Reference: | 中文部份 邱志聖,《策略行銷分析-架構與實務運用》,智勝文化,2003年1月 吳思華,《策略九說:策略思考的本質》,麥田出版社,1996年9月。 黃廷愷,「新興科技事業規劃發展之研究」,國立治大學科技管理研究所碩士論文,2001年。 許惠珠,交易成本理論之回顧與前瞻,Journal of China Institute of Technology Vol.28-2003.10 左國勝,交易成本與法律的經濟分析資源利用專題,清大人社院圖書分館http://www.lib.nthu.edu.tw/library/hslib/subject/ec/law_an.htm 韓復華(2004), " 供應鏈的「推」與「拉」及其策略意涵," 中華民國運輸學會運輸人通訊, 33 期, 4 至5 頁, 2004 年11 月10 日 英文部份 Buchanan, James M. 1969. Cost and Choice, Markham, 1969. Christopher, M., Logistics and Supply Chain Management: Strategies forReducing Cost and Improving Service, 2nd ed., Financial Times Pitman Publishing,1998. Chopra, S. and P. Meindl, Supply Chain Management: Strategy, Planning and Operations, 2nd ed., Prentice Hall, 2004. Coase, R. H. (1937), “ The Nature of the Firm.” Economics, 4, pp. 385-405. Kotler, Philip (1999), Marketing Management, Analysis, Planning, Implementation, and Control, 9th edition, Prentice Hall. Menger, Carl, 1976, Principles of Economics, (translated from German by Dingwall and Hoselitz), New York, New York University Press. Sharman, G., “The Rediscovery of Logistics,” Harvard Business Review, pp.71-79, September/October 1984. Turner, Jonathan H. (1986), The Structure of Sociological Theory, 4th edition, Chicago, IL: The Dorsey Press. Williamson, Oliver E. (1975), Market and Hierarchies: Analysis and Anti-Trust Implication, NY: The Free Press. Williamson, Oliver E. (1985), The Economic Institution of Capitalism: Firms, Markets, Relational Contracting, NY: The Free Press. |