Loading...
|
Please use this identifier to cite or link to this item:
https://nccur.lib.nccu.edu.tw/handle/140.119/38436
|
| Title: | 頭髮再生之生技事業創業企劃書
Business plan for startup of an innovative hair regeneration biotech business |
| Authors: | 黃建昌
Huang, James |
| Contributors: | 何小台
Ho, Chester
黃建昌
Huang, James |
| Keywords: | 頭髮再生 |
| Date: | 2009 |
| Issue Date: | 2010-06-15 16:24:57 (UTC+8) |
| Abstract: | 頭髮再生之生技事業創業企劃書
1 Executive Summary……………………………………………………….…….6
2 Business Description……………………...………………………………..…....7
2.1 Industry Overview…………………………………..……………………...7
2.2 Company Description……………………...……………………………….8
2.3 Current Status……………………………………………………………..11
2.4 Mission and Objectives...…………………………………………………12
2.5 Critical Success Factors…………....……………………………………...13
2.6 Exit Strategy………………………………………………………………14
3 Product and Service……...………………………………….…………………16
3.1 Technology………………………………………………………………..16
3.2 Product Description.……………………………………………………....17
3.3 Uniqueness of Product………………………………...…………………..25
3.4 Production……………………..…………………………………………..27
3.5 Service and Operation……………………………………………………..28
4 Market….……………………………………………………………………….29
4.1 Market Analysis…………………………………………...………………29
4.2 Competitors Analysis…………………………………………...…………35
4.3 SWAT Analysis…………………………………………………………...37
4.4 Five Force Analysis……………………………………………………….39
5 Marketing Strategies………………………………………………………..…41
5.1 Market Segmentation Strategy……….…………………………………...41
5.2 Targeting, Positioning and Pricing Strategy……………………...……….41
5.3 Product and Service Strategy…………………………………..…….……42
5.4 Distribution Channels……………………………………………………..43
5.5 Promotion and Sale Strategy………………………………………………43
6 Management…..………………………………………………..………………45
6.1 Company Organization………………………………….………………...45
6.2 Management Team………………………………….…………………….45
6.3 Professional and Advisory Support……………………………………….46
6.4 Board of Directors………………………………………………………...47
7 Development and Operation…….………………………….…………………49
7.1 Development Strategy……………………..……………………………...49
7.2 Development Timeline………………………...………………………….49
7.3 Operation Strategy………………………………………………………...51
7.4 Scope of Service…….………………………………………………….…52
7.5 Location for Operation……..……………………………………………...53
7.6 Future Product……………………………………………………………..53
8 Financial Analysis……….……………...……………………………………...55
8.1 Start-up Funding Request ………………………………………………...55
8.2 Cost of Operation………………………………………………………….56
8.3 Break-even Analysis………………………………………………………58
8.4 Revenue Forecast………………………………………………………….60
8.5 Cash Flow Projection………………………………………………….…..70
9 Conclusion…………………………………………………………………...….73
10 Reference………………………………………………………………………..74 |
| Reference: | Tai-Horng Young, Chiao-Yun Lee, Hsien-Ching Chiu, Chih-Jung Hsu, Sung-Jan Lin: Self-assembly of dermal papilla cells into inductive spheroidal microtissues on poly(ethylene-co-vinyl alcohol) membranes for hair follicle regeneration. Biomaterials 29, 2008
Robert M. Lavker, Stanley Miller, Caroline Wilson, George Cotsarelis, Zhi-Gang Wei, Jing-Shan Yang, and Tung-Tien Sun: Hair Follicle Stem Cells: Their location, role in hair cycle, and involvement in skin tumor formation. The Journal of Investigative Dermatology 1993
Jie Zhao, Liang-Qi Liu, Ying-Juan Wang, Wei Yang, Wen-Xin Geng, Jing Wei, Li-Wen Li *, Fu-Lin Chen: Treatment of alopecia by transplantation of hair follicle stem cells and dermal papilla cells encapsulated in alginate gels. Medical Hypotheses 70, 2008
Kurt S Stenn1 and George Cotsarelis: Bioengineering the hair follicle: fringe benefits of stem cell technology. Current Opinion in Biotechnology 2005, 16:493–497
International Society of Hair Restoration Surgery: 2005 Practice Census Results, 2007 Practice Census Results and 2009 Practice Census Results
Wikipedia, the free encyclopedia: Stem cell, Adult stem cell, Embryonic stem cell, Mesenchymal stem cell, Melanocyte, Induced pluripotent stem cell and Skin
Ren-Yeu Tsai: Current Alopecia Treatment in Taiwan. Taiwan Medical Journal 2008 Vol. 51, No. 8
Sung-Jan Lin: Hair Follicle Development and Biology. Hair Forum 2009
Zhi-Jie Zhan: Cell Isolation, Culture and Hair Regeneration. Hair Forum 2009
Yu-Hung Wu: Pathology of Hair Disorders. Hair Forum 2009
Jian-Xun Chen: Methods of Evaluating Hair Loss and How to Approach Patients with Hair Loss. Hair Forum 2009
Chang-You Tsai: Experiences in Running Hair Loss Clinic for 1 year – Approach and Follow-Up Male AGA Patients. Hair Forum 2009
Ren-Yeu Tsai: Medical and Surgical Treatment of Male Patten Hair Loss. Hair Forum 2009
Yao-Li Huang: Complementary and Alternative Treatment of Hair Loss. Hair Forum 2009
Wen-Hong Zhong: Genetics in AGA. Hair Forum 2009
Tung-Tien Sun, George Cotsarelis, and Robert M. Lavker: Hair Follicular Stem Cells: The bulge-activation hypothesis. The Journal of Investigative Dermatology 1991
R.J. Morris: Stem Cells in the Hair Follicle and Interfollicular Epidermis of Mice following Topical Application of Fluocinolone Acetonide. The Journal of Investigative Dermatology 2007
George Cotsarelis: Gene expression profiling gets to the root of human hair follicle stem cells. The Journal of Clinical Investigation 2006
Kateri A. Moore and Ihor R. Lemischka: Stem Cells and Their Niches. Science 2006 Vol. 311
George Cotsarelis: The Hair Follicle: Dying for Attention. American Journal of Pathology, Vol. 151, No. 6, December 1997
Robert M. Hoffman: The Pluripotency of Hair Follicle Stem Cells. Landes Bioscience 2006
Gina Taylor, Michael S. Lehrer, Pamela J. Jensen, Tung-Tien Sun, and Robert M. Lavker: Involvement of Follicular Stem Cells in Forming Not Only the Follicle but Also the Epidermis. Cell Press 2000
Dean Thomas Scow, M.D., Robert S. Nolte, D.O., And Allen F. Shaughnessy, Pharm.D.: Medical Treatments For Balding Men. Doctors` Hairloss Network |
| Description: | 碩士
國立政治大學
國際經營管理碩士班(IMBA)
96933017
98 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0096933017 |
| Data Type: | thesis |
| Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
|
Files in This Item:
| File |
Size | Format | |
|---|
| index.html | 0Kb | HTML2 | 469 | View/Open |
|
All items in 政大典藏 are protected by copyright, with all rights reserved.
|
