政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/35169
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113451/144438 (79%)
Visitors : 51315043      Online Users : 868
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    政大典藏 > College of Commerce > Department of MIS > Theses >  Item 140.119/35169
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/35169


    Title: 軟體元件電子市集突現:以代理人為基礎之計算經濟研究途徑
    The Emergence of Software Component Electronic Marketplaces: Through An Agent-based Computing Economics Approach
    Authors: 朱文禎
    Chu, Wen-chen
    Contributors: 楊建民
    朱文禎
    Chu, Wen-chen
    Keywords: 軟體元件電子市集
    交易成本
    遺傳規劃法
    代理人基礎計算經濟
    信任
    突現
    Date: 2002
    Issue Date: 2009-09-18 14:21:01 (UTC+8)
    Abstract: 軟體元件電子市集突現:以代理人為基礎之計算經濟研究途徑
    摘 要
    軟體發展與演進過程中,產生軟體危機問題,而軟體再用是解決軟體危機的重要因應之道。軟體元件電子市集的興起是軟體演進史上一個重要里程碑,提供軟體再用的核心基礎建設。

    本文探討軟體元件電子市集突現的本質原因和信任關係的發展過程,以遺傳規劃法(Genetic Programming, GP)為主的代理人基礎的計算經濟 (Agent-based Computational Economics, ACE) 研究途徑,整合軟體元件特性、交易成本、滿意和信任關係建立模擬模式。藉以觀察和分析底層買賣雙方連續滿意交易與信任關係發展,和上層軟體元件電子市集行為突現(emerge)動態過程。

    結果顯示:在市場力量下,具標準化軟體元件,電子市集行為突現過程中,謹慎型交易策略將會勝出,進而主導整個市場。當元件功能特殊性程度低時,電子市集行為的購買率將比元件功能特殊性程度高者更為顯著。如果考慮交易態度滿意與否,記憶型滿意者市集行為的購買率將顯著低於高滿意型,而顯著高於低滿意型。若考慮不同信任程度函數,高信任型電子市集購買率顯著高於低信任型,低信任型其電子市集購買率顯著高於不信任型,對於目錄型市集行為和忠誠目錄型市集行為,上述信任函數的形態亦依序顯著影響購買率的高低。

    同時,在不同信任型之間,高信任型大多數有連續累積交易行為;而低信任型則同時採用連續和臨時交易行為;不信任型大多數是臨時交易行為,要花費更多時間的演化,以建立彼此信任關係才會出現連續交易乃至於連續累積交易行為。

    關鍵字:軟體元件電子市集、交易成本、遺傳規劃法、代理人基礎計算經濟、信任、突現
    The Emergence of Software Component Electronic Marketplaces: Through An Agent-based Computing Economics Approach
    Abstract
    Software reuse plays a vital role in response to software crises in software evolution. An emergence of software component e-marketplace is one of the great milestones providing a core infrastructure for software reuse. The objective of this study involving features of s/w components, transaction costs and satisfaction-trust relations intends to understand why s/w component e-marketplaces emerge as well as demonstrate how they do.
    The model allows agents to develop their trust in the market as a function of continuation of a satisfied relation through an agent-based computational economics approach with genetic programming.
    The findings show that the agents with prudent strategies tend to dominate the market in evolution of e-marketplaces under the market power. In addition, the lower level the functional particularity of component is, the higher the buying rate is. As the satisfaction attitude is taken into consideration, the buying rate of recall-satisfied agents lies between that of low-satisfied agents and that of high-satisfied agents.
    Moreover, when the comparisons are made among the three types of trust function, the buying rate of the high-trust agent is higher than that of low-trust agents. And the buying rate of the low-trust agent is bigger than that of not-trust agents. Similarly, the sequences of the buying rate are strongly influenced by different type of trust function at the catalog market and the loyal catalog market.
    Meanwhile, almost all high-trust agents have continuous and loyal trade behavior. Either continuous or temporal trade behavior is usually found in the low-trust agents. The tentative trade behavior is seen among almost every not-trust agents. In another words, it is well obvious that it takes more time for the not-trust agents to accumulate trust from their possible trade partners.

