政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/31306
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    题名: 網路學習：TaiwanStudent.com.tw 營運企劃
    E-learning Business: TaiwanStudent.com.tw Business Plan
    作者: 陳思頌
    Chan, Celia J.
    贡献者: 吳文傑
    Wu, Jack
    陳思頌
    Chan, Celia J.
    关键词: 網路學習
    日期: 2008
    上传时间: 2009-09-14 09:46:09 (UTC+8)
    摘要: 網路學習：TaiwanStudent.com.tw 營運企劃
    None
    1.0 Executive Summary 1
    Chart: Highlights 2
    1.1 Objectives 2
    1.2 Mission 2
    1.3 Keys to Success 3
    2.0 Company Summary 3
    2.1 Company Ownership 3
    2.2 Start-up Summary 4
    Table: Start-up 4
    Chart: Start-up 4
    3.0 Services 4
    4.0 Market Analysis Summary 5
    4.1 Market Segmentation 5
    Table: Market Analysis 6
    Chart: Market Analysis (Pie) 6
    4.2 Target Market Segment Strategy 7
    4.3 Service Business Analysis 7
    4.3.1 Competition and Buying Patterns 7
    4.3.2 Learn from Failure 7
    5.0 Web Plan Summary 8
    5.1 Website Marketing Strategy 8
    5.2 Development Requirements 9
    6.0 Strategy and Implementation Summary 9
    6.1 Competitive Edge 9
    6.2 Marketing Strategy 10
    6.3 Sales Strategy 10
    6.3.1 Sales Forecast 10
    Table: Sales Forecast 10
    Chart: Sales Monthly 11
    Chart: Sales by Year 11
    6.4 Milestones 11
    Table: Milestones 11
    7.0 Management Summary 12
    7.1 Personnel Plan 13
    Table: Personnel 14
    8.0 Financial Plan 14
    8.1 Start-up Funding 15
    Table: Start-up Funding 15
    8.2 Important Assumptions 15
    8.3 Break-even Analysis 16
    8.4 Projected Profit and Loss 16
    Table: Profit and Loss 16
    Chart: Profit Monthly 17
    Chart: Profit Yearly 17
    Chart: Gross Margin Monthly 18
    Chart: Gross Margin Yearly 18
    8.5 Projected Cash Flow 18
    Table: Cash Flow 19
    Chart: Cash 20
    Table: Balance Sheet 20
    8.6 Projected Balance Sheet 21
    8.7 Business Ratios 21
    8.7 Business Ratios 22
    Table: Ratios 22
    Table: Sales Forecast 22
    Table: Personnel 23
    Table: Profit and Loss 24
    Table: Cash Flow 25
    Table: Balance Sheet 26
    參考文獻: None
    描述: 碩士
    國立政治大學
    國際經營管理碩士班(IMBA)
    91933022
    97
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0091933022
    数据类型: thesis
    显示于类别:[國際經營管理英語碩士學程IMBA] 學位論文

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