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| 題名: | 由企業角度研究碳足跡標籤的導入:以宏碁與泰山為例
Implementing carbon footprint labelling scheme from a business perspective: company Acer and Taisun, Taiwan-based companies as examples |
| 作者: | 吳思頤
Wu, Szu-I (Sandy) |
| 貢獻者: | 李易諭
Lee, Yih-yuh
吳思頤
Wu, Szu-I (Sandy) |
| 關鍵詞: | 碳足跡
低碳
碳標籤
carbon footprint labelling
low carboncarbon
product carbon footprint label
neutral
environmental impact
green choice |
| 日期: | 2010 |
| 上傳時間: | 2012-10-30 10:10:07 (UTC+8) |
| 摘要: | 隨著消費者開始意識到自身的購買行為對於環境的影響，環境友善的產品也越來越受歡迎．碳足跡標籤，也就是在標籤上註明一件產品的生命週期所產生的所有碳排放，而其過程就包括了從原料取得到最後被丟棄的整個產品生命週期．產品碳足跡標籤讓消費者了解產品的環境友善程度，也幫助消費者做對環境友善的購買決策．碳足跡標籤也讓消費者成為帶動更永續的未來的主要推力，並激勵企業製造碳足跡較低的產品來維持競爭力．
碳足跡標籤已在全球成為一個越來越普遍的行為，而台灣也正開始推動碳足跡標籤方案．此論文深入研究已發展國家包括英國，美國，法國，日本以及跨國公司包括Walkers，Walmart和Casion Group如何導入碳足跡標籤方案．
接下來將探討台灣以及台灣企業是如何將碳足跡標籤導入到公司以及過程中所碰到的問題與機會．
在台灣企業的部分，宏碁以及泰山為研究對象，由於這兩家企業都是在碳足跡標籤方案的先驅者，並且為不同的產業背景，因此挑選了這兩家深入研究，並探討不同產業導入碳標籤方案的作法．
As consumers become conscious of the impacts of their purchase decision on the environment, environmental friendly products become increasingly popular. By indicating the amount of carbon dioxide produced and emitted throughout a product’s life cycle, from material acquisition to manufacturing to consumption, carbon footprint label give consumers the information to make earth-friendly purchase decisions. Carbon footprint label also makes consumers the driver of a more sustainable future by incentivizing businesses to make lower GHG-content products to increase the competitiveness of products.
Carbon footprint label is becoming a popular practice around the world. Taiwan is also learning and doing carbon footprint labelling. This dissertation investigates how carbon footprint labelling is done in advanced countries including the United Kingdom, the United States, France, and Japan and multinational companies including Walkers, Walmart and Casino Group. Then it investigates how carbon footprint labelling is done in Taiwan and how Taiwan businesses approach carbon footprint labelling.
Two companies of different industry were interviewed to gain an in-depth understanding of how and why Taiwan businesses implement carbon footprint labelling. From the interviews, insights of the motivation, project planning, execution and questions encountered during the implementation of carbon footprint labelling were revealed. The dissertation then concludes by discussing the limitations that happened during the research and the suggestions for the development of Taiwan’s carbon footprint label. |
| 參考文獻: | Bibliography
English Reference
1. 2009 Global Sustainability Report (2010), Source from: Wal-Mart, Access date: 18 July 2011, Website: http://walmartstores.com/sites/sustainabilityreport/2009/letterMikeDuke.html
2. Bashmakov, I. et al. (2001). "6.2.2.2.1 Collection Point and Tax Base. In: Policies, Measures, and Instruments". In B. Metz et al. Climate Change 2001: Mitigation. Contribution of Working Group III to the Third Assessment Report of the Intergovernmental Panel on Climate Change. Print version: Cambridge University Press, Cambridge, UK, and New York, N.Y., U.S.A. Access date: 26 July 2011, website GRID-Arendal.
