政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/59343
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113318/144297 (79%)
Visitors : 51014820      Online Users : 907
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
    •  Adv. Search
    Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer Goto mobile version


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/59343


    Title: 集團經營模式設計及研究--以某集團為例
    Industry association business model design and research-taking a industry association for example
    Authors: 劉克昌
    Contributors: 于卓民
    劉克昌
    Keywords: 集團企業
    組織架構
    管理機制
    Business Group,
    Organizational structure
    Management mechanisms
    Date: 2012
    Issue Date: 2013-09-02 16:10:48 (UTC+8)
    Abstract: 一個企業若要持續成功與永續發展，除了要有其獨特之經營模式外，更需要配合外在環境變動以及產業變遷進行組織的架構調整，本研究主題在於探討集團的經營模式與設計，目地就是要探討多個關係企業或集團，如何因為外在環境或內部組織設計的改變，來重新設計其經營模式與組織設計。
    本研究採取個案研究法，訪談個案公司內部的高階主管，除了分析個案公司現有的經營模式與管理機制外，針對未來集團的組織架構與經營模式，本研究提出以下幾點建議：
    第一、採用合併模式，重整集團組織架構。前端包含產品、技術、行銷、客服等方面，各子公司依原操作模式作業，對於原來行銷營業模式與市場部分不受公司組織架構調整而影響；後端由控股公司負責整合，包含人事、財務、法務、教育訓練、後勤、運送、ERP系統。
    第二、成立總管理處，負責管理後端平台。
    第三、董事會下設立四個委員會，(包括稽核小組、薪酬委員會、審計委員會及投資委員會)，分別進行管理程序與流程。
    第四、重點策略：成立非固定的事業發展計畫小組；人才培養計畫；高階人才接班計畫；塑造企業文化。
    A firm in order to continue to be successful and enjoy sustainable development, in addition to its unique business model, needs to modify its organizational structure to adapt the changes in environments and industries.
    This research deals with the issues of business models and organizational designs of business groups, namely, how a business group with multiple affiliates changes its organizational structure and business models to fit environmental and industrial changes..
    This research uses a case study method and conducts interviews with e executives to gather data for analysis. After analyzing the case findings and incorporating relevant theories, the study offers four suggestions indicated below.
    First, using of combined mode to reforming the organizational structure. The front-end containing products, technology, sales, customer service and other aspects of the subsidiaries operating in accordance with the original model, the original sales model and the customer part from the Company’s organizational structure adjustment; backend integration by the holding company, including personnel, finance, legal, logistics, transportation, ERP systems.
    Second, the establishment of the Head-Office, is responsible for managing the back-end platform.
    Third, The Board established the following committees, including: the audit team, the Remuneration Committee, the Audit Committee, Investment Committee, management procedures and processes.
    Fourth, the company focus on some strategies. 1. Establishment of a non-fixed career development planning team. 2. Personnel training plan. 3. Highly skilled succession plan. 4. Shaping corporate culture.
    Reference: 中文部分
    1. 方至民，2000，企業競爭優勢，台北：前程企管。
    2. 邱榮舉，2002，學術論文寫作研究，台北：翰蘆圖書。
    3. 吳志成，2008，「集團資源、組織特性、事業經營模式與新創事業組織績效影響因素之研究-台灣地區集團企業為例」，國立成功大學高階管理碩士在職專班碩士論文。
    4. 吳萬益，1996，「集團企業組織文化、決策模式與經營策略之研究-中美日德韓墨主要集團企業運作模式之實証分析」，行政院國家科學委員會專題研究計畫。
    5. 孫啟能，1996，「我國多國籍企業網路連結型態與控制機制之研究」，大業工學院事業經營研究所碩士論文。
    6. 曾紀幸，1996，「多國籍企業在台子公司網絡組織型態及其母公司管理機制選擇之關係」，國立政治大學企業管理研究所博士論文。
    7. 周慧瑜，2002，「營建工程專業承包商風險處置決策模式研究」，台灣大學土木工程研究所博士論文。
