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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/31309


    Title: 愛幼幼創業計畫
    Future company’s i-yo-yo business plan
    Authors: 陳幼欣
    Chen, Vanessa
    Contributors: 吳文傑
    Wu, Jack
    陳幼欣
    Chen, Vanessa
    Keywords: 創業計畫
    Date: 2008
    Issue Date: 2009-09-14 09:46:29 (UTC+8)
    Abstract: 愛幼幼創業計畫
    1 Executive Summary 1
    2 Market Status 2
    3 Company Overview 3
    3.1 Name and Slogan 3
    3.2 Concept 4
    3.3 Mission 5
    3.4 I-YO-YO Education System Introduction 5
    3.5 Business Model 12
    3.6 Competitive Advantage 14
    3.7 Organization Chart 16
    4 Competitors’ Analysis 17
    4.1 Competitors Introduction 17
    4.2 Competitors’ Course Price Analysis 25
    4.3 Partnership Instead of Competition 26
    5 Market Survey 28
    5.1 Questionnaire 28
    5.2 Feedback Analysis 29
    6 I-YO-YO Operation Strategy 35
    6.1 Business Operation 35
    6.2 Location 37
    6.3 Pricing 39
    7 Marketing Promotion 40
    7.1 Machanism 40
    8 Financial Analysis 41
    8.1 Expense 41
    8.2 Revenue 43
    8.3 Net Income 46
    9 Conclusion 49
    APPENDIX-I 50
    INFORMATION REFERENCE 54
    Reference: INFORMATION REFERENCE
    http://www.supermontessori.com/asp/xc/type.asp?typeid=62&page=2
    http://www.cgds.com.tw/about/about.html
    http://www.gymboree.com.tw/news/news_preschooler.htm
    http://www.kidsmusic.com.tw
    http://homepage19.seed.net.tw/web@1/kid_education/main.htm
    http://www.orff-stiftung.de/index.php?id=73&L=1
    Description: 碩士
    國立政治大學
    國際經營管理碩士班(IMBA)
    92933006
    97
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0092933006
    Data Type: thesis
    Appears in Collections:[國際經營管理英語碩士學程IMBA] 學位論文

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