政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/54474
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  全文筆數/總筆數 : 113303/144284 (79%)
造訪人次 : 50795749      線上人數 : 290
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
搜尋範圍 查詢小技巧：
  • 您可在西文檢索詞彙前後加上"雙引號"，以獲取較精準的檢索結果
  • 若欲以作者姓名搜尋，建議至進階搜尋限定作者欄位，可獲得較完整資料
    •  進階搜尋


    請使用永久網址來引用或連結此文件: https://nccur.lib.nccu.edu.tw/handle/140.119/54474


    題名: 中國英語新聞頻道CNC World在軟實力發展脈絡下如何選擇新聞框架
    CNC World and China’s Soft Power How CNC World reports major global agenda
    作者: 曾宜年
    Zeng, Ellen
    貢獻者: 朱立
    Chu, Leonard L.
    曾宜年
    Zeng, Ellen
    關鍵詞: 中國
    軟實力
    英文新聞頻道
    CNC World
    China
    Soft Power
    English News Channel
    CNC World
    日期: 2011
    上傳時間: 2012-10-30 11:08:55 (UTC+8)
    摘要: 隨著中國在國際場域上地位的崛起，一方面為了消弭其他國際強權的防備之心，另一方面在經濟的驅動力之下，中國意識到國際形象的重要，於是近年來「軟實力」開始成為中國政府的重點政策。根據美國學者Joseph S. Nye，軟實力指的是一個國家對於國際公眾的吸引力，這樣的吸引力可能來自於文化資產、政治的意識形態以及形塑國際議題方向的能力。媒體通常在軟實力中扮演著重要的角色，像是CNN、Al Jazeera就分別為美國和阿拉伯國家帶來影響國際輿論的能力。2010年，新華社創立了一個新的國際新聞頻道CNC World，便是因應軟實力的需求而生，期許CNC World能和CNN、BBC、Al Jazeera等國際新聞頻道分庭抗禮，不僅僅有主導國際議題的能力，更能在國際事件中，將所謂的「中國觀點」傳播出去。因此新華社投入了巨額的資金在CNC World上，並且在財務結構上改革，允許49% 的私人投資，藉以昭示CNC World的新聞內容不受中國政府的檢查制度介入，旨在提供國際觀眾「公正」、「客觀」與具有「中國觀點」的國際新聞。

    本論文欲探討，CNC World是否在軟實力的時代脈絡下，在建構新聞事件上真的有所調整。因此本論文比較CNC World和另外一個全然由中國政府出資的國際新聞台CCTV 9，以及國際主流新聞頻道CNN，在七件國際重大議題上的報導架構，去觀察CNC World如何平衡中國政府的偏好和國際觀眾的期待。研究結果發現，CNC World相較另外兩個新聞頻道，在修辭以及題材的選擇上都較為中立，而對於「中國觀點」CNC World也有獨樹一格的闡述方式。但是研究結果也反映，無論是CNC World、CCTV 9 或是CNN 都無法脫離其主要資金提供者那隻「看不見的手」來左右新聞的框架。
     
    CNC World is an international news channel of China established in July 2010 with a mission of the changing China. Under the current international political context of a rising China, the Chinese government started to emphasize on the development of its soft power. One of the abilities that China wants to obtain is the power to influence the worldwide audience’s conception of the major global agenda and their perception toward certain countries’ images. This is the context in which CNC World is established. The Xinhua News Agency has invested unprecedentedly in CNC World to ensure its success. In addition, to assure CNC World’s news credibility, the financial structure of CNC World is reformed to have a government hands-off editorial board.

