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    题名: 台灣自行車業運用行銷合作進入市場之研究
    The Reseach of Market Entrance with Marketing Alliance in Taiwan Bicycle Industry
    作者: 賴柏安
    Lai, Po An
    贡献者: 洪順慶
    Hung,Shun Ching
    賴柏安
    Lai,Po An
    关键词: 策略聯盟
    行銷合作
    台灣自行車業
    Strategic Alliance
    Marketing Alliance
    Taiwan Bicycle Industry
    日期: 1993
    上传时间: 2016-04-29 16:41:14 (UTC+8)
    摘要: 本研究從產品( 以產品的特質為研究變數 )、市場( 以外界環境的不確定
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    描述: 碩士
    國立政治大學
    企業管理學系
    G80355026
    資料來源: http://thesis.lib.nccu.edu.tw/record/#B2002004070
    数据类型: thesis
    显示于类别:[企業管理學系] 學位論文

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