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    題名: 波蘭外包服務產業之研究
    A Study of Polish Outsourcing Industry
    作者: 楊匠菁
    貢獻者: 魏百谷
    楊匠菁
    關鍵詞: 波蘭
    外包服務
    國家競爭優勢
    Poland
    Outsourcing
    National competitive advantage
    日期: 2015
    上傳時間: 2015-09-01 16:29:54 (UTC+8)
    摘要: 在研究波蘭外包服務產業之發展現況與種類後,接著以波特之國家競爭優勢模型,觀察波蘭國家環境是否能孕育外包服務產業,而波蘭擁有高品質之人力資源、優秀之資訊科技和電信基礎設施、經濟特區與科技園區之出現,且地處歐洲之中心、廣闊便利之辦公空間,與吸引人之勞工成本,使得波蘭成為外包服務產業之良好孕育基地。
    波蘭外包服務產業之因應策略,包含:提供進階之商業服務、波蘭外包服務產業之現今策略,外包服務產業之長期策略。(一)提供進階之商業服務:以波蘭之人才庫優勢,向全球企業提供最先進的服務,成為商業服務領域之頂尖領導者。(二)波蘭外包服務產業之現階段策略:政府、企業和學術機構之策略改變,皆能促成波蘭外包服務部門之發展,為了成為全球的領先。(三)外包服務產業之長期策略:為使波蘭成為商業服務之國際領導者,新的波蘭投資國際企業須積極創立,提供更適宜之創業環境。
    To study the Polish outsourcing industry development and type, followed by Porter`s model of national competitive advantage, to observe whether the Polish national environment can nurture outsourcing industry, while Poland has a high quality of human resources, excellent base of Information Technology and Telecommunications It appears facilities, SEZs and technology parks, the and is located in the center of Europe, the vast convenience of office space, and attraction of labor costs, making Poland a good breeding base for the outsourcing industry.
    參考文獻: 一、中文
    (一) 書籍
    司徒達賢,策略管理(臺北:遠流出版社,1995)。
    司徒達賢,策略管理新論-觀念架構與分析方法(臺北:智勝文化,2001)。
    吳思華,策略九說-策略思考的本質(臺北:臉譜,2000)。
    林建煌,管理學(臺北:智勝出版社,2003)。
    麥可·波特著,李明軒譯,國家競爭優勢(臺北:天下文化,1980)。
    麥可·波特著,周旭華譯,競爭策略:產業環境及競爭者分析
    (臺北:天下文化,2010)。
    湯馬斯·佛里曼著,楊振富、潘勛譯,世界是平的(臺北:雅言文化,2007)。

    (二) 期刊論文
    吳閔鈺,「全球服務外包產業的發展現況」, 臺灣經濟研究月刊,第33期(2010),頁123-128。
    宋笑月、尹少華,「我國服務外包供應商差異化的競爭策略」,求索,第2期(2011),頁48-49。
    孫明貴,「試析日本企業的業務外包戰略」,外國經濟與管理,第3期(2002),頁36 -39。
    萬幼筠,「企業實施委外作業注意要點」,會計研究月刊,11月(2004),頁22-24。
    詹政、王鐵山,「中印金融服務外包的競爭格局與策略」,商業研究 ,第2期(2009),頁53-55。
    劉重,「國際外包服務市場,機遇,挑戰」, 商場現代化,第10卷,第451期(2005),頁314-315。
    譚力文、田畢飛,「美日歐跨國公司離岸服務外包模式的比較研究及啟示」,中國軟科學,第5期(2006),頁81-84。

    (三) 報告
    「投資波蘭2013」,PAIiIZ,<http://www.paiz.gov.pl/publications/about_poland>。
    「波蘭:通往歐洲的門戶」,PAIiIZ,
    <http://www.paiz.gov.pl/publications/about_poland>。
    「波蘭投資環境簡介」,經濟部投資業務處,
    <http://www.dois.moea.gov.tw/content/pdf/102-61%E6%B3%A2%E8%98%AD102.10.21.pdf>。
    徐興鋒,「服務外包國家競爭優勢分析及對策研究」,對外經濟貿易大學博士論文(2007),頁121-124。