    This thesis compares CNC World’s news reporting with CCTV 9 and CNN International, aiming to find out how CNC World adjusts its news coverage on the major global agenda under the soft power context. Seven current global issues are included in the study: South China Sea Dispute between China and Vietnam, US Currency Bill on China, Palestinian Statehood bin in UN, The Fall of Gaddafi, Arab Spring in Egypt, Greece Debt Crisis, and The Killing of Osama bin Laden. The result shows that CNC World tends to use a relatively neutral way to report these issues and it has indeed found a unique way to present the Chinese perspective. However, that the international news represents its funding providers’ positions remains the same.
    參考文獻: AJE. (2010). Corporate profile.
    Alexander, J. C., Giesen, B., Muench, R., & Smelser, N. J. (1987). The Micro-Macro link. CA: University of California Press.
    Andsager, J. L. (2000). How interest groups attempt to shape public opinion with competing news frames. Journalism and Mass Communication Quarterly, 77(3), 577-592.
    Anne-Marie, B. (2008). Marketing dictatorship: Propaganda and thought work in contemporary China. Lanham: Rowman & Littlefield.
    Ashley, E. (2006). Speak no evil: Mass media control in contemporary China.
    AssociatedPress. (2009). Chinese critic on quake response gets 3 years.
    Bagdikian, B. H. (1990). The media monopoly (3rd ed.). Boston, MA: Beacon Press.
    Barboza, D. (2010). China puts best face forward with news channel. The New York Times.
    Beaudoin, C. E. (2007). SARS news coverage and Its determinants in China and the US. International Communication Gazette, 69(6), 509-524.
    Brown;, G., & Yule, G. (1989). Discourse analysis. New York: Cambridge University Press.
    Carr, E. H. (1964). The twenty years` crisis, 1919-1939: An introduction to the study of international relations. New York: Harper & Row.
    ChinaDaily. (2010, March 25). Google is not God. China Daily.
    CNCWorld. from http://www.cncworld.tv/
    CNN. (2012). from http://edition.cnn.com/
    Cohen, A. A. (2011). Covering China: inside and out. Chinese Journal of Communication, 4(3), 251-254.
    Cooper-Chen, J. F. S. A. (2010). Television: News. In J. F. S. W. A. Hachten (Ed.): Willey - Blackwell.
    Cull, N. J. (1995). Selling war: British propaganda and American“neutrality” in World War Two. New York: Oxford University Press.
    Cull, N. J. (2008). Public diplomacy: Taxonomies and histories. The Annals of the American Academy of Political and Social Science, 616(1), 31-54.
    d`Hooghe, I. (2007). Public diplomacy in the People`s Rebulic of China. In J. Mellisen (Ed.), The New Public Diplomacy. New York: Palgrave MacMillan.
    Dijk, T. A. (1983). Discourse analysis: Its development and application to the structure of news. Journal of Communication, 33(2), 20-43.
    Entman, R. M. (1993). Framing: Toward clarification of a fractured paradigm. Journal of Communication, 43(4), 51-58.
    Entman, R. M. (1993). Framing: Towards clarification of a fractured paradigm.
    Epstein, E. J. (2000). News from nowhere: Television and the news: IR Dee.
    Facebook. (2011). from http://www.facebook.com
    Gans, H. J. (1979). Deciding what`s news: A study of CBS evening news, NBC nightly news, Newsweek and Time. New York: Vintage Books.
    Gerbner, G., Gross, L., Morgan, M., & Signorielli, N. (1994). Growing up with television: The cultivation perspective.
    Gilboa, E. (2002). Global communication and foreign policy. Journal of Communication, 52(4), 731-748.
    Gill, M., & Spriggs, A. (2005). Assessing the impact of CCTV: Home Office Research, Development and Statistics Directorate London.
    Goffman, E. (1974). Frame analysis: An essay on the organization of experience. Cambridge: Harvard University Press.
    Gramsci, A., & Buttigieg, J. A. (1996). Prison notebooks (Vol. 2): Columbia University Press.
    Guo, Q., Wang, H. J., Yu, T. T., Tang, X. R., Chen, R., & Li, P. P. (2009). A study on Chinese national image under the background of Beijing Olympic Games. China Sport Science, 29(8), 3-11.
