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政大典藏 > College of Commerce > Department of Business Administation > Theses > Item 140.119/88246

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/88246

Title:	大陸商用車市場預測模式之建立 A Model for Market Prediction of Commercial Car in Mainland China
Authors:	周容如 Chou, Jung Ju
Contributors:	賴士葆 Lay, Shyh Bao 周容如 Chou, Jung Ju
Keywords:	大陸商用車需求預測多元迴歸法 Mainland China Commercial Car Demand Forecasting Multiple Regression
Date:	1994 1993
Issue Date:	2016-04-29 15:14:25 (UTC+8)
Abstract:	大陸由於幅員廣大人口眾多，尤其在經濟改革開放後，市場規模急速成長，是目前世界各國汽車市場的新興地，故為每一汽車廠家必爭之地。本研究試圖找出大陸地區汽車需求的主要影響因素，並建立汽車需求的實證模式，以提供政府制定政策與汽車業赴大陸投資之參考。本研究根據過去相關文獻及學術研究機構對汽車需求之影響因素及預測方法之探討，歸納出影響汽車需求之十大因素及常用來預測汽車需求量之多元迴歸分析法，並根據大陸官方公佈或統計之次級資料加以預估。
Description:	碩士國立政治大學企業管理學系 80355049
Source URI:	http://thesis.lib.nccu.edu.tw/record/#B2002003628
Data Type:	thesis
Appears in Collections:	[Department of Business Administation] Theses

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