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Title: | 汽車召回事件對汽車銷售的影響─以中國為例 The impact of recall on car sales-The case of Chinese automobile market |
Authors: | 鄭羽庭 Cheng, Yu Ting |
Contributors: | 胡偉民 Hu, Wei Min 鄭羽庭 Cheng, Yu Ting |
Keywords: | 汽車召回 汽車銷售 中國 |
Date: | 2015 |
Issue Date: | 2015-10-01 14:24:07 (UTC+8) |
Abstract: | 本文旨在評估召回效果,運用中國汽車工業協會數據中心的汽車銷售資料以及國家質檢總局缺陷產品管理中心的汽車召回公告資料,研究方法採用自然實驗方法中的差異中之差異法(Difference in Difference,簡稱DID方法),估計汽車召回事件對於汽車銷售的影響、可能的外部效果。 |
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Description: | 碩士 國立政治大學 經濟學系 102258005 |
Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0102258005 |
Data Type: | thesis |
Appears in Collections: | [經濟學系] 學位論文
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