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    题名: ERP系統整合與企業流程研究─威世通用半導體個案分析
    ERP system integration and business process review - Vishay general semiconductor power diode division case study
    作者: 洪叔民
    贡献者: 洪叔民
    关键词: 威世通用半導體個案分析
    日期: 2007
    上传时间: 2009-09-14 09:48:48 (UTC+8)
    摘要: In a highly competitive industry such as semiconductor, enterprises are often faced with the constant challenge in change management that includes product technology, organization re-engineering, system migration or enhancement. How can the organizations quickly adapt to the path of the evolvement in its environment and ensure the competitive advantage in the meantime is a critical challenge for enterprises to achieve.
    In November 2001, Vishay Intertechnologies, one of the world’s largest manufacturers of discrete semiconductors announced the acquisition of General Semiconductor (the largest producer of low-to-medium power rectifiers and Transient Voltage Suppressor diodes) and assigned its core business to a new Power Diodes Division with its business headquarters located in Taipei.
    Along with the acquisition, the newly formed organization Power Diodes Division is faced with an immediate challenge on resource reallocation and rearrangement as well as product portfolio consolidation. The new organization needs to be re-introduced to its customers and to the market with the same quality and performance guaranteed.
    This study introduces and reviews one of the major changes Power Diode Division had gone through: ERP system integration. Throughout the project, there are organizational realignment and critical business process that had been reviewed with a strict time-event schedule. The result of this integration project not only represents the capability of this organization response to the changes, but also the key performance measurement to the acquisition implementation.
    Through in-depth interviews and literature reviews, the thesis will closely examine the process of the ERP integration and the major obstacles encountered during this practice. The entire ERP integration project will be reviewed under the research framework on strategy, technology, organization, people and environment. Also how business process mapping into the system will be recorded and discussed throughout the paper accordingly.
    Ultimately, this paper will review the lessons learned during the integration process as well as the experiences gained from it. This can be used as a case study for companies going through merger with system consolidation task or a case study on the industrial supply chain environment.
    LIST OF FIGURES VI
    CHAPTER 1 INTRODUCTION 1
    1.1 RESEARCH MOTIVE 1
    1.2 RESEARCH OBJECTIVE 2
    1.3 TERMINOLOGY DEFINITION 3
    1.3.1 Build to Order 4
    1.3.2 Build to Stock 5
    1.3.3 Enterprise Resource Planning System 6
    CHAPTER 2 LITERATURE REVIEW AND RESEARCH METHOD & FRAMEWORK 9
    2.1 LITERATURE REVIEW 9
    2.1.1 STOPE Analysis in ERP system integration 9
    2.1.2 GAP Analysis 12
    2.1.3 Critical Path Method 14
    2.1.4 Value Chain Analysis 17
    2.2 RESEARCH METHOD AND FRAMEWORK 20
    2.2.1 Primary Data Review 21
    2.2.2 Secondary Data Review 21
