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    题名: 國際化程度與績效關聯之探討
    A Study of the Relationship between Internationalization and Perfornance of Taiwanese Firms
    作者: 簡志儒
    Chien,Chih Ju
    贡献者: 譚丹琪
    Tan,Dan Chi
    簡志儒
    Chien,Chih Ju
    关键词: 國際化
    廠商績效
    Internationalization
    Performance
    日期: 2007
    上传时间: 2009-09-18 19:58:37 (UTC+8)
    摘要: 台灣產業早期以進出口貿易經營為主，由於台灣內需市場不足加上近年來各國逐漸降低外國廠商進入障礙，使得台灣廠商開始於海外市場成立子公司或工廠；由此可見，國際貿易對於台灣廠商的重要性。根據以往學者之研究，國際化程度高低與廠商經營績效間關聯性不一，不同的樣本及衡量方式皆會影響到其研究結果；因此我們希望藉由本論文來探討國際化對於不同產業的重要性；到底台灣國際化廠商其國際化程度高低是否會影響到自身經營績效，並且將公司變數及產業變數的調節變數到模型中，希望能找出除了國際化程度以外其他潛在會影響到國際化程度與經營績效間關聯的變數。
    　　本研究係以於台灣證交所上市並且有進行海外投資的製造業、服務業共267家廠商作為研究樣本，利用迴歸方法探討製造業、服務業廠商其國際化程度高低是否會影響到經營績效；以及當廠商進行國際化經營時，廠商年齡、國際化地區、公司營收成長率、產業營收成長率等不同因素對於國際化程度與經營績效間的關連。研究結果發現，國際化程度與經營績效兩者間關聯不顯著；但是，國際化程度越高與製造業廠商的經營績效較有關聯性；國際化地區距離遠近會顯著影響國際化程度與經營績效關聯，越近的地區會負向影響國際化程度與經營績效關聯，以及公司營收成長率分別會顯著地負向及正向地影響國際化程度與經營績效關聯；其餘的廠商年齡、產業營收成長率則並不會顯著地影響國際化程度與經營績效關聯。
    The relationship between internationalization and performance of MNEs is not clear yet. While some studies have shown a positive relationship, others have found a negative, U-shaped, or S-shaped relationship. Meanwhile, methodologies, such as sample selections and measures can also yield different outcomes. This study examines how internationalization affects performance of Taiwanese firms. It examines how corporate and industrial characteristics moderated the relationship between internationalization and firm performance.
    Using a sample of 267 public issuing Taiwanese manufacturing and service companies, I first test their relationship between internationalization and performance. Empirical results show that there is no strongly direct relationship between both variables. Results also indicate that distances of overseas operating markets and firm’s annual growth rate can moderate the relationship between internationalization and performance. I also found the relationship between internationalization and firm performance is stronger for manufacturing companies than service companies. Implications are discussed and future suggestions are made.
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    描述: 碩士
    國立政治大學
    國際經營與貿易研究所
    95351012
    96
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    数据类型: thesis
    显示于类别:[國際經營與貿易學系 ] 學位論文

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