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    题名: 探討思維邏輯應用於組織變革之資訊服務轉型 - 以A公司為例
    An Exploration of Applying the Thinking-Processes in the Organizational Transformation of Information Services - A Case Study of Company A
    作者: 姚天翔
    Yao, Tien-Hsiang
    贡献者: 羅明琇
    Lo, Sonia
    姚天翔
    Yao, Tien-Hsiang
    关键词: 組織改造
    服務轉型
    限制理論
    思維邏輯
    Thinking processes
    Organizational transformation
    Service transformation
    The Theory of Constraints
    日期: 2023
    上传时间: 2023-09-01 15:05:15 (UTC+8)
    摘要: 本研究著重在探索現代企業組織轉變時，強調資訊部門在企業變革中扮演的核心角色。並以一家正在轉型的知名公司A為研究對象，特別聚焦於如何透過有效的資訊服務變革，來支持公司的部門組織變成策略事業單位（Strategic Business Unit，SBU）的轉型。
    研究的動機在於，如何利用限制理論（Theory of Constraints，TOC）的思維邏輯（Thinking Processes）來優化IT部門的服務，以便在組織變革中最大程度地滿足企業的總體目標。研究過程中深度分析資訊基礎資源項目，並揭示有效的部門改造轉型方式和提升企業競爭力的關鍵活動。
    本研究提出資訊服務變革的新模型，並探討其在企業總部與新事業單位之間的應用。這個模型關注於如何有效地改造資源，以支持企業總部和新事業單位的首要發展。此外，服務的價值與服務思維的著重程度對於企業組織變革的成功至關重要。企業資訊部門必須實踐服務思維，深入理解組織內部環境與企業需求，並以此為出發點，重新定位資訊部門的角色和功能，並將「價值」融入「服務」中，從而實現企業的長期發展與競爭力的提升。
    研究的成果將提供一個可靠的資訊服務變革案例，並提升資訊服務活動的功能性。透過這項研究，期望將資訊部門轉型成為一個高效、現代、智慧的服務組織，以實現企業的業務目標，並提升企業的整體競爭力。
    This study focuses on exploring the role of the IT department as a pivotal entity during the transformation of modern business organizations. We have selected a well-known company undergoing transformation, Company A, as our research object and focused specifically on how effective information service transformation can support the departmental transition of the company into a strategic business unit (SBU).
    Our research motivation is to optimize the IT department`s services through the application of thinking processes from the Theory of Constraints (TOC) in order to best meet the overall company goals during its transformation. We have conducted a thorough analysis of the basic information resources, and revealed key activities that are vital to departmental transformation and overall improvements in the company`s competitive edge.
    We propose an innovative model for information service transformation and explore its application in the company`s headquarters and new business units. This model focuses on the effective transformation of resources to support the primary development of both the headquarters and new business units. Additionally, the value of services and the emphasis on service thinking are crucial to the success of organizational transformation. It is necessary for the IT department to practice service thinking, deeply understand the internal environment and requirements of the company, and thereby reposition its role and function and integrate "value" into its "services," in order to achieve the long-term development and enhance competitive edge of the company.
    The results of the study will provide a reliable case for information service transformation and enhance the functionality of information service activities. Through this study, we expect to transform the IT department into an efficient, modern, and intelligent service-oriented unit, thereby helping the company to achieve its business goals and improve its overall competitiveness.
    參考文獻: 一、中文文獻：
    1.吳思華，2000，《策略九說-策略思考的本質》，城邦出版
    2.鍾倫納，1998，《應用科學社研究法》，台灣商務
    3.司徒達賢，2015，《司徒達賢談個案教學：聽說讀想的修鍊》，天下文化
    4.司徒達賢，2005，《管理學的新世界》，天下文化
    5.Eliyahu M. Goldratt, Jeff Cox，1992，《目標-The Goal: A Process of Ongoing Improvement》，The North River Press Publishing Corporation
    6.Eliyahu M. Goldratt，1990，《What is this thing called theory of constraints and how should it be implemented》, The North River Press Publishing Corporation

