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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/93162


    Title: 外在環境對企業策略形成及績效影響之研究
    Authors: 王信彥
    Wang, Xin-Yan
    Contributors: 司徒達賢
    Si-Tu, Da-Xian
    王信彥
    Wang, Xin-Yan
    Keywords: 企業管理
    管理
    BUSINESS-ADMINISTRATION
    MANAGEMENT
    Date: 1976
    Issue Date: 2016-05-06 11:27:32 (UTC+8)
    Abstract: 本論文共一冊,分六章,二十三節,全文約四萬餘字。
    本論文係以企業之外在環境為出發點,研究外在環境因素如何透過企業本身
    之認知而影響其企業策略之選擇,進而影響其企業之經營績效,第一章為導言,
    說明研究動機,方法及研究構架,列舉了本研究之假設及限制條件;第二章則在
    於探討外在環境因素在企業經營中之重要性,先列舉學者對於外在環境因素之分
    類,再探討外在環境對企業經營之影響,並研究企業於形成其策略時所考慮之重
    要的外在環境因素;第三章探討影響企業認知其外在環境變化之各項因素;第四
    章比較各產業對外在環境因素之重視程度偵測方式及資料來源之區別;第五章則
    探討對環境因素之認知與策略形成及績效之關係;第六章為結論與建議。
    Description: 碩士
    國立政治大學
    企業管理學系
    Source URI: http://thesis.lib.nccu.edu.tw/record/#B2002008385
    Data Type: thesis
    Appears in Collections:[Department of Business Administation] Theses

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