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    题名: 平衡計分卡之策略性衡量指標與管理資訊系統整合之實證研究-以資訊軟體產業為例
    作者: 林隆潤
    Lin, Lawrence
    贡献者: 周宣光
    Chou,Shrang Kuang
    林隆潤
    Lin, Lawrence
    关键词: 平衡計分卡
    策略性衡量指標
    策略地圖
    管理資訊系統
    商業智慧
    Balanced Scorecard (BSC)
    Strategy Measurement
    Strategy Maps
    Management Information System (MIS)
    Business Intelligence (BI)
    日期: 2004
    上传时间: 2009-09-18 14:53:05 (UTC+8)
    摘要: 平衡計分卡( Balanced Scorecard, BSC)是一項可以協助描述、並推動組織策略付諸實行的利器,關於描述組織之價值創造的四個構面模式,可以當成高階管理團隊彼此間討論企業發展方向與策略議題優先性的共同語言。至於有關策略性衡量指標,除了是四大構面的績效指標之外,也應被視為BSC內四個構面具有因果關係連結的目標、項目;Robert S. Kaplan和David P. Norton共同創造出一個關於此連結的通用表達方式,用來協助高階主管進行討論,並稱之為策略地圖。他們同時也證明了BSC所寄託的一個基本原則,那就是「如果您能夠衡量,就可以管理」

    從實務經驗中大多數人都會認為管理資訊系統不僅協助企業管理工作,也是產出各種衡量數據的利器,因此本研」究希望透過分析已導入過BSC之個案公司,探討該公司由策略地圖所引導出來的各項策略性衡量指標的資訊需求,是否能夠在其管理資訊系統中獲得滿足?管理資訊系統的建置是否應該優先支援公司策略性目標?實際上探訪各行業導入BSC之狀況,發現普遍存在著「數據落差」。

