 |
English
|
正體中文
|
简体中文
|
Post-Print筆數 : 27 |
Items with full text/Total items : 113648/144635 (79%)
Visitors : 51573584
Online Users : 884
|
|
|
Loading...
|
Please use this identifier to cite or link to this item:
https://nccur.lib.nccu.edu.tw/handle/140.119/152319
|
| Title: | 負面黨性如何影響臺灣民眾選擇地方民意代表？應用網路調查結合聯合實驗設計探索投票行為
How Does Negative Partisanship Affect Tai- wanese People’s Choice of Local Representa- tives? Exploring Voting Behavior through the Application of Online Surveys and Conjoint Experimental Design |
| Authors: | 張順全、莊文忠
Chang, Shun-chuan;Juang, Wen-jong |
| Contributors: | 選舉研究 |
| Keywords: | 聯合實驗設計;單記不可讓渡投票制;政黨認同;負面黨性;反政黨情緒
conjoint experimental design;single non-transferable vote system;party identification;negative partisanship;anti-party sentiment |
| Date: | 2024-05 |
| Issue Date: | 2024-07-15 15:07:20 (UTC+8) |
| Abstract: | 過去文獻認為，地方民意代表採複數選區單記不可讓渡投票制(SNTV)的選制較重視選人不選黨，但由於地方政治人物的屬性多元又相互關聯，本研究以縣市議員選舉為例，採用網路調查結合聯合實驗設計，可區分出選民在投票抉擇時哪些個人屬性較重要;另一方面，代表正面黨性的政黨認同影響雖然仍有其解釋力，但「負面黨性」又是如何影響投票抉擇近來頗受討論，選民有無負面黨性與候選人個人屬性偏好的交互影響，更是本文關心的焦點。
本研究發現，多數臺灣選民心中偏好的地方民意代表個人屬性是較年輕、有政治經驗、未涉貪腐、在地人、學歷不低，卻不見得討厭政二代。若加入負面黨性的觀點，對選民的投票行為可以得到更充足的解釋，意即負面黨性使得大多數選民對地方民意代表的政黨標籤仍是敏感的，而不只是單純進行真誠投票，有人甚至會因政黨標籤投給涉及貪腐的候選人;另無特定政黨傾向的選民中，討厭泛綠的比例高於討厭泛藍，此應是目前執政黨的警訊。本研究對於政黨在地方選舉的提名策略亦具啟發性，能夠了解不同黨性族群的期待，推出迎合民眾偏好的候選人，適可促進民眾更積極參與地方選舉投票。
Past literature suggests that the Single Non-Transferable Vote (SNTV) electoral system used in multi-member districts places great emphasis on selecting candidates over parties. However, given the diverse and interrelated attributes of local politicians, this study uses county councilor elections as an example and employs online surveys combined with conjoint experimental design to effectively distinguish which personal attributes are more important to voters when choosing among candidates. On the other hand, while the positive partisanship represented by party identification still has explanatory power, the impact of “negative partisanship” on voting choices has recently received considerable attention. Therefore, when making voting choices, the interactive effect of whether voters have negative partisanship and what their personal preferences for candidates are is the focus of this study.
This study found that the preferred personal attributes of local representatives in the minds of most Taiwanese voters are younger age, political experience, no involvement in corruption, local residency, and higher education. However, the study also found that negative partisanship still makes most voters sensitive to the party label of local representatives, rather than just voting based on preferred personal attributes. Some voters may even vote for candidates deemed corrupt. Additionally, among voters with no specific party preference, the proportion of those who dislike the pan-green camp is higher than those who dislike the pan-blue camp, which should be a warning for the current ruling party. This study provides inspiration for the nomination strategies of political parties in local elections. By understanding the expectations of different party-affiliated groups, parties can put forward candidates who cater to the preferences of the public, which can promote more active participation of the public in local elections. |
| Relation: | 選舉研究, 31(1), 1-48 |
| Data Type: | article |
| DOI 連結: | https://doi.org/10.6612/tjes.202405_31(1).0001 |
| DOI: | 10.6612/tjes.202405_31(1).0001 |
| Appears in Collections: | [選舉研究 TSSCI] 期刊論文
|
Files in This Item:
| File |
Description |
Size | Format | |
|---|
| 31-1-1.pdf | | 1819Kb | Adobe PDF | 69 | View/Open |
|
All items in 政大典藏 are protected by copyright, with all rights reserved.
|
著作權政策宣告 Copyright Announcement1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.
2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(
nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(
nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