    2.2.3 Research Framework 22
    CHAPTER 3 VISHAY POWER DIODE DIVISION OVERVIEW 23
    3.1 VISHAY PDD HISTORY 23
    3.2 VISHAY PDD PRODUCT INTRODUCTION 24
    3.3 VISHAY PDD CUSTOMER BASE 27
    3.3 VISHAY PDD ORGANIZATION STRUCTURE AND ERP SYSTEM 30
    CHAPTER 4 SYSTEM INTEGRATION AND BUSINESS PROCESS 34
    4.1 VISHAY PDD ERP SYSTEM INTEGRATION PHASE REVIEW 34
    4.2 PROCESS AND SYSTEM AVAILABILITY MAPPING 38
    4.3 BTO AND BTS IN PRACTICE 41
    4.4 IMPLEMENTATION AND CHALLENGES 48
    4.4.1 Consignment Management 50
    4.4.2 Line Transfer Project 55
    4.4.3 New Product Development 56
    CHAPTER 5 CONCLUSIONS 58
    5.1 RESEARCH FINDINGS 58
    5.1.1 Strategy Review 58
    5.1.2 Technology Review 60
    5.1.3 Organization Review 61
    5.1.4 People Review 62
    5.1.5 Environment Review 65
    5.2 KEY LEARNING 66
    5.2.1 Organization and ERP system 66
    5.2.2 Business Process and ERP system 67
    5.2.3 Planning for System Integration Project 68
    5.3. SUMMARY 69
    REFERENCES 72


    List of Figures
    FIGURE 1.1 : BASIC ERP MODULES 7
    FIGURE 2.1 : STOPE VIEW ON ERP SYSTEM IMPLEMENTATION 10
    FIGURE 2.2 : A STOPE VIEW: DEVELOPMENT TOWARDS THE E-GOVERNMENT SYSTEM 11
    FIGURE 2.3: TYPICAL GAP ANALYSIS MODEL 12
    FIGURE 2.4 : CPM PRECEDENCE DIAGRAM 16
    FIGURE 2.5 : CPM PROJECT NETWORK DIAGRAM 16
    FIGURE 2.6: CPM DETERMINATION CALCULATION EXAMPLE 16
    FIGURE 2.7: THE VALUE CHAIN 18
    FIGURE 2.8: RESEARCH FRAMEWORK 21
    FIGURE 3.1 : GENERAL SEMICONDUCTOR HISTORY 24
    FIGURE 3.2 : VISHAY PDD RECTIFIER MARKET SHARE IMS RESEARCH RESULT YEAR 2007 25
    FIGURE 3.3 : VISHAY PDD TVS MARKET SHARE IMS RESEARCH RESULT YEAR 2007 27
    FIGURE 3.4 : PDD CUSTOMER SEGMENTS BASED ON Y2007 REVENUE RESULT 27
    FIGURE 3.5: PDD SALES REGION PERFORMANCE BASED ON ANNUAL REPORT FROM 2002 TO 2007, 2008 NUMBER IS A FORECAST REVENUE BASED ON Q108 FINANCE REPORT. 29
    FIGURE 3.6: PDD SALES CHANNEL REVENUE DISTRIBUTION FROM YEAR 2002 THROUGH 2007 30
    FIGURE 3.7: GENERAL SEMICONDUCTOR ORGANIZATION STRUCTURE 31
    FIGURE 3.8: VISHAY INTERTECHNOLOGIES ORGANIZATION STRUCTURE 31
    FIGURE 4.1: BUSINESS PROCESS MASTER LIST PAGE ONE 38
    FIGURE 4.2: BUSINESS PROCESS MASTER LIST PAGE TWO 39
    FIGURE 4.3:ORDER THROUGH DELIVERY FLOW IN JDE FOR GENERAL SEMICONDUCTOR 42
    FIGURE 4.4:ORDER THROUGH DELIVERY FLOW IN SAP FOR VISHAY INTERTECHNOLOGIES 43
    FIGURE 4.5:ENHANCED BTO HANDLING FLOW IN SAP FOR VISHAY INTERTECHNOLOGIES 44
    FIGURE 4.6:BTO ORDER HANDLING FLOW IN PRODUCTION 45
    FIGURE 4.7:STO SOLUTION FOR FORECAST ORDER HANDLING 52
    FIGURE 5.1 1998 SURVEY OF 62 FORTUNE 500 COMPANIES 70
    參考文獻: Amit, R. & Zott, C. (2001). Value Creation in E-business, Strategic Management Journal, 22(3), pp.15–20.
    Bakry, A. H. & Bakry, S.H., (2005). Enterprise Resource Planning: a Review and a STOPE View, International Journal of Network Management, 15(4), pp. 363–370.
    Bakry, S.H., (2004). Development of E-government: a STOPE View, International Journal of Network Management, 14(2), pp.339–350.
    Bancroft, N., Seip, H. & Sprengel, A. (1998). Implementing SAP R/3: How to Introduce a Large System into a Large Organization (2nd ed.). Greenwich: Manning Publications.
