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    Title: 非政府組織募款策略與黑人形象:以阿彌陀佛關懷中心為案例
    NGO Donation Strategies and the Representation of the Black Image: The Case of Amitofo Care Centre
    Authors: 阿開
    Idrissa, Bukudadi
    Contributors: 劉曉鵬
    Liu, Hsiao-Pong
    阿開
    Bukudadi Idrissa
    Keywords: 非政府組織(NGO)
    阿彌陀佛關懷中心(ACC)
    募款策略
    佛教
    Non-governmental Organization (NGO)
    Amitofo Care Centre (ACC)
    donation strategy
    Buddhism
    Date: 2024/07/18
    Issue Date: 2024-09-04 15:54:29 (UTC+8)
    Abstract: 非洲是接收慈善援助最多的地區之一。許多非政府組織(NGO)在非洲各地運作。在這項研究中,我以阿彌陀佛關懷中心(Amitofo Care Center, ACC)作為個案研究,深入探討捐贈策略和黑人形象的呈現。ACC 是一個成功的非政府組織,由一位臺灣僧侶創立,目前在六個非洲國家開設了超過七家孤兒院。它通過其中國起源、佛教背景、捐贈策略,最重要的是通過其對黑人形象的呈現,與其他非政府組織區別開來。本研究試圖解答關於 ACC 的捐贈策略問題,即該策略將普通策略與中國文化和佛教結合起來,與其他非政府組織所採用的主流策略有何不同,以及 ACC 的策略如何通過學術界、受益者和前 ACC 海外志願者及當地員工的視角來呈現黑人形象。
    Africa is one of the biggest recipients of charity aid. Numerous NGOs are operating all across Africa, and in this research, I used Amitofo Care Center (ACC) as my case study to look closely into the issue of donation strategies and the representation of the black image. ACC is a successful NGO founded by a Taiwanese monk who has opened over seven orphanages in six African countries; it has set itself apart from other NGOs through its Chinese origin, Buddhist beginnings, donation strategies, and most importantly, the way it represents the black image. This research paper attempts to answer questions regarding the difference between ACC’s donation strategy—which is a combination of the ordinary strategies with Chinese culture and Buddhism—and the mainstream strategies used by other NGOs, and how ACC’s strategy has represented the black image as compared to the other NGOs through the eyes of the academia, the beneficiaries, and former ACC expatriate volunteers and local workers.
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    Description: 碩士
    國立政治大學
    國際研究英語碩士學位學程(IMPIS)
    110862031
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0110862031
    Data Type: thesis
    Appears in Collections:[國際研究英語碩士學位學程] 學位論文

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