    (四) 報章雜誌、網路
    中華民國對外貿易發展協會駐清奈辦事處,「印度外包服務產業」,
    <http://chennai.taiwantrade.com.tw/news/detail.jsp?id=5171&lang=zh_TW>(檢索日期:2015年4月28日)。
    江國豪,「印度隱憂 搶外包市場新興國家各展野心」,遠見雜誌,2006年6月,第240期,<http://www.gvm.com.tw/Boardcontent_12153.html >(檢索日期:2014年2月7日)。
    林奐呈,「策略大師 麥可‧波特」,經理人月刊,2009年3月,第52期,
    <http://www.managertoday.com.tw/?p=1737>(檢索日期:2014年3月25日) 。
    中國駐菲律賓使館經商參處,「菲律賓服務外包行業發展狀況」,
    <http://ph.mofcom.gov.cn/article/law/201105/20110507538653.shtml>(檢索日期:2015年4月28日)。
    劉忠勇,「波蘭╱彈奏蕭邦樂章 躍歐洲委外大國」,經濟日報,2013年8月 21日,版C2(檢索日期:2014年2月28日)。
    劉虹妤,「民調顯示:68%的波蘭人反對加入歐元區」,國際在線,
    <http://big5.cri.cn/gate/big5/gb.cri.cn/42071/2014/11/07/5931s4758115.htm>(檢索日期:2015年1月28日)。

    二、外文
    (一) 書籍
    Aaker, David A., Developing business strategies(N.Y.: John Wiley & Sons, 1988).

    Abell, Derek F., Defining the Business: The Strategy Point of Strategic Planning(N.J.: Prentice-Hall,1980).

    Cullen, S., M.Lacity, and L.Willcocks, Outsourcing: All You Need to Know, (Melbourne: White Plume Publishing, 2014).

    International Association of Outsourcing Professionals, Outsourcing Professional Body of Knowledge, (Zaltbommel: Van Haren Publishing, 2010).

    Lacity, M. and Leslie Willcocks, The Practice of Outsourcing: From Information Systems to BPO and Offshoring (UK: Palgrave, 2011).

    Lacity, M. C. and Leslie P Willcocks, Advanced Outsourcing Practice: rethinking ITO, BPO and cloud services (UK: Palgrave, 2011).

    Porter, Michael E., Competitive advantage of nations: creating and sustaining superior performance(N.Y.: Simon and Schuster, 2011).

    Porter, Michael E., Competitive strategy: Techniques for analyzing industries andcompetitors(N.Y.: Simon and Schuster, 2008).

    Willcocks, L., Sara Cullen, and Andrew Craig, The Outsourcing Enterprise: From Cost Management to Collaborative Innovation (UK: Palgrave, 2011).

    Winter, Sidney G., Business and Environment(Hamburg: Mc Grawhill Book Company,1998).


    (二) 期刊論文
    Alpar, Paul, and Aditya N. Saharia, “Outsourcing Information System Functions: An Organization Economics Perspective, ” Journal of Organizational Computing, Vol.5, No.3(1995), p.197-217.

    Amiti, Mary and Shang-Jin Wei, “Services Offshoring and Productivity: Evidence from the United States,” NBER working paper, NO. 11926(2006).

    Antràs, Pol and Elhanan Helpman, “Global Sourcing,” Journal of Political Economy, Vol. 112(2004), p. 52–80.

    Barney, J. B., “Organizational Culture:Can It be a Source of Sustained Competitive Advantage?” Academy of Management Review, Vol. 11(1986), p. 656-665.

    DiRomualdo, Anthony & Gurbaxani, Vijay, “Strategic Intent for IT Outsourcing,” Solan Management Review, Vol.39, No. 4(1998), p. 67-80.

    Javalgi, R. R. G., Joseph, W. B., Granot, E., & Gross, A. C.,&quot;Strategies for sustaining the edge in offshore outsourcing of services: the case of India,&quot; Journal of
    Business& Industrial Marketing, Vol. 28, No. 6(2013), p. 475-486.

    Kapur, Devesh and Ravi, Ramamurti,&quot;India`s emerging competitive advantage inservices,&quot; The Academy of Management Executive, Vol. 5, No. 2(2001), p. 20-32.

    “ The Outsourcing Journal - Special Editions CEE,” Outsourcing Journal,<http://www.outsourcing-journal.org/print>, p. 7-27.