    本研究旨在建構一套能夠彌補「數據落差的資訊需求規劃模式,利用商業智慧(BI)工具擷取ERP、CRM、SCM、Workflow、KM、e-Learning等管理資訊系統之有效數據,進行資訊加工後,提供給BSC資訊系統,在數位儀表板上顯示,以協助隨時管控策略性衡量指標之達成狀況。本研究也將BSC導入程序及資訊系統整合作業加以制式化,整理成BSC導入專案進度表,供其它有意導入BSC之企業參考,本論文最後延伸說明BSC在協助組織變革管理、協助智慧資本之衡量、及審視資訊資本齊備程度等方面,都很有助益。
    Balanced Scorecard (BSC) is a powerful tool for describing and implementing an organization’s strategy. The four-perspective model of describing a value-creating organization can be regards as a language for executive teams to discuss the direction and priority of their strategic agenda. In terms of strategy measures, they do not only represent as the key performance indicators (KPIs) of four independent perspectives, but also regard as the cause-effect linkage of goals and items among the four perspectives of BSC. Robert S. Kaplan and David P. Norton created the expression model of the cause-effect linkage to assist the discussion process of executive teams. It is so called a strategy map. They both also demonstrated a fundamental principle underling the BSC; i.e. “If you can measure, you can manage it.”
    From an empirical perspective, people believe that management information systems (MISs) can help the efficiency and effectiveness of business administration as well as be the powerful tool of generating data for various performance measures. Therefore, by analyzing a case of a BSC roll-out enterprise, this research would like to address whether the data requirements of strategic measures generating from strategy maps are fulfilled by the data output from the MISs or not. Is it a necessity to support the strategic goals of an enterprise first in case of building MISs for an enterprise? After studying the status of roll-out BSC enterprises in different industries, it shows that there is a “KPI-data accuracy” issue between actual KPIs needed and the data resources from.
    The purpose of this research is to build a data requirement planning model to find out the “accurate data” by using a business intelligence (BI) tool to access the effective information from ERP, CRM, SCM, Workflow, KM, e-Learning; etc., and then to manipulate those data in order to output the BSC indicators for executive teams for monitoring the status achieved of BSC from the dashboard anytime. Moreover, the study also standardizes the BSC roll-out processes and the integration processes of MISs by summarizing into time tables of project management which can be regarded as a reference kit for enterprises intending to implement BSC in the future. Finally, the study also demonstrates the benefits of BSC in assisting change management of an organization, in evaluating the intellectual capital, and in measuring information capital readiness of an enterprise, etc.
    參考文獻: 英文部分:
    1. Anton, “The past, present and future of customer access centers,” International Journal of Service Industry Management, 2000, Vol. 11, No. 2, pp.120-130.
    2. Dzinkowski R. “The measurement of intellectual capital,” Management Accounting, 2000.
    3. Ge, Z.Y., Fan, W.H., Xiong, G.L., Zhou, L. S., Li, Y.P., Su, X.H., “Application of PDM base on Concurrent Engineering,” Intelligent Control and Automation, Proceedings of the 4th World Congress, 2002, Vol.4, pp.2604-2607.
    4. Kalakota, Ravi, Robinson, Marcia, “E-Business: Roadmap for Success (2nd Edition),” Addison-Wesley, 1999, pp.131.
    5. Kaplan, R. and Norton, D., “Mapping Strategy, a BSR Reader,” Harvard business school publishing, May 2002, pp.62-74.
    6. Kaplan, R. and Norton, D., “The Strategy Focused Organization,” Harvard Business School Press, Nov 2000, p.77.
    7. Kaplan, R. and Norton, D., “Translating Strategy into Action, The Balanced Scorecard,” Harvard Business School Press, 1996, pp.192.
    8. Kaplan, R., “Building Strategy Focused Organizations with Balanced Scorecard,” Harvard business school press, Sep 2000, pp.5.
    9. Lynn, B., “Performance evaluation in the new economy: bringing the measurement and evaluation of intellectual capital into the management planning and control system,” International Journal of Technology Management, 1998, Vol.16, pp. 171.
    10. Niven P., “Balanced Scorecard Step-by-step,” John Wiley & Sons, 2002, pp.107.
    11. Peel, Jeffrey, “CRM: redefining customer relationship management,” Elsevier Science, 2002, pp.6.
    12. Roos et al, “Intellectual Capital,” New York Press, 1998, pp.63.
    13. Ruh, William A., Maginnis, Francis X., Brown, William J., “Enterprise Application Integration A Wiley Tech Brief,” John Wiley & Sons, 2001, pp.160.
    14. Simchi-Levi., David, Kaminsky, Philip, Simchi-Levi., Edith, “Design and Managing the Supply Chain,” McGraw-Hill, 2000, pp.3.
    15. Van Buren, ME, “A yardstick for knowledge management,” Training and Development, 1999, pp.53.
    中文部分:
    1. Robert Kaplan & David Norton,遠擎策略績效事業部譯,「策略核心組織:以平衡計分卡有效執行企業策略」,遠擎,民國90年,pp.136。
    2. Robert S. Kaplan & David P. Norton,陳正平等譯,「策略地圖」,臉譜,民國93年,pp.49-pp.98。
    3. Tony Hope & Jeremy Hope,徐仲秋譯,「扭轉錢坤」,經典傳訊,民國89 年,pp.148-149,pp.154。
    4. 王立志,「系統化運籌與供應鏈管理」,滄海書局,民國88 年,pp.58-60。
    5. 吳安妮,「平衡計分卡之精髓、範疇及整合(上)」,會計研究月刊,民國92年6月,pp.1-10。
    6. 吳安妮,「平衡計分卡之精髓、範疇及整合(下)」,會計研究月刊,民國92年7月,pp.1-16。
    7. 吳安妮,「平衡計分卡之研討」,課程教材,民國93年,pp.3-6。
    8. 吳思華,「策略九說:策略思考的本質」,臉譜,民國85 年,pp.26。
    9. 吳思華,「我國產業智慧資本先導性個案研究」計畫,資訊工業策進會,民國91。
    10. 周裕豐,尤曉文,「整合性客服中心—企業永續發展的重要利器」,通訊雜誌,民國87年,pp.58,pp1.03-105。
    11. 林玉凡,「EB前瞻產品-企業應用程式整合(EAI)產品之探討」,http://www.find.org.tw/0105/download/EAI.doc,民國89年,搜尋時間:民國93年7月28日。
    12. 林哲弘,「電腦與電話整合應用與發展」,通訊雜誌,民國87年,pp58,pp.86-90。
    13. 施義舜,「產品資料管理與同步技術應用實例,CALS應用案例專輯」,經濟部工業局,民國88年,pp.61-69。
    14. 許朝芳,「集團式組織推動應用整合問題之研究」,中原大學資訊管理研究所論文,民國91年7月,pp.46。
    15. 彭定國,「企業成功導入PDM系統之捷徑」,資訊應用導航CALS季刊,民國88年5月,pp.22-29。
    16. 黃堯斌,「一手掌握產品資料管理:PDM的基本概念與導入方法」,工業自動化第16期,民國88年11月,pp.35-37。
    17. 蘇郁琇,「台灣地區企業採用企業資源規劃系統(ERP)之影響因素研究」,國立中央大學資訊管理研究所論文,民國88年6月,pp.57-58。
    描述: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    91932602
    93
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0091932602
    数据类型: thesis
    显示于类别:[經營管理碩士學程EMBA] 學位論文

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