    二、網際網路
    1.CIO大調查報告，2022，CIO Taiwan
    檢自網址：https://www.cio.com.tw/annual-cio-survey-report-2022/
    2.BSINESS SWOT ANALYSIS, SWOT A Company Analysis 2023
    檢自網址：https://bswotanalysis.com/htc-swot-analysis/
    3.阿里巴巴啟動24年大變革，2023，數位時代
    檢自網址：https://www.bnext.com.tw/article/74631/jack-ma-is-back-china
    4.張勇啟動阿里巴巴組織變革：成立六大業務集團、釋放更大價值，2023，Alibaba news阿里足跡
    檢自網址：https://www.alibabanews.com/
    5.邱奕嘉專欄，2018，商周
    檢自網址：https://www.businessweekly.com.tw/management/blog/22993
    6.執行長的雲端：透過一項指標衡量創新，Adrian Cockcroft，2016，AWS.
    檢自網址：https://aws.amazon.com/tw/executive-insights/content/cloud-for-ceos/
    7.AWS 上的 Netflix，Amazon Web Services
    檢自網址：https://aws.amazon.com/tw/solutions/case-studies/innovators/netflix/


    三、英文文獻：
    1.Porter, Michael E., "What is Strategy?", Harvard Business Review, November-December, 1996.
    2.Rue, Leslie W., & Byars, Lloyd L., "Management: Skills and Application", 9th ed., NY: McGraw-Hill Inc, 2000.
    3.Jonathan D. Day, Corporate transformation without a crisis, The McKinsey Quarterly, New York, Iss. 4, 2000, PP.116~128.
    4.Caron, J.R., Jarvenpaa, S.L., & Stoddard, D., "Business Reengineering at CIGNA Corporation Experiences and Lessons from the First Five Years", MIS Quarterly, Vol.18, No.3, 1994, pp.233-250.
    5.Earl, M.J., "Management Strategies for Information Technology", Prentice Hall, 1989.
    6.Weill, P., & Broadbent, M.,"Four Views of IT Infrastructure: Implications for IT Investments", Beyond the IT Productivity Paradox, John Wiley & Sons, 1999, pp.335-360.
    7.Weill, P., "The Role and Value of Information Technology Infrastructure: Some Empirical Observations.", In Banker, R.D., Kauffiman, R.J. and Mahmood, M.A.(eds) Perspectives on the Strategic and Economic Value of Information Technology, Idea Group, Middleton, PA., 1993.
    8.Rai, Arun, Patnayakuni, Ravi, & Patnayakuni, Nainika, "Technology Investment and Business Performance", CACM, July 1997, Vol.40, No.7, pp.89-97.
    9.Zahra, Shaker, & Covin, Jeffrey G., "Business Strategy , Technology Policy and Firm Performance", Strategic Management Journal, Vol.14, 1993, pp.451-478
    10.Kilmann, Rlph H. & Covin T. I., and Associates, Corporate Transformation: Revitalizing Organization for a Competitive World, Jessey-base Inc.,.
    11.Shaheen George T, Approach to Transformation, Chief Executive, March 1994, PP2~5.
    12.Ettlie, J. E. and Reza, E. M., "Organizational Integration an Innovation," Academy of Management Journal, 1992，35, pp.795-827.
    13.Well, P. & Broadbent, "Four Views of IT Infrastructure: Implications for IT Investments", Beyond the IT Productivity Paradosy John Wiley & Sons, 1999.
    14.Klingenberg, B. and Watson, K., Intellectual property exchange between two partner companies : Application of the theory of constraints thinking processes. Journal of Business and Management, 2010, 16(2), 125-138.
    描述: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    108932076
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0108932076
    数据类型: thesis
    显示于类别:[經營管理碩士學程EMBA] 學位論文

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