    Blain. J. (1997). Special Edition: Using SAP R/3 (2nd ed.). Indianapolis: ASAP World Consultancy.
    Brown, C. & Vessey, I. (1999). Enterprise Resource Planning Systems: An Investigation of the Adoption Decision and Implementation Strategies, Lattanze Center for Executive Studies in Information Systems, Loyola University, Baltimore.
    Brown, C. & Vessey, I. (1999). ERP implementation approaches: Toward a contingency framework. International Conference on Information Systems, Charlotte, North Carolina.
    Davenport, T. (1998). Putting the Enterprise into the Enterprise System, Harvard Business Review, 76(4), pp.121–131.
    Holweg, M. & Pil, F. (2001). Successful Build-to-Order Strategies start with the Customer, MIT Sloan Management Review, 43(1), pp.74–83.
    Holweg, M. & Pil, F. (2004). The Second Century: Reconnecting Customer and Value Chain through Build-to-Order, Cambridge: The MIT Press.
    IMS Research Report (2007). Avalanche Diodes and TVS Thyristors & IMS The WW Market for Power Semi Discrete & Modules.
    Kerzner, H. (2003). Project Management: A Systems Approach to Planning, Scheduling, and Controlling (8th ed.). Ohio: Wiley.
    Kreitner, R. & Kinicki, A. (2004). Organizational behavior, New York: Irwin Professional Publication.
    Liberzon, V. (2006) Resource Critical Path Approach to Project Schedule Management. Romania: Spider Management Technologies.
    Management of CPM schedule, (2008) Retrieved June 25th 2008, from Ronwinter Consulting Web site: www.ronwinterconsulting.com/rasubmit.htm.
    Mather, H. (1986). Design, Bill-Of-Materials, And Forecasting – the Inseparable Threesome, Production and Inventory Management Journal, 27(1), pp. 90–107.
    McShane, S.L. & Von Glinow, M. (2005). Organizational behavior: Emerging realities for the workplace revolution, New York: Irwin/McGraw-Hill.
    Monk, E. & Wagner, B. (2006). Concepts in Enterprise Resource Planning, Boston: Course Technology.
    Monk, E. & Wagner, B. (2006). Marketing Information Systems and the Sales Order Process. Concepts in Enterprise Resource Planning (2nd ed.). Boston: Course Technology.
    MRP/MRPII/ERP/ERM - Confusing Terms and Definitions for a Murkey Alphabet Soup (2008), Retrieved on May 25th 2008, from Wlug Organization Web site: http://www.wlug.org.nz/EnterpriseSpeak.
    Porter, M. (1985). Competitive Advantage: Creating and Sustaining Superior Performance, New York: The Free Press.
    Project Management Institute (2003). A Guide To The Project Management Body Of Knowledge (3rd ed.). California: Project Management Institute.
    Rectifier Circuit (2008), Retrieved June 7th 2008, from All About Circuits Web site: http://www.allaboutcircuits.com/vol_3/chpt_3/4.html.
    Ross, J. (1999). Surprising facts about implementing ERP, IT Professional, 1(4), pp.65–68.
    Satzinger, J. W.; Jackson, R. B. & Burd, S. D., (2004). Systems analysis and design in a changing world (3rd ed.). Boston: Benjamin/Cummings Publication.
    Transient Suppression Devices and Principles (2008), Retrieved May 30th , 2008 from Littelfuse Web site: http://www.littelfuse.com/data/en/Application_Notes/an9768.pdf.
    Traynor, I. (2007) Spotting New Niches In A Market. York: Blackwell Synergy.
    Urbig, D. (2003) The value chain`s values: Interpretations and Implications for firm and industry analysis, Berlin: Proceedings of Perspectives in Business Informatics Research.
    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    94933013
    96
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0094933013
    数据类型: thesis
    显示于类别:[國際經營管理英語碩士學程IMBA] 學位論文

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