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    政大機構典藏 > 商學院 > 資訊管理學系 > 學位論文 >  Item 140.119/85361
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/85361


    Title: 企業網站使用者介面與互動模式之研究
    Authors: 徐安良
    Hsu, An-Liang
    Contributors: 裘錦天
    Chyou, Jiin-Tian
    徐安良
    Hsu, An-Liang
    Keywords: 網際網路
    全球資訊網
    使用者介面
    網頁
    互動
    Internet
    WWW
    User Interface
    Homepage
    Interactivity
    Date: 2001
    Issue Date: 2016-04-18 16:26:36 (UTC+8)
    Abstract: 本研究主要探討企業網站的使用者介面與互動模式之設計與應用情形。本研究屬於實徵性研究,經由文獻的探討整理出網站的網頁調查分析表以及建立問卷調查的架構,研究樣本的選擇皆根據數位週刊中對於台灣500大網站調查報告中,有關企業網站之部份。
    Reference: 一、中文部份
    1 顧淑馨譯,John Naisbitt,全球吊詭,台北:天下文化,民國83年,頁61至116。
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    3 洪懿妍,網路商機一尾魚,看得到更要抓得到,天下雜誌,五月號,民國87年,頁112至120。
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    5 周萍萍,文字、圖形選單介面之使用績效及滿意度關係之實證研究,國立政治大學資訊管理研究所,碩士論文,民國85年。
    6 陳珮,多媒體使用者介面之評估與實證研究,國立政治大學資訊管理研究所,碩士論文,民國83年。
    7 陳怡成,全球資訊網之企業網站首頁設計研究-以汽車及電子資訊廠商為例,國立臺灣科技大學企業工程技術研究所設計技術學程,碩士論文,民國87年。
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    15 林東清、許孟祥, MIS調查研究方法探討。
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    18 陶振超,台灣地區全球資訊網使用者調查,國立交通大學傳播研究所,碩士論文,民國85年。
    19 李俊宏,網頁設計原則的研究:以大專院校首頁設計為例,國立雲林技術學院工業技術設計研究所,碩士論文,民國85年。
    20 張一帆,全球資訊網與傳播調查研究:調適性電子問卷之設計與發展,國立交通大學傳播研究所,碩士論文,民國86年。
    21 賴香菊,網路廣告版面配置、變化性及出現頻率對廣告效果影響之研究,資管評論,第8期,民國87年。
    22 數位時代,臺灣100大企業網站徹底評選,第四號,民國88年,頁170至185。
    23 數位週刊,台灣500大網站,誰的賣相最好?,第12期,民國89年,頁43至83。
    24 張裕安,台灣地區電子商店業者網路行銷決策因素之研究,政治大學資訊管理研究所,碩士論文,民國87年。
    25 葉耕榕,東亞國際性航空公司企業網站互動性之探討,台灣大學商學研究所,碩士論文,民國88年。
    26 許瓊文,網際網路標題廣告設計上的變化對廣告效果之探討,彰化師範大學,商業教育學系,碩士論文,民國87年。
    27 黃含綿,全動視訊會議之系統互動模式與互動行為:以視訊會議遠距教學為例,交通大學傳播研究所,碩士論文,民國85年。
    28 呂允中,互動式多媒體的特性對於廣告價值、廣告態度、品牌態度以及購買意願的影響,國立成功大學企業管理學系,碩士論文,民國87年。
    29 謝依君,電子報的新聞介面分析,國立政治大學新聞學系,碩士論文,民國87年。
    30 胡世昌,電腦輔助繪圖系統之圖形使用者介面原則,大同工學院,碩士論文,民國84年。
    二、英文部份
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    Description: 碩士
    國立政治大學
    資訊管理學系
    86356015
    Source URI: http://thesis.lib.nccu.edu.tw/record/#A2002001576
    Data Type: thesis
    Appears in Collections:[資訊管理學系] 學位論文

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