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    Title: 學術理論與實務觀點的對話─傳統紡織企業的經營績效與公司治理問題探討
    The Dialogues between Academic and Practice -- Business Performance and Corporate Governance from Traditional Textile Industry
    Authors: 李淑芬
    Contributors: 戚務君
    李淑芬
    Keywords: 紡織業
    經營績效
    公司治理
    財報分析
    個案研究法
    深度訪談法
    Date: 2015
    Issue Date: 2015-10-01 14:14:36 (UTC+8)
    Abstract: 本文從學術理論的研究觀點出發,利用大量的量化資料與質化資料對個案公司進行競爭力分析,同時提出(1)學術理論與實務觀點的差異問題,以及(2)對個案公司的針砭與建言。
    量化資料使用個案公司的經營績效與公司治理等財務與非財務相關的次級資料,藉由傳統學術理論發展的指標與財務報表分析方法(同時包含時間序列的縱斷面分析與同紡織業公司間的橫斷面分析),提出個案公司可能存在的優勢、缺失與風險並做成訪談內容,進一步採用質化研究中的個案研究方法與深度訪談法,取得本研究之訪談初級資料。最後對訪談的初級資料進行質化分析,以了解學術觀點所提出的問題對實務界是否具有管理意涵與適用性,並且對個案公司提出可能的缺失與改善的建言。預期研究的成果可給予實務界與主管機關進一步思考紡織與傳統產業可能面臨的問題,以及給予學術界了解傳統學術與實務觀點落差的問題。
    論文口試委員審議表簽名頁 i
    中文摘要 ii
    目錄 iii
    第壹章、緒論 1
    第一節、研究背景 1
    第二節、研究動機 1
    第三節、研究目的 2
    第四節、研究架構 2
    第五節、研究流程圖 3
    第貳章、文獻探討 4
    第一節、競爭力分析文獻 4
    第二節、紡織產業簡介 7
    第三節、個案公司簡介 11
    第參章、研究方法 15
    第一節、量化分析方法 15
    第二節、質化分析方法 16
    第三節、深度訪談規劃 19
    第四節、深度訪談大綱 21
    第五節、深度訪談內容 30
    第六節、深度訪談時間表 48
    第七節、量化與質化分析資料來源 48
    第肆章、個案訪談結果分析 50
    第一節、企業文化 51
    第二節、經營績效 54
    第三節、外部公司治理 65
    第四節、內部公司治理 68
    第五節、員工狀況 74
    第六節、組織架構 78
    第七節、網路資訊與行銷計畫 79
    第八節、小結 83
    第伍章、建議與結論 86
    第一節、建議與結論 86
    第二節、研究限制 88
    參考文獻 89
    附錄 A-1
    附錄一、訪談申明書 A-1
    附錄二、訪談時間與訪談人員表 A-2
    附錄三、個案公司時間序列資料整理 A-8
    附錄四、個案公司近年新聞資料整理 A-20
    附錄五、個案公司歷史沿革 A-29
    附錄六、個案公司職務表 A-31
    附錄七、個案公司經營理念 A-32
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    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    101932193
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0101932193
    Data Type: thesis
    Appears in Collections:[經營管理碩士學程EMBA] 學位論文

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