    Keywords: Software component electronic marketplaces; Transaction costs; Genetic programming (GP); Agent-based computational economics (ACE); Trust, Emergence
    Reference: 參考文獻
    中文部份
    王志仁(2001, 10月),電子市集的高成長來臨,數位時代企業e化聖經,專刊3號, pp.24-25。
    朱文禎、楊建民(2002a),軟體再用效益演變之探討,資訊管理展望,第四卷 第二期,pp. 59-78。
    朱文禎、鄭景華、楊建民(2003),以層級程序分析法建構軟體再用效益評估模式,中華管理學報,第四卷 第一期,pp. 45-62。
    朱文禎、楊建民(2002b),數位時代軟體元件統治關係之演變,資訊管理研究,第二期,pp. 1-22。
    吳思華(2000),策略九說,台北:臉譜。
    眾信聯合管理顧問公司(2000,9月),Deloitte Consulting 剖析:電子市集的發展模式和趨勢,電子化企業─經理人報告,13,pp.12-21。
    黃貝玲(2000, 9月),B2B 電子市集的分類及成功關鍵因素,電子化企業---經理人報告,13,pp. 22-32。
    楊仁達(2000),企業e 化之系統基石-軟體元件,台北:資策會。
    楊建民(1997),軟體再用技術效益評估模式之研究,資訊工業策進會委託學術機構研究計畫報告。
    謝清俊(1996),談資訊的定義和性質,資訊科技和社會轉型學術研討會。
    英文部份
    Anderson, E. W. , Fornell, C. & Lehmann, D. R. (1994). Customer satisfaction, market share and profitability: Findings from Sweden. Journal of Marketing, 58(3), 53-66.
    Arifovic, J. (1996). The behavior of the exchange rate in the genetic algorithm experimental economies. Journal of Political Economy, 104(3), 510-541.
    Arifovic, J.( 2001). Evolutionary dynamics of currency substitution. Journal of Economic Dynamic and Control, 25(3-4), 503-526.
    Arthur, W. B. (1992). On Learning and Adaption in the Economy. Santa Fe Institute Econonic Research Working Paper 92-07-038.
    Arthur, W.B., Holland, J.H., LeBaron, B., Palmer, R., & Jayler, P.(1997). Asset Pricing Under Endogenous Expectations in an Artificial Stock Market, In Arthur, W.B., Durlauf, S.N., Lane, D.A. (eds.), The Economy as an Evolving Complex System II, Santa Fe Institute Studies in the Sciences of Complexity Proceedings, ( pp. 15-44). MA: Addison-Wesley.
    Bakos, J.Y. (1990). Strategic Implications of Inter-organizational Systems, In Sutherland, E. and Morieux, Y. (eds.), Business Strategy and Information Technology (pp. 163-174). London: Routledge,
    Bakos, J.Y. (1991).A strategic analysis of electronic marketplaces, MIS Quarterly, 15(3), 295-310.
    Bakos, J.Y. (1998). The emerging role of electronic marketplaces on the Internet, Communication of the ACM, 41(August), 35-42.
    Barnes, B. and, Bollinger, T.(1991). Making software reuse cost effective, IEEE Software, 8(1), 13-24.
    Boehm, B. W. (1981). Software engineering economics, NJ: Prentice Hall.
    Boulding, W. , Kalra, A. , Richard, S. & Zeithaml, V. A. (1993). A dynamic process model of service quality: From expectation. Journal of Market Research, 30(1), 7-27.
    Brenner, T. (1998) Can evolutionary algorithms describe learning process? Journal of Evolutionary Economics, 8, 271-283.
    Chen, S. –H (2001b). On the Relevance of Genetic Programming to Evolutiionary Economics. In Araka, K.(ed.), Evolutionary Controversy in Economics toward a New Method in Preference of Transdiscipline. Springer Verlag, Tokyo, pp. 135-150.
    Chen, S.-H., and Yeh, C.-H. (1997). Modeling Speculators with Genetic Programming, In Angeline, P., Reynolds, R. G., McDonnell, J. R. and Eberhart R. eds. , Evolutionary Programming VI, Lecture Notes in Computer Science, 1213 (pp. 137-147), Berlin: Springer-Verlag..
    Chen, S.-H., Duffy, J. and Yeh, C.-H. (1996). Genetic Programming in the Coordination Game with a Chaotic Best-Response Function, In Angeline, P., Back, T.and Fogel, D. (eds.), Evolutionary Programming V: Proceedings of the Fifth Annual Conference on Evolutionary Programming (pp. 277-286), MIT Press, Cambridge, MA,.
    Chen. S.-H. & Yen, C.-H. (2001a). Evolving traders and the business school with genetic programming: A new architecture of the agent-based artificial stock market. Journal of Economic Dynamic and Control, 25(3-4), 363-393.
    Chidambaran, N., Triqueros, J. Lee, C. –W. (2000). Option pricing via genetic programming. In: Chen, S.-H.(ed.) , Evolutionary Computation in Economics and Finance. Physica Verlag.