    8. 陳萬淇，1995，個案研究法，台北：華泰書局。
    9. 陳希沼，1976，台灣地區集團企業之研究，台灣銀行季刊，第27卷第3期，頁59-78。
    10. 陳承賢，2005，「新事業投資策略之研究-以科技集團為例」，政治大學企業管理研究所碩士論文。
    11. 陳志軍，2010，「母子公司协同与集团绩效研究」，山东大学自主创新基金重点项目。
    12. 許士軍，1988，管理學，第八版，台北：東華書局。
    13. 葉重新，2001，教育研究法，台北：心理出版社。
    14. 謝峻立，2002，「高科技內部創業之模式及策略工具」，交通大學高階主管管理學程碩士班碩士論文。
    15. 劉璁翰，2002，「企業導入ERP系統階段性關鍵成功因素之研究」，國立台灣科技大學生產系統工程與管理研究所碩士論文。
    90
    英文部分
    1. Burgelman, R. (1984), “Managing the Internal Corporate Venturing Process“, MIT Sloan Management Review , Vol. 25, pp.33-49.
    2. Doz, Y. and Prahalad, C. K. (1984), “Patterns of Strategic Control in Multination Corporations”, Journal of International Business Studies, Vol. 15, pp. 55-72.
    3. Doz, Y. and Prahalad, C. K. (1991), “Managing DMMCs: A Search for a New Paradigm”, Strategic Management Journal, Vol. 12, pp. 145-164.
    4. Eyring, M. J., Johnson, M. W., & Nair, H. (2011), “New Business Models in Emerging Markets”, Harvard Business Review, Vol. 89, pp. 88-95.
    5. Hamel, Gary. (2000), Leading the Revolution. Boston, MA: Harvard Business School.
    6. Khanna, T. and Rivikin, W. (2001), “Estimating the Performance Effect of Business Group in Mmerging Markets”, Strategic Management Journal, Vol. 22, pp.45-47.
    7. KMLab, Inc., (2000) “Business Model Warfare.” http://www.kmlab.com/4Gwarfare.html
    8. Konczal, E. F. (1975)., “Models Are for Managers, Not Mathematicians,” Journal of Systems Management, Vol. 26, pp.12-14
    9. Leff, N.H. (1978), “Economic Development and Cultural Change”, JSTOR, Vol.26 , pp.661-675.
    10. Mahadevan, B. (2000), “Business Models for Internet-Based E-Commerce: An Anatomy,” California Management Review, Vol.42, pp.55-69.
    11. Mitchell, D. & Coles, C. (2003), “The Ultimate Competitive Advantage of Continuing Business Model Innovation. Journal of Business Strategy, 24, pp. 15-21.
    12. Osterwalder, A. & Pigneur, Y. (2009), Business Model Generation. A Handbook for Visionaries, Game Changers, and Challengers, Amsterdam: Modderman Drukwerk.
    13. Osterwalder, A., Y. Pigneur and Tucci, C. L. (2005), “Clarifying Business Models: Origins, Present, and Future of the Concept”. Communications of the Association for Information Systems, pp.1-25.
    14. Peng, M.W. and Heath, P.S. (1996), “The Growth of the Firm in Planned Economies in Transition: Institutions, Organization and Strategic Choice”, Academy of Management Review, Vol. 21, pp. 492-528.
    15. Pinchot, G. (1985), Intra-preneuring: Why You Don’t Have to Leave the Corporation to Become an Entrepreneur, NY: Harper & Row.
    91
    16. Porter, M. E. (1996), “What is Strategy”, Harvard Business Review, Vol. 74, pp. 61-78.
    17. Timmers, P., (1998). “Business Models for Electronic Markets,” Electronic Markets, Vol. 8, pp. 3-8.
    18. Van Horn, J. (1973), “Business Models for Electronic Markets,” Electronic Markets, Vol. 8, pp. 3-8.
    19. Yin, Robert K .(1994), Case Study Research. San Francisco, CA: Sage Publications, Inc.
    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    100932007
    101
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0100932007
    Data Type: thesis
    Appears in Collections:[Executive Master of Business Administration] Theses

    Files in This Item:

    File SizeFormat
    200701.pdf964KbAdobe PDF21316View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback