政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/154714

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政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 > Item 140.119/154714

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/154714

Title:	Continued usage intention of novice and expert players in social network games
Authors:	洪為璽 Hung, Wei-His;Chuang, Kai-Ju
Contributors:	資管系
Keywords:	Social network game;Novice player;Expert player;Continued usage intention;Perceived enjoyment;Technostress
Date:	2024-06
Issue Date:	2024-12-12
Abstract:	Nowadays, social network game platforms have gathered a large number of young players. This study adopted a technological–personal–environmental framework to explain the continued usage intention and related influential factors for two major player groups (novice and expert game players) of social network games. Two models include 13 influential factors, which affected the players’ continued usage intention, were proposed. The questionnaire method (in total, 817 valid questionnaires) was adopted for testing the models. The results showed many differences between the two groups (novice and expert players) in many aspects. Particularly, technostress was not found to positively affect or change the intention to continue playing social network games for both the novice and the expert players. Generally, the research results provide useful inspiration and contributions to the development of social network games.
Relation:	Universal Access in the Information Society, pp.1-15
Data Type:	article
DOI 連結:	https://doi.org/10.1007/s10209-024-01126-x
DOI:	10.1007/s10209-024-01126-x
Appears in Collections:	[資訊管理學系] 期刊論文

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