    (三) 報告
    ABSL academy,” ABSL academy Program,”
    <http://abslacademy.pl/wp-content/themes/websitetheme/assets/ABSL_Academy_Program_EN.pdf>

    ABSL, “Business Services and ICT Sector in Lublin,” <http://issuu.com/abslpoland>.

    ABSL, “Business Services and IT Sector in Małopolska,” <http://issuu.com/abslpoland>.

    ABSL, “Business Services for Financial Sector. Success Story of Poland,”<http://issuu.com/abslpoland>.

    ABSL, “Business Services Sector in Katowice and the Silesia Metropolis,”<http://issuu.com/abslpoland>.

    ABSL, “Business Services Sector in Poland 2013,” <http://issuu.com/abslpoland>.

    ABSL, “Business Services Sector in Poland 2014,”
    <http://absl.pl/documents/10186/26940/raport_absl_2014_EN_150107_epub.pdf/c37da722-99aa-4c08-a46d-10bd46000bfb>

    ASBL, “Business Services Sector in Katowice and the Silesia Metropolis,”
    <http://issuu.com/abslpoland>.

    ASBL,“Business Services and ICT Sector in Lublin,” <http://issuu.com/abslpoland>.

    Baker & McKenzie ,”Business Services Sector in Poland,” <http://www.bakermckenzie.com/BKPolandBusinessServicesSector13/>

    EF Education First, “English Proficiency Index for non-native English speakers,”
    <http://www.kernvakengels.nl/english-in-54-countries.pdf>

    Górecki, Janusz “Establishment of Foreign Business Services Sector in Poland and
    Its Relations with the Local Environment,” <http://www.export.gov/poland/doingbusinessinpoland/index.asp>

    Jones Lang LaSalle, “Onshore, Nearshore, Offshore: Unsure? A 2013 Polish Perspective, ”<http://www.paiz.gov.pl/publications/paiiiz_partners_publications.

    Jones Lang LaSalle, “Onshore, Nearshore, Offshore: Unsure? A 2013 Polish Perspective, ”<http://www.paiz.gov.pl/publications/paiiiz_partners_ publications>.

    KPMG, “Raport KPMG - Specjalne Strefy Ekonomiczne. Edycja 2011,”<http://www.paiz.gov.pl/publications/about_poland>.

    McKinsey,” McKinsey Global Growth Model,” <http://www.mckinsey.com/locations/warsaw/publications/Poland%202025_full_report.pdf >

    Mckinsey,”Poland 2025: Europe’s new growth engine,” <http://www.mckinsey.com/locations/warsaw/publications/Poland%202025_full_report.pdf>

    PAIiIZ, “Business Autumn in Poland 2012,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Business Spring in Poland 2012,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Business Summer in Poland 2012,” <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Business Winter in Poland 2012,” <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Business Winter in Poland 2013,” <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Invest in Poland 2013,”
    <http://www.paiz.gov.pl/publications/about_poland>,.

    PAIiIZ, “Investing in Poland 2014,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Investor`s Guide - Poland. How to do Business,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Legal aspects of doing business in Poland 2012,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Poland. Open for Business,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    PAIiIZ, “Special Economic Zones - 2011 Edition,”
    <http://www.paiz.gov.pl/publications/about_poland>.

    Polish Information and Foreign Investment Agency,” Foreign investors in Poland,”
    <http://www.paiz.gov.pl/publications/foreign_investors_in_poland>

    Polish Outsourcing&More Magazine - September Issue,”
    <http://www.outsourcingandmore.pl/userfiles/file/numery/outsourcing-and-more-22.pdf>.

    Tholons, &quot;2013 Top 100 Outsourcing Destinations,”
    <http://www.tholons.com/TholonsTop100/pdf/Tholons%20Top%20100%202013_Rankings%20and%20Report%20Overview.pdf>.

    Tholons,&quot;2015 Top 100 Outsourcing Destinations,”
    <http://www.tholons.com/nl_pdf/Tholons_Whitepaper_December_2014.pdf>.

    Warehouse Finder, “Industrial Market in Poland 2014,”
    <http://www.paiz.gov.pl/publications/paiiiz_partners_publications>.

    World Bank Group,“Doing Business in Poland 2015,”
    <http://www.doingbusiness.org/~/media/GIAWB/Doing%20Business/Documents/Subnational-Reports/DB15-Poland.pdf>

    (四) 網路
    Accenture, “Outsourcing Services,”
    <http://www.accenture.com/us-en/outsourcing/Pages/index.aspx>(Access Date: 8 June 2015).