    Gurevitch, M. (1991). The globalization of electronic journalism. In J. Curran & M. Gurevitch (Eds.), Mass Media and Society (pp. 178-193). London: Edward Arnold.
    Hacket, R. A. (1984). Decline of a paradigm? Bias and objectivity in news media studies. Critical Studies in Mass Communication and Society, 1, 229-259.
    Herman;, E. S., & Chomsky, N. (1988). Manufacturing consent. New York: Pantheon Books.
    Hille, K. (2010). China joins global media with network launch. Financial Times.
    Huang, Y., & Leung, C. C. M. (2005). Western-led press coverage of mainland China and Vietnam during the SARS Crisis: Reassessing the concept of ‘media representation of the other’. Asian Journal of Communication, 15(3), 302-318.
    Huntington, S. P. (1992). The clash of civilizations. Foreign Affair, 72, 22.
    Iskandar, A. (2005). Is Al Jazeera alternative? Mainstreaming alternity and assimilating discourses of dissent. Transnational Broadcasting Studies Journal.
    Jirik, J. C. (2008). Making news in the People`s Republic of China: The case of CCTV-9: ProQuest.
    Kao, L. (2009). Marketing against the “China Threat": A study of China`s international image promotion. Unpublished Master`s Thesis, National Chengchi University, Taipei, Taiwan.
    Ke, G. (2010). English-language media in China. In J. F. S. W. A. Hachten (Ed.), New Media for a New China: Willey- Blackwell.
    Keohane;, R. O., & Nye, J. S. (1998). Power and interindependence in the information age. Foreign Affairs, 77(5).
    Kuo, M. l. (2010). Beijing Olympics and the images of China in Time and The Economist. Unpublished Master`s Thesis, National Chengchi University, Taipei, Taiwan.
    Labov, W. (1972). Sociolinguistic paterns. Philadelphia: University of Pennsylvania Press.
    Lee, C. C. (2002). Established pluralism: US elite media discourse about China policy. Journalism Studies, 3(3), 343-357.
    Libary of US Congress. (2004).
    Lippmann, W. (1922). The world outside and the pictures in our heads. Public Opinion, 1-22.
    Manheim, J. B. (1990). Rites of passage: The 1988 Seoul Olympics as public diplomacy. The Western Political Quarterly, 42(2), 279.
    McManus, J. (1995). A market‐based model of news production. Communication Theory, 5(4), 301-338.
    McQuail, D. (1994). Mass communication theory: An introduction (3rd ed.). CA: Sage.
    Melissen, J. (2007). The new public diplomacy: Soft power in international relations. New York: Palgrave MacMillan.
    MOEA. (2010). from http://www.moea.gov.tw/Mns/english/content/ContentLink2.aspx?menu_id=213
    Neuman;, R. W., Just;, M. R., & Criglar., A. N. (1992). Common knowledge. News and the construction of political meaning. Chicago: University of Chicago Press.
    Nye, J. S. (2004). Soft power: The means to success in world politics. New York: Public Affairs.
    Nye, J. S. (2008). Public diplomacy and soft power. The Annals of the American Academy of Political and Social Science, 616(1), 94-109.
    Oifi, M. E. (Ed.). (2005). Influence without power: Al Jazeera and the Arab public sphere: Paradigm Publishers.
    Pan, Z., & Kosicki, G. M. (1993). Framing analysis: An approach to news discourse. Political Communication, 10(1), 55-75.
    Reuters. (2009, June, 24). China`s top dissident arrested for subversion. Reuters.
    Robinson, P. (1999). The CNN effect: Can the news media drive foreign policy? Review of International Studies, 25(2), 301-309.
    S & ED. (2009). US-China Strategic and Economic Dialogue.
    Scotton, J. F. (2010). Xinhua: The voice of the party. In J. F. S. W. A. Hachten (Ed.), New Media for a New China: Willey- Blackwell.
    Seib, P. (2005). Hegemonic no more: Western media, the rise of Al-Jazeera, and the influence of diverse voices. [Article]. International Studies Review, 7(4), 601-615.
    Seib, P. (Ed.). (2007). New media and the new Middle East: Palgrave Macmillan.
    Seib, P. (Ed.). (2008). The Al Jazeera effect: Potomac Books.
