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政大機構典藏 > 傳播學院 > 會議論文 > Item 140.119/155054

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/155054

Title:	AI Deepfake Interaction, Authentication and Correction in Taiwan: Examining the Roles of Echo Chamber and Conspiracy Mentality
Authors:	林翠絹 Lin, Trisha T. C.
Contributors:	傳播學院
Keywords:	Communication;Digital Conversation;and Media Technologies;conspiracy mentality;deepfake authentication;deepfake correction;deepfake interaction;echo chamber
Date:	2025-01
Issue Date:	2025-01-07 09:22:56 (UTC+8)
Abstract:	Before 2024 Presidential Elections, this web study investigates how deepfake interaction experiences influence Taiwanese online video users’ act of authentication and correction. Based on a modified Stimulus-Reasoning-Orientation-Response model, we examine the dynamics of deepfake interaction as the media stimulus (S), mediated by echo chamber, conspiracy mentality (R), deepfake self-efficacy and presumed influence (O), which in turn shapes user responses to deepfake authentication and correction (R). Structural Equation Modeling results show that deepfake interaction experience is negatively associated with echo chamber, but positively related to conspiracy mentality, and such interaction results in proactive responses to deepfake authentication and correction. In addition, users with higher tendency of echo chambers demonstrate lower deepfake self-efficacy, and perceive less presumed influence of deepfakes. Yet, the pronounced conspiracy mentality increases deepfake presumed influence. Moreover, deepfake self-efficacy is positively related to authentication and correction activities, while its presumed influence only influences act of authentication. Implications are discussed.
Relation:	Proceedings of the 58th Hawaii International Conference on System Sciences, pp.2326-2335
Data Type:	conference
Appears in Collections:	[傳播學院] 會議論文

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