政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/72876

English | 正體中文 | 简体中文 | Post-Print筆數 : 27 | Items with full text/Total items : 113303/144284 (79%)
Visitors : 50802027 Online Users : 884

RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.

Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer

政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 > Item 140.119/72876

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/72876

Title:	Development Trends and Strategy Planning in Big Data Industry
Authors:	Weng, Wei-Hsiu;Lin, Woo-Tsong 林我聰
Contributors:	資管系
Keywords:	Big data;Industry Development;Nominal Group Technique;SWOT;Strategy
Date:	2014-09
Issue Date:	2015-01-14 15:55:05 (UTC+8)
Abstract:	Big data refers to technology for storing, converting, transmitting, and analyzing large quantities of structured or unstructured data, which may be dynamic and diversified d, for the purpose of social or commercial applications. Big data applications need to be able to undertake high-complexity and real-time analysis of vast amounts of data to help users make decision within the shortest possible timeframe. As a result, big data technology and the related industry are becoming ever more important. However, the scope, development trends, and possible strategy of big data industry have not been clearly addressed so far. To fill this gap, this paper presents a comprehensive assessment of the development trends and a systematic planning of business strategy in big data industry. The study utilizes nominal group technique (NGT), in-depth interviews, and focus group discussions among industry professionals. The research framework includes defining industry scope, assessing business environment by SWOT analysis, forecasting production value and growing trend, and outlining strategy for the emerging big data industry. The results provide a practical reference for vendors interested in entering the emerging big data market
Relation:	Contemporary Management Research, 10(3), 203-213
Data Type:	article
DOI 連結:	http://dx.doi.org/10.7903/cmr.12288
DOI:	10.7903/cmr.12288
Appears in Collections:	[資訊管理學系] 期刊論文

Files in This Item:

File	Description	Size	Format
203.pdf		219Kb	Adobe PDF2	998	View/Open

社群 sharing

著作權政策宣告 Copyright Announcement

1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.

Loading...