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政大機構典藏 > 創新國際學院 > 全球傳播與創新科技碩士學位學程 > 期刊論文 > Item 140.119/159662

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/159662

Title:	Between a troll and a hard place: The demand framework's answer to one of gaming's biggest problems
Authors:	蔡葵希 Cook, Christine L.
Contributors:	全創碩
Keywords:	demand imbalance;flow theory;motivations;multiplayer online games;trolling
Date:	2019-12
Issue Date:	2025-09-24 09:54:44 (UTC+8)
Abstract:	The demand framework is commonly used by game scholars to develop new and innovative ways to improve the gaming experience. However, the present article aims to expand this framework and apply it to problematic gaming, also known as trolling. Although still a relatively new field, research into trolling has exploded within the past ten years. However, the vast majority of these studies are descriptive in nature. The present article marries theory and trolling research by closely examining interdisciplinary empirical evidence from a single platform—video games—and applying the various forms of demands to propose a testable, dual-route model of trolling behaviour. Within the video game context, I argue the presence of two primary causal mechanisms that can lead to trolling: 1) Demand imbalance between players and the game; and 2) demand imbalance between players. The article discusses how these two types of imbalance can lead to trolling, which kinds of demands can be imbalanced, and how future researchers can use the demand framework to expand our understanding of trolling.
Relation:	Media and Communication, Vol.7, No.4, pp.176-185
Data Type:	article
DOI 連結:	https://doi.org/10.17645/mac.v7i4.2347
DOI:	10.17645/mac.v7i4.2347
Appears in Collections:	[全球傳播與創新科技碩士學位學程] 期刊論文

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