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    题名: 座向對住宅不動產價格之影響
    The Influence of Orientation on Housing Price
    作者: 鄭雅云
    Zheng, Ya-Yun
    贡献者: 陳奉瑤
    Chen, Feng-Yao
    鄭雅云
    Zheng, Ya-Yun
    关键词: 不動產價格
    風水
    座向
    特徵價格模型
    分量迴歸模型
    Feng Shui
    Hedonic Pricing Model
    Orientation
    Property Prices
    Quantile Regression
    日期: 2023
    上传时间: 2023-08-02 13:40:00 (UTC+8)
    摘要: 風水是門博大精深的學問，座向是風水因子之一，亦為影響不動產價格之個別因素。隨著時代變遷，建築形態改變，現今多以立體式建築為主要居住標的。然實務上對其座向定義無統一見解，使座向對於不動產的重要性未可知，故引發本研究探討座向與住宅不動產價格間之關係。
    本研究以台北市及高雄市之住宅大樓及高雄市透天厝為研究對象，自行產製座向變數，利用特徵價格模型及分量迴歸模型進行分析，並以不同的座向定義、建築類型、價格探討座向的重要性。研究結果顯示無論獨棟式建築或立體式建築，其座向對價格確實有影響力，且現今立體式建築之朝向以客廳最大窗戶為主，符合估價實務上對立體式座向之定義。此外，在同一個建案內，購屋者較偏好朝南的不動產。後透過分量迴歸分析，亦可發現座向對單價越高之不動產影響較小。足見，座向仍會影響不動產價格。
    Feng Shui is a profound and multifaceted field of academic inquiry. Among the various factors that contribute to its principles, orientation holds significance as an influential aspect impacting real estate values. With the changing societal dynamics and architectural advancements, contemporary residential properties predominantly exhibit apartment buildings. However, the lack of a unified perspective on defining orientation in practical applications has obscured the true importance of this factor in real estate. Consequently, this study seeks to explore the intricate relationship between orientation and residential property prices.
    This research focuses on the analysis of apartment buildings in Taipei City and Kaohsiung City, as well as townhouses in Kaohsiung City. The study introduces a self- generated variable for orientation and utilizes both a hedonic price model and a quantile regression model for analysis. The findings indicate that the orientation indeed has an impact on the prices of both townhouses and apartment buildings. In apartment buildings, the orientation is primarily determined by the direction of the largest window in the living room. Furthermore, within the same development project, there is a preference among homebuyers for properties facing south. After conducting quantile regression analysis, it was also found that the impact of orientation on higher unit prices of real estate is relatively small. These findings indicate that orientation continues to exert an influence on property prices.
    參考文獻: 中文文獻：
    一丁、雨露、洪涌，1999，「中國風水與建築選址」，藝術家出版。
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    杜宇璇、宋豐荃、曾禹瑄、葛仲寧、陳奉瑤，2013，「台灣特徵價格模型之回顧分析」，『土地問題研究季刊』，12(2)，頁44-57。
    呂淳風，1995，「商用風水學:風生水起財運來」，實學社出版社。
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    張怡文、江穎慧、張金鶚，2009，「分量迴歸在大量估價模型之應用-非典型住宅 估價之改進」，『城市規劃雜誌』，36(3)，頁281-304。
    張毓峰、王陽，2011，「風水文化中的地理知識」，『地理教育』，(12)，頁16-17。
    黃幹忠，劉薇玲，古雅芳，2012，「購屋者對負面風水之認知程度及其對購屋意願的影響-以台南市為例」，『建築學報』，13(1)，頁27-44。
    楊宗憲、蘇倖慧，2011，「迎毗設施與鄰避設施對住宅價格影響之研究」，『住宅學報』，20(2)，頁61-80。
    鄭秀蓁，2010，「方位風水因子與房價波動關係之研究」，國立政治大學地政學系碩士在職專班論文。
    臺灣士林地方法院98年訴字第544號民事判決。
    臺灣高等法院99年上字第221號民事判決。

    英文文獻：
    Alonso, W., 1964, “The historic and the structural theories of urban form: their implications for urban renewal”. Land Economics, 40(2): