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Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/27552

Title:	Voter Cynicism Perception of Media Negativism and Voting Behavior in Taiwan`s 2001 Election
Authors:	彭芸 Peng, Wein Bonnie
Date:	2003-05
Issue Date:	2009-01-19 11:57:05 (UTC+8)
Abstract:	Many research findings in the United States have confirmed that the negative coverage of politics has led to high levels of citizen cynicism and negativity (Bennett, 1999; Lee, 2001). However, other research has argued that the news media does not make citizens more cynical or alienated. This study will try to explore the relationships between Taiwan votersÂ¡Â¦ media behavior, political cynicism, perceptions of media negativism, and actual voting behavior. The result has found that age is the only demographic variable predicting votersÂ¡Â¦ perception of negative television election coverage. Voter education and income were significant predictors in explaining their cynicism. Moreover, votersÂ¡Â¦ cable television use was significantly related to their cynicism. Voters in Taiwan might be cynical, but the data has demonstrated that they wonÂ¡Â¦t be disappointed by the electoral process and shown quite satisfied with the outcome.
Relation:	Conference Papers -- International Communication Association. 2003 Annual Meeting, San Diego, CA, p1-25. 25p. 6 Charts. Marriott Hotel, San Diego, CA, May 27, 2003
Data Type:	conference
Appears in Collections:	[新聞學系] 會議論文

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