3. Do Energy-Saving LED Lamps Save Energy? (13 Feb 2009) Source from: BITS, Access Date: 18 July 2011, Website: http://bits.blogs.nytimes.com/2009/02/13/do-energy-saving-led-lamps-save-energy
4. Euan Murray (Jan 2008), Product carbon footprinting & labelling: VZBV: Federation of German Consumer Organisations, Source from: Carbon Trust, Access date:18 July 2011, Website: http://www.vzbv.de/mediapics/praesentation_murray_carbon_trust.pdf
5. Following the footprints (2nd June 2011), Source from: The Economist, Access Date:18 July 2011, Website: http://www.economist.com/node/18750670
6. Half of consumers shun brands that don’t label carbon footprint (28 June 2011), Source from: Marketing Week, Access Date: 19 July 2011, Website: http://www.marketingweek.co.uk/sectors/sustainability/half-of-consumers-shun-brands-that-don%E2%80%99t-label-carbon-footprint/3027881.article
7. Hurricane Katrina victims to sue greenhouse gas emitters (4 March 2010), Source from: News.com.au: Business, Access Date: 18 July 2011, Website: http://www.news.com.au/business/hurricane-katrina-victims-to-sue-greenhouse-gas-emitters-afp/story-e6frfm1i-1225837005620
8. IDC: Apple passes Acer in Q1 2011 U.S. market share, Source from: Mac Daily News, Access date: 26 July 2011, Website:
http://macdailynews.com/2011/04/13/idc-apple-passes-acer-in-q1-2011-u-s-market-share/
9. List of Approved Product Category Rules (2010), Source From: Carbon Footprints of Products, Access Date: 18 July 2011, Website: http://www.cfp-japan.jp/english/pcr/pcrs.html
10. Look for the label (2010), Source From: Reducing with the Carbon Trust, Access Date: 18 July 2011, Website: http://www.carbon-label.com/take-action/look-for-the-label
11. Product Category Rules (PCR) for Uncompounded Polymer Resins, or Reactive Polymer Precursors (2005), Source From: PlasticsEurope
12. Reforestation & Avoided Deforestation (2010), Source from: Carbonfund.org, Access Date: 18 July 2011, Website: http://www.carbonfund.org/site/projects/reforestation
13. The LEK Consulting Carbon Footprint Report (2007), Source from: Food Climate Research Network, Access Date: 18 July 2011, Website: http://www.fcrn.org.uk/research-library/consumption/behaviour/lek-consulting-carbon-footprint-report-2007
14. Why do we need carbon labelling (2010), Source From: Carbon Trust, Access Date: 18 July 2011, Website: http://www.carbon-label.com/the-label/why-do-we-need-carbon-labelling
15. Working with PepsiCo and Walkers: Product carbon footprinting in practice (Oct 2008), Source from: Carbon Trust, Access date: 18 July 2011, Website: http://www.rapelle.com.au/media/pdfs/CaseStudy-Final-Walkers.pdf
Chinese Reference
1. Twist Water和樂活主張扭扭看！，Source from:Nancy Chu’s Blog，31 March 2010，Accessed on 19 July 2011，Website: http://nagoo.info/nc/?p=779
2. 台灣綠色消費大調查八成民眾願多付錢買環保商品，Source from:天下雜誌，7 July 2010.，Accessed on 18 July 2011，Website: http://magazines.sina.com.tw/magazine/article/5960-1.html
3. 台灣瓶裝水市場激烈，如何搶得商機吸引媒體關注?，Source from:行銷商機網，Accessed on 19 July 2011，Website: http://www.brainsearch.com.tw/PartnerProductDe?mem=bravopr&detail=1292
4. 全家便利商店股份有限公司，Source from: 財經知識庫，Money DJ 理財網，Access date: 26 July 2011, Website: http://www.moneydj.com/KMDJ/Wiki/WikiViewer.aspx?keyid=7f7da092-9be1-4dbc-8ccd-a4299567c2ca
5. 泰山企業股份有限公司，Source from: Money DJ，19 July 2011，Accessed 19 July 2011，Website: http://www.moneydj.com/KMDJ/Wiki/WikiViewer.aspx?keyid=5280f6b1-c6e4-4778-9a2c-3f262c3a85ad
6. 泰山2008財務報告，Source from:公開資訊觀測站，2008，Accessed on 19 July 2011，Website: http://www.taisun.com.tw/pdf/taisun_annual_2009.pdf
7. Greenwash and Twist Water，Source from: Jay’s Blog， 9 April 2010， Accessed on 19 July 2011，Website: http://www.wretch.cc/blog/jay820219/16427408 |
| 描述: | 碩士
國立政治大學
企業管理研究所
98355064
99 |
| 資料來源: | http://thesis.lib.nccu.edu.tw/record/#G0098355064 |
| 資料類型: | thesis |
| 顯示於類別: | [企業管理學系] 學位論文
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