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    政大典藏 > College of Commerce > MBA Program > Theses >  Item 140.119/81611


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/81611


    Title: 網路產業之新創事業如何將個人能力轉換成組織能力-以吸收能耐之觀點
    How to transfer individual capability to organizational capacity in new startup company – Perspective of Absorptive Capacity theory
    Authors: 黃慈宛
    Huang, Tzu Wan
    Contributors: 黃國峯
    Huang, Kuo Feng
    黃慈宛
    Huang, Tzu Wan
    Keywords: 網路創業
    吸收能耐
    新創企業
    組織能力
    internet startup
    Absorptive Capacity theory
    new startup
    organizational capacity
    Date: 2016
    Issue Date: 2016-03-01 10:58:04 (UTC+8)
    Abstract: 近年來網路產業快速成長，本研究希望以網路產業中的「APP行動應用程式產業」出發，探討這些提供行動應用服務的新創團隊，在各創建階段時期的資源取得與內化，透過創業者給予的建議以及資料整理與分析，提供未來欲創業的網路創業家參考。由於新創事業的團隊人數較為精煉，公司規模也尚未建立，初期所探討的資源具有人身依附性，資源與知識主要專屬在員工身上。本研究透過實證研究，在新創事業成長的各個不同的階段，探討隨著組織的調整，公司要如何將員工自身的能力與資源有效地傳遞給團隊其他成員，並且最終內化成為組織內部所屬的資源。

    為了深入了解轉換過程進而獲得實證結果，本研究採取個案分析方法，針對網路產業的創業家進行一對一訪談為主，從創辦人與合夥人，分別就公司不同資源應用上一一詢問。完整訪談過後經由整理、比較，以吸收能耐理論的獲取、吸收、轉換、應用為架構，以求歸納出各資源轉換成組織資源過程以及後續應用創新

    研究結果顯示，在將上述無形資源轉換成組織所擁有的過程中，新創公司最先採取的都是資料庫的建立，然而形式化的歸檔動作只是一種初期的手段，只有真正讓這些「資源」，針對其獨特性有效地流動於組織中，才可能後續為公司帶來真正的創新與應用。新創事業應該把握此時組織靈活的優勢，越快找到適合公司的商業模式，越能快速的從生存期進到成功期，而研究中也針對不同的資源屬性，深入探討其轉換與應用中的不同之處。
    Reference: 一、英文部分
    Eisenhardt K. M. (1989), Building Theories from Case Study Research. The
    Academy of Management Review, Vol. 14, No. 4, pp. 532-550
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    J. E. Rosenzweig, F. E. Kast, James E (1963) Organization and management : a systems approach
    Miller, D. and P.H. Friesen(1984), A longitudinal study of the corporate life cycle,
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    Dollinger, M. J., (2003), Entrepreneurship : Strategies and Resources (3ed.), Prentice
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    Millennial Media (2015), State of the Apps Industry Snapshot 2015
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    二、中文部分
    經濟部中小企業處,中小企業創新育成中心
    取自官方網站網頁：
    http://www.moeasmea.gov.tw/ct.asp?xItem=625&ctNode=613&mp=1
    2015 年全球行動 App 產業報告
    http://www.millennialmedia.com/
    appWorks之初創投，2014，網路創業新勢力appWorks，2014年6月13日
    http://www.appshooting.com.tw/2014/06/appworks/
    中華民國創業投資商業同業公會, 創業投資所投資的事業階段區分
    http://www.tvca.org.tw/laws_article01.php
    Description: 碩士
    國立政治大學
    企業管理研究所(MBA學位學程)
    102363042
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0102363042
    Data Type: thesis
    Appears in Collections:[MBA Program] Theses

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