    Semetko, H. A., & Valkenburg, P. M. (2000). Framing European politics: A content analysis of press and television news. Journal of Communication, 50(2), 93-109.
    Shoemaker, P. J., & Reese, S. D. (1996). Mediating the message (2nd ed.). New York: Longman.
    Siebert, F. S., Peterson, T., & Schramm, W. (1963). Four theories of the press: The authoritarian, libertarian, social responsibility, and Soviet communist concepts of what the press should be and do (Vol. 15): University of Illinois Press.
    Silvia, T. (2001). Global news: Perspectives on the information age. Ames: Iowa State University Press.
    Solomon, W. S. (1992). News frames and media packages: Covering El Salvador. Critical Studies in Mass Communication and Society, 9, 56-74.
    Sun, W. (2010). Mission impossible? Soft power, communication capacity, and the globalization of Chinese media. International Journal of Communication, 4, 54-72.
    Svensson, P. (2003, 2 April). Al Jazeera site most sought after
    The Economist. (2011, Oct. 22nd). Searching for its fofter side. The Economist.
    The Economist. (2012). Media Directory. from http://www.economist.com/mediadirectory
    The New York Times. (2011). Asain Anxiety. The New York Times.
    Thompson, R. (2010). Writing for broadcast journalists: Routledge.
    Time. (2011). from http://www.time.com/time/specials/packages/article/0,28804,2101344_2101368_2101659,00.html
    Time. (2012). from http://www.time.com/time/magazine/article/0,9171,750981,00.html
    Tuckman, G. (1978). Making news: A study in the construction of reality. New York: Free Press.
    UnitedNations. (1948). The universal declaration of human rights.
    Vedrine, H., & Moisi, D. (2001). France in an age of globalization. Washington, DC: Brookings Institutions Press.
    .
    Wang, S. (1995). Ideology and foreign news coverage: propaganda model re- examined. Asian Journal of Communication, 5(1), 110-125.
    Wang, S. (1995). Ideology and foreign news coverage: Propaganda model re‐examined. Asian Journal of Communication, 5(1), 110-125.
    Wang, X., & Shoemaker, P. J. (2011). What shapes Americans` opinion of China? Country characteristics, public relations and mass media. Chinese Journal of Communication, 4(1), 1-20.
    Wanta, W., Golan, G., & Lee, C. (2004). Agenda setting and international news: Media influence on public perceptions of foreign nations. Journalism and Mass Communication Quarterly, 81(2), 364-364-377.
    Waxman, S. (2001, 4, December). Arab TV`s strong signal: The Al-Jazeera network offers news the mideast never had before, and views that are all too common. Washington Post.
    Willnat, L., & Luo, Y. (2011). Watching the dragon: global television news about China. Chinese Journal of Communication, 4(3), 255-273.
    World Bank. from http://data.worldbank.org/country/china
    Wu, M. (2006). Framing AIDS in China: A comparative analysis of US and Chinese wire news coverage of HIV/AIDS in China. Asian Journal of Communication, 16(3), 251-272.
    Xia, M. (2011). "China threat" or a "Peaceful rise of China"? The New York Times.
    Xinhuanet. (2005). from http://www.thechinabeat.org/?p=2782
    Xinhuanet. (2010a). CNC`s basic services. from http://news.xinhuanet.com/english2010/special/2010-06/29/c_13374948.htm
    Xinhuanet. (2010b). Xinhua launches CNC World English channel. from http://news.xinhuanet.com/english2010/china/2010-07/01/c_13378575_2.htm
    Zhang, X. H. (2003). How Americans see us (Vol. China in the American political imagination). Washington, D.C.: The Center for Strategic and International Studies Press.: In C. McGiffert (Ed.).
    描述: 碩士
    國立政治大學
    國際傳播英語碩士學位學程(IMICS)
    99461003
    100
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0099461003
    資料類型: thesis
    顯示於類別:[國際傳播英語碩士學程] 學位論文

    文件中的檔案:

    檔案 描述 大小格式瀏覽次數
    100301.pdf850KbAdobe PDF21294檢視/開啟
    100302.pdf158KbAdobe PDF21089檢視/開啟
    100303.pdf408KbAdobe PDF2964檢視/開啟


    在政大典藏中所有的資料項目都受到原著作權保護.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - 回饋