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    题名: 橄欖油產業環境永續發展之研究- 以 奧利塔品牌商為例
    Olive Oil Industry towards Environmental Sustainability – A case of Olitalia Company
    作者: 陳筱萍
    贡献者: 黃正忠
    陳筱萍
    关键词: 橄欖油產業
    環境永續發展策略
    IWMP廢棄物綜合管理專案
    經濟永續發展
    社會企業責任
    Olive Oil Industry
    Environmental Sustainability Strategy
    Integrated Waste Management
    Strategic Sustainable Development
    CSR
    日期: 2009
    上传时间: 2015-07-01 14:47:32 (UTC+8)
    摘要: 世界環境不斷變遷，近年來金融海嘯，環境變化異常，每個人都開始追求符合永續型態的健康生活LOHAS，希望找到新的生活契機，且讓環境與經濟共存的方法。本論文以義大利橄欖油商奧利塔公司為例，研究橄欖油產業之環境永續發展，以奧利塔公司為例，找出該產業環境永續發展策略，須先針對橄欖油產業從內部到外部環境進行宏觀分析，找出符合環境、經濟、社會、技術共存的永續發展方向，再使用麥克．波特(SWOT)及五力分析進行奧利塔公司內部分析，深入瞭解該公司在橄欖油產業之競爭力分析，並結合產品生命週期評估product lifecycle management (PLM)、廢棄物專案整合管理(IWMP)工具，深入瞭解橄欖油生產過程所產生之廢棄物對環境的影響，以更具體說明「奧利塔公司之橄欖油產業環境永續發展策略」。希望透過奧利塔公司為案例，找到橄欖油產業環境永續發展方向，進而影響其他相關產業，走向低負擔的永續生活型態。
    Changing world environment in recent years, climate change, and everyone began to pursue a healthy life style consistent with sustainable LOHAS, hoping to find a new life opportunity, and environmental and economic co-exist for the method. In this thesis, use Smile Curve and learning theory of Olive Oil Industry (OOI) to establish sustainable development of the subject, and reference environmental analysis(PEST) from internal to external macro- environment analysis to identify consistent with environmental, economic, social, technical co-existence of sustainable development, and use the Porter SWOT analysis within of OOI, BCG, the Smile Curve to confirm the trend. In order to specific OOI environmental sustainable development strategy, thus use the Porter value chain theory to integrating suppliers, enterprise, channel and consumer value chain, and base on product lifecycle management(PLM), Integrated Waste Management Project (IWMP) and new marketing new model(CCDVTP) management tools. Through the framework, to fulfill a good practical application of related industries in Taiwan, to develop the industry towards sustainable development way can be used the OOI environmental sustainable development strategy.
    參考文獻: 一、中文部份
    1. 企業永續發展協會(BCSD)，論壇、協會簡介 from http://www.bcsd.org.tw。
    2. 劉志堅(2004)產業的綠色產品及綠色管理策略 - 歐盟RoHS 、WEEE 指令的因應之道。
    3. 許家偉 (2004)，產品環境化設計策略與決策支援系統之研究，南華大學環境管理研究所碩士論文。
    4. 陳政遠 (2005)生態足跡理論應用於產品環境衝擊之研究-污染換算模式建立，南華大學環境管理研究所碩士論文。
    5. OECD (2009)，張桂芳編譯，世界主要經濟體看好「綠色成長」，國內環境資訊協會-環境資訊中心。
    6. 蘇銘千(2010)，國內外永續物質管理政策之演進與未來發展，永續產業發展雙月刊。
    7. 盧文章、鄒易達譯（2000），地中海盆地國家廢水回收再利用實施現況(上) 用水回收開源良方，工研院能資所 水資源室。
    8. 施振榮(1992)，再造宏碁，天下文化。
    9. 科特勒(2006)，Kotler科特勒行銷論壇，邁向品牌與全球化之路，天下雜誌。
    10. 大衛.愛格(David A. Aaker)(1998)，沈雲驄、湯宗勳譯，品牌行銷法則(Building Strong Brands)，商周出版。
    11. 彼得.杜拉克(Peter F. Drucker)(2005)，領導人世紀對話(Leader to Leader)，杜拉克基金會叢書，寶鼎出版社。
    12. 史迪格里茲(Joseph E. Stiglitz)(2010)，黃孝如譯，世界的另一種可能(Making Globalization Work)，天下文化。
    13. 鄭朝陽(2010)，宮古島-低碳循環，甘蔗變汽油，聯合報A8-日本／環境示範城(2010/7/5 刊載)。
    二、 英文部份
    1. EIPRO(2005), Environmental Impact of Products – 29.04.05 based on 7 existing studies & own analysis.
    2. University of Aegean(2004), Olive oil production in the North Aegean Region, Innovative Olive Mill Wastewater Management Systems – Waste Management Laboratory.
    3. Samir Mili(2006), Market dynamics and Policy Reforms in the EU Olive Oil Industry: An Exploratory Assessment.
    4. ICTSD(2005), “Agricultural Commodities, Trade and Sustainable Development, pp.202.
    5. Matthew McDermott (2008), Carbon Neutral Olive Oil: Italian Farm Will Cut Its Carbon Emissions 100% in One Year, Science Technology, Treehugger.

    6. CFC/IOOC(2004), Recycling of vegetable water & olive pomace on agricultural land, achievements of project.
    7. UNCTAD (2005), International Olive Oil Council (IOOC) and Food and Agriculture Organization(FAO) of the United Nations.
    8. Edward Anwana(2006), The Evolution of Industry towards Sustainability: A case study of the Olive Oil Industry.
    9. IOOC(2006), World olive oil figures, Consumption ，International Olive Oil Council, http://www.internationaloliveoil.org/downloads/consommation1_ang.PDF .
    10. UNCTAD (2010), Olive Oil: Info Comm Market Information in the Commodities Area from http://www.unctad.org/infocomm/anglais/indexen.htm (Last Update: 2010/5/10).
    11. Olitalia(2007), Olitalia Corporate, Italian Edible Oil and Vinegars from http://olitalia.com/index.php?/Olitalia/Olitalia/Company2.html.

    12. European Union(2010), LIFE among the olives - Good practice in improving environmental performance in the olive oil sector from http://www.scribd.com/doc/26776527/LIFE-among-the-olives-good-practice-in-improving-environmental-performance-in-the-olive-oil-sector.
    13. Amman (2007), Fact Sheet: Olive Oil Mills, Result of Cleaner Production in Jordan.
    14. Advameg (2010), How Products Are Made : Olive Oil from http://www.madehow.com/Volume-3/Olive-Oil.html.
    15. Socio-Ecological Model(2001-2012) Looking Beyond the Individual from http://www.balancedweightmanagement.com/TheSocio-EcologicalModel.htm
    描述: 碩士
    國立政治大學
    商管專業學院碩士學位學程(AMBA)
    95932329
    98
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0095932329
    数据类型: thesis
    显示于类别:[管理碩士學程/商管專業學院碩士學位學程 AMBA] 學位論文

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