    BNP Paribas,”BNP Paribas Real Estate Guide To Investing In Poland 2014,”
    <http://www.paiz.gov.pl/publications/how_to_do_business_in_poland>(Access Date: 14 June 2015).

    BMI research,” India,”<http://www.bmiresearch.com/india>
    (Access Date: 8 June 2015).

    Business Monitor International,” Information Technology,”
    <http://www.bmiresearch.com/information-technology>
    (Access Date: 8 June 2015).

    CBRE,”Poland Shoping Centre Index 2015 Summary,”
    <http://www.cbre.pl/pl_en/research>( Access Date: 14 June 2015).

    Central and Eastern Europe,”
    <http://www.ahkungarn.hu/marktinfos/wirtschaftsstatistiken/>(19 May 2015).

    Clutch, Outsourcing location,”<https://clutch.co/outsourcing-location/poland>
    (Access Date: 14 June 2015).

    Eurostat,” Labor productivity,”
    <http://ec.europa.eu/eurostat/web/structural-business-statistics/data/database >(Access Date: 19 May 2015).

    Eurostat,“International trade,”
    <http://ec.europa.eu/eurostat/web/international-trade/statistics-illustrated>(Access Date: 8 June 2015).

    Economist,” Poland’s Second Golden Age: Europe’s Unlikely Star,”
    <http://www.economist.com/news/leaders/21605910-poland-just-had-best-25-years-half-millennium-its-transformation-remains> (Access Date: June 28, 2014).

    Eurostat,” General and regional statistics,”
    <http://ec.europa.eu/eurostat/data/browse-statistics-by-theme>(Access Date: 8 June 2015).

    Economic Times, “Midsize cities in Poland, a hub of outsourcing industry,”
    <http://economictimes.indiatimes.com/news/international/business/ midsize-cities-in-poland-a-hub-of-outsourcing-industry/articleshow/27776948.cms>.


    German Chambers of Commerce and Industry,” AHK Investment Climate Survey Getreal Poland,” Career advice,”<http://getreal.pl/career-advice/#top-skills>(Access Date: 20 June 2015).

    Hays Poland,” SSC/BPO boom in Poland,”
    <http://www.hays.com.co/transforme-su-empresa/shared-service-centre/HAYS_493022>( Access Date: 20June 2015).

    International Monetary Fund,”World Economic Outlook Database,”
    <https://www.imf.org/external/pubs/ft/weo/2014/02/weodata/index.aspx>(Access Date: 16 May 2015).

    Polish Bureau of Statistics,”Poland - macroeconomic indicators,”
    <http://stat.gov.pl/en/poland-macroeconomic-indicators/>
    (Access Date: 17 May 2015).

    PAIiIZ “About PAIiIZ,”, <http://www.paiz.gov.pl/about_us/paiiiz#>
    (Access Date: 13 March 2014).

    Road Show Polska, “IX Polish Outsourcing Forum in Germany,”
    <http://roadshowpolska.pl/e/node/303>(Access Date: 13 March 2014).

    World Bank Group,” Doing Business 2009 and Doing Business 2015,”
    <http://www.doingbusiness.org/rankings>(Access Date: 17 May 2015).

    Organization for Economic Cooperation and Development,” Employment,”
    < https://data.oecd.org/emp/hours-worked.htm>(Access Date: 8 June 2015).

    National Association of Software and Services Companies,
    &quot;Vision,&quot;<http://www.nasscom.in/about-nasscom >(Access Date: 20 June 2015).

    ICAEW,“offshore accounting outsourcing the case of india,”
    <https://www.icaew.com/~/media/corporate/files/products/finance%20and%20management/offshore%20accounting%20outsourcing%20the%20case%20of%20india.ashx>( Access Date: 8 June 2015).

    WTO, “Offshoring services: recent developments and prospects,” <http://www.wto.org/english/res_e/booksp_e/anrep_e/wtr05-3c_e.pdf>(Access Date: 17 March 2014).
    描述: 碩士
    國立政治大學
    俄羅斯研究所
    101263008
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0101263008
    資料類型: thesis
    顯示於類別:[俄羅斯研究所] 學位論文

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