政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/86932

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政大典藏 > College of Commerce > Department of Business Administation > Theses > Item 140.119/86932

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/86932

Title:	新產品發展過程之資源配置--以高科技、傳統產業為例
Authors:	楊世祺
Contributors:	賴士葆楊世祺
Keywords:	資源配置傳統產業
Date:	1996
Issue Date:	2016-04-28 09:00:54 (UTC+8)
Abstract:	現今科技與市場不斷快速變動的環境下，產品生命週期不斷的縮短以及消費者需求的急遽變化，使得新產品的發展成為企業極重視的課題之一。對於國家而言，新產品開發是提高生產力、促進經濟成長的動力；對於企業而言，新產品發展更是利潤創造的主要來源。企業若要有效因應環境的變化，除了改善產品品質以增進產品的附加價值外，藉由新產品開發，主動因應劇烈的環境變動，也是相當可行的途徑之一。
Description:	碩士國立政治大學企業管理學系 84355025
Source URI:	http://thesis.lib.nccu.edu.tw/record/#B2002002264
Data Type:	thesis
Appears in Collections:	[Department of Business Administation] Theses

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