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    题名: A Comparative Study of Exchange and Aggregation Models in the B2B E-Marketplace
    作者: 張欣綠
    Chang,Hsin-Lu;Robert F. Easley;Michael J. Shaw
    日期: 2003-04
    上传时间: 2009-01-17 16:09:31 (UTC+8)
    摘要: This research seeks to provide an economic framework for understanding two major forms of e-marketplaces: aggregation-oriented vs. exchange-oriented e-marketplaces. By analyzing the marginal benefit per transaction in alternative models, we are able to determine the most suitable B2B e-marketplace for a wide variety of product categories, market conditions, and procurement methods. For example, when companies sell commodities in a fragmented market, the aggregation model is suitable for spot purchasing, and the exchange model works best for systematic purchasing. In addition, the effect of supplier consolidation and information technology-enabled cost reduction on model selection is discussed.
    關聯: Information Systems and e-Business Management, 1(2), 213-228
    10.1007/s10257-003-0005-3
    数据类型: article
    显示于类别:[資訊管理學系] 期刊論文

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