元程度之代表。另外將網站創新的類型分為:1、多角跳躍型2、專業漸進型;將網站創新的啟動者分為:1、高階2、低階;將網站創新的來源分為:1、原有組織內向整合2、外向學習。
    Reference: 一、中文部份
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    3. 李幸宜(民86) ,「太平洋房屋資訊應用側重完整情報網的建立」,環球資訊,
    87 年3月16日。
    4. 余清水(民82),「創新理論及實例的探討」,國立清華大學工業工程研究所未出版碩士論文。
    5. 何全德(民87),「Internet」電子商務發展現況",http: //www.psd.iii.org. tw/inews/focus/ec_trend/ main.htm
    6. 季崗(民86),「網路化生存」,北京:中國城市出版社。
    7 林朝賢(民83),「資訊高速公路在企業經營顧客服務上之應用研究」,國立中山大學資訊管理研究所未出版碩士論文。
    8. 林震岩(民86),「台灣資訊管理個案集」,台北:華泰出版。
    9. 林麗君(民87)「美國新世代網際網路推動內函與影響」,http: //www.psd.iii. org. tw/inews/focus/ngi/ngi.htm
    10. 周冠中(民87),「我國Internet 應用現況調查」,http: //www.psd.iii.org. tw/inews/focus/user98/user98.htm
    11.於念鑒(民87),「遊戲網站一級戰區」,經濟日報,年2月4日。
    12 吳忠華(民85),「策略九說」,台北麥田出版社。
    13. 洪稚齡(民85) ,「房仲業流行網路行銷」,經濟日報, 6月16日。
    14. 洪稚齡(民85) ,「房仲業上網,資訊送到家」,經濟日報, 6月20日15 。
    15 . 連麗真、陳雪美合譯(民86),「電子交易」,台北:和碩科技文化出版。
    16. 黃建仁(民85),「企業網際網路服務提供者、經營策略之研究」,國立交通大學工業工程研究所未出版碩士論文。
    17. 許秀息(民83),「世界五大唱片公司攻台秘辛...本土業者何去從? 」,財訊, 8月。
    18. 張元琦(民85),「企業在網際網路上行銷活動之研究」,國立政治大學企業管理研究所未出版碩士論文。
    19 張情福(民84 年) ,「生存利基與範疇經濟之主動━以富邦金融集團相關多
    角化成長歷程為例」,國立政治大學企業管理研究所之碩士論文
    20. 彭玫瑜(民86),「宏基戲谷打造網路遊戲矽谷」,PC Home 電腦報,4月21日。
    2 l.彭玫瑜(民86),「AcerMal1 乘著空軍一號買氣上升」,PC Home 電腦報,4月21日。
    22. 彭玫瑜(民86),「AcerMall 將百貨業實戰經驗運用到網路商場」,PC Home 電腦報, 2月17日。
    23. 趙國仁(民85),「Internet 系統產品的產業競爭策略」,1996中華民國科技管理研討會。
    24. 楊子江、王美音合譯(民86), Nonaka,I 原著「創新求勝」,台北:遠流出版社。
    25. 賴偉廉(民87),「1998 年網際網路應用現況與展望」http: //www.psd.iii. org. tw/inews/focus /trend98/trend98. htm
    26. 謝慧珍(民85),「全球資訊網(WWW)。商業傳播策略之研究」,國立台灣大學商學研究所。

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    Description: 碩士
    國立政治大學
    企業管理學系
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G91NCCV4442012
    Data Type: thesis
    Appears in Collections:[企業管理學系] 學位論文

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