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    题名: Customer-Driven SMEs co-operation: A service dominant logic perspective
    作者: Hsieh, Pei-Hung;Hsu, Shih Ming;Yuan, Soe-Tysr
    謝沛宏;苑守慈
    贡献者: 資管系
    关键词: This paper argues that service dominant logic (SDL) can help Small and Medium-sized Enterprises (SMEs) bridge the gap between co-operation performance and customer satisfaction. We propose a customer-driven SMEs co-operation conceptual model that identifies the relationships among SMEs, customers and co-operation performance according to SDL. We also propose a set of SMEs co-operation performance evaluation criteria within SDL. A case scenario is then used to demonstrate the contributions of the model. We believe that the model and the performance criteria can inspire further research on SMEs co-operation in order to achieve the maximized customer satisfaction in terms of appropriate design of service systems. © 2010 IEEE.
    日期: 2010
    上传时间: 2015-06-29 17:50:03 (UTC+8)
    關聯: Proceedings - 2010 International Conference on Service Science, ICSS 2010, 2010, 論文編號 5494353, Pages 392-397, 2010 International Conference on Service Sciences, ICSS 2010; Hangzhou; China; 12 May 2010 到 14 May 2010; 類別編號P4017; 代碼 81201
    数据类型: conference
    DOI 連結: http://dx.doi.org/10.1109/ICSS.2010.43
    DOI: 10.1109/ICSS.2010.43
    显示于类别:[資訊管理學系] 會議論文

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