    Choudhury, V. Hartzel, K. S. & Konsynski, B. R. (1998) Uses and consequences of electronic markets: An empirical investigation in the aircraft parts industry, MIS Quarterly, 22(4), 471-508.
    ComponentSource(1999), Understanding the Open Market. Retrived January 21, 2002 from http://www.componentsource.com/AboutComponents…/UnderstandingThe OpenMarket.asp
    Economist (2000 March 4), Seller beware, pp.61-62.
    Farnandze, J. (2001), The GP tutorial, http://www.genneticprogramming.com/tutorial
    /infex.html.
    Gaffney, J. E. and Durek, T. A. (1989).Software reuse-key to enhanced productivity: some quantitative models, Information and Software Technology, 31(5), 258-267.
    Gall, H., Jazayeri, M. M. & Klosch, R. (1995). Research Directions in Software Reuse: Where to go from here? Proceedings of the International Conference on Software Engineering, 225-228.
    Gulati, R. (1995)Does familiarity breed trust? The implications of repeater ties for constractual choice in alliances, Academy of Management Journal, 38(1), 85-112.
    Hess, C. M. and Kemerer, C. F. (1994). Computerized loan organization systems: An industry case study of the electronic market hypothesis,” MIS Quarterly, 18(3), 251-274.
    Holland, J. H. (1992). Adaptation in natural and artifical systems: An introduction analysis with applications to biology, control and atrification, (2nd ed.), MA: MIT Press/Bradford Books.
    Holland, J. H. and Miller, J. H.(1991). Artificial adaptive agents in economic theory, America Economic Review, 81(2), 365-370.
    Jacobson, I., Griss, M. and Jonsson, P. (1997). Software reuse: Architecture, process and organization for business success, NY: Addison-Wesley Publishing Co.
    Kalakota, R. &, Whinston, A. B. (1996). A Frontier of Electronic Commerce, Mass, Addison-Wesley.
    Kaplan, S. & Sawhney, M. (2000). E-Hubs: The new B2B marketplace, Harvard Business Review, May/June, 97-103.
    Klos, T. B. & Nooteboom, B.(2001). Agent-based computational transaction cost economics. Journal of Economic Dynamic and Control, 25(3-4), 503-526.
    Koza, J. R.(1989). Hierarchical genetic algorithms operating on populations of computer program, Proceedings of the 11th International Joint Conference on Artificial Intelligence, Morgan Kaufmann.
    Lamela, C. (2000), Breaking down the barriers to software component technology, Doc 03-012-04 001027, IntellectMarket, Inc. .
    Laudon, K. C. & Laudon, J. P. (2002), Management information systems: Organization and technology in the networked enterprise( 7th ed.), NJ: Prentice-Hall.
    Lerch F. Javier, Flor, M. F. and Hong, Se-Joon (1998). Software reuse and competition:Consumer preferences in a software component market, Annals of Software Engineering, 5, 53-83.
    Malone, T. W. , Yates, J. & Benjamin, R. I.(1987). Electronic markets and electronic hierarchies, Communications of the ACM, 30(6), 484-497.
    Malone, T.W., Yates, J. & Benjamin, R .I. (1989). The logic of electronic markets, Harvard Business Review, 67(3), 166-172.
    Merry, U. (1999). New science - New training & development. Retrieved May 20, 2001 from the World Wide Web: http://pw2.netcom.com/~nmerry/art1.html.
    Mizuno, Y.(1983). Software quality improvement, IEEE Computer, Mar. pp.66-72.
    Nooteboom, B. (1999). Inter-Frm Alliances: Analysis and Design. London:Routledge.
    Nooteboom, B., Berger, H. and Noorderhaven, N. G.(1997). Effects of Trust and Governance on Relational Risk, Academy of Management Journal, 40, 308-338.
    Oliver, R. L. (1981). Measurement and evaluation of satisfaction process in retailing setting. Journal of Retailing, 57(3), 25-48.
    Paul, R. J. (1994). Why users cannot ‘get what they want’. International Journal of Manufacturing Systems Design, 1(4): 389-394.
