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    题名: 商業模式創新以中國和美國新創企業為研究對象
    Business model innovation
    作者: 羅文隆
    贡献者: 譚丹琪
    羅文隆
    关键词: 商業模式創新
    商業模式
    新創企業
    日期: 2012
    上传时间: 2013-12-02 17:51:25 (UTC+8)
    摘要: 本研究探討在不同國家的市場環境下，企業商業模式創新的差異。本研究選出新興市場的中國和已開發國家的美國新創企業為研究樣本，比較兩國新創企業的商業模式的創新程度差異。研究方法為透過獨立的研究員，根據Amit & Zott （2008） 所發展的問卷題目，分析公開發行的新創企業個案，其中包含美國30家新創企業和中國70家新創企業的商業模式，最後將問卷題目的刻度轉化成分數進行分析。本研究發現共三點分別是，1.中國之新創企業的商業模式創新程度分數普遍低於美國。2.商業模式的結構之創新與市場效率存在關聯性。3.電子商務產業是商業模式創新的溫床。
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    網路資料
    智能手機發展,
    https://sites.google.com/site/diamondteamphone/home/zhi-neng-shou-ji（2013.06）

    Rappa, M. （2001）, “Business models on the web: Managing the digital enterprise,” <digitalenterprise.org/models/models.html>. Accessed: December 2009.

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    描述: 碩士
    國立政治大學
    國際經營與貿易研究所
    100351034
    101
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0100351034
    数据类型: thesis
    显示于类别:[國際經營與貿易學系 ] 學位論文

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