    Peli, G.L., Nooteboom, B.(1997). Simulation of learning in supply partnerships. Computational and Mathematical Organization Theory, 3(1), 43-66.
    Poulin, J. S., Caruso, J. M. and Hancock, D. R.(1993). The business case for software reuse, IBM System Journal, 32( 4), 567-594.
    Pres, W. E. (1984). A structured approach to systems testing, QED Info Science, Inc.
    Rindfleisch, A. and Heide, J. B. (1997). Transaction cost analysis: Past, present, and future applications, Journal of Marketing, 61(October), 30-54.
    Sabel, C. F. (1993). Studies trust: Building new forms of cooperation in a volatile economy, Human Relations, 46 : pp.1132-1170.
    Shapiro C. & Varian, H.R.(1998). Information rules: A strategic guild to network economic, MA: Harvard Business School Press.
    Smith, H. J. (2001). Information privacy and marketing: What the U.S. should (and shouldn`t) learn from Europe , California Management Review, 43(2), 8-33.
    Sprott, D. (2000). Open market components, A CBDi Forum Report, http://www.compoentsource.com/BuildCo…/cbdiopen_market.asp
    Tesfatsion, L. (2001a). Introduction to the special issue on agent-based computational economucs. Journal of Economic Dynamic and Control, 25(3-4), 419-457.
    Tesfatsion, L. (2001b). Structure, behavior, and market power in an evolutionary labor market with adaptive search. Journal of Economic Dynamic and Control, 25(3-4), 419-457.
    Waldrop, M. M. (1992), Complexity: The emerging science at the edge of chaos, Simon & Schuster: New York.
    Whinston, A. B., Stabl, D. O. & Choi, S. (1997).The economics of electronic commerce, Indiana: Macmillan Technical Publishing.
    Wigand, R. T. and Benjamin, R. I. (1995). Electronic commerce: Effects on electronic markets, Journal of Computer-Mediated Communication, 1(3). Retrieved September 30, 2001 from the World Wide Web: http://www.ascusc.org/jcmc/vol1/issue3/wigand.html
    Williamson, O. E. (1975). Markets and hierarchies: Analysis and antitrust implications, The Free Press, New York.
    Williamson, O. E. (1979). Transaction-cost economics: the governance of contractual relations. Journal of Law and Economics, 22, 233-261.
    Williamson, O. E. (1983). Credible commitments: Using hostages to support exchange, American Economic Review, 73(4), 519-540.
    Williamson, O. E. (1985). The economic institutions of capitalism, New York: The Free Press,.
    Williamson, O.E.(1992). Market, hierarchies, and the moden corporation: an unfolding perspective, Journal of Economic Behavior and Organization, 17(3), 335-352.
    Zucker, L (1986). Product of trust: Institutional source of economic structure. Research in Organizational Behavior, 8 , 53-111.
    Description: 博士
    國立政治大學
    資訊管理研究所
    86356502
    91
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0086356502
    Data Type: thesis
    Appears in Collections:[Department of MIS] Theses

    Files in This Item:

    File Description SizeFormat
    35650201.pdf26KbAdobe PDF2700View/Open
    35650202.pdf22KbAdobe PDF2634View/Open
    35650203.pdf44KbAdobe PDF2873View/Open
    35650204.pdf32KbAdobe PDF2696View/Open
    35650205.pdf38KbAdobe PDF2929View/Open
    35650206.pdf4220KbAdobe PDF21201View/Open
    35650207.pdf74KbAdobe PDF2894View/Open
    35650208.pdf140KbAdobe PDF2693View/Open
    35650209.pdf35KbAdobe PDF2725View/Open
    35650210.pdf43KbAdobe PDF2975View/Open
    35650211.pdf30KbAdobe PDF2853View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏,無償提供學術研究與公眾教育等公益性使用,惟仍請適度,合理使用本網站之內容,以尊重著作權人之權益。商業上之利用,則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作,已盡力防止侵害著作權人之權益,如仍發現本網站之數位內容有侵害著作權人權益情事者,請權利人通知本網站維護人員(nccur@nccu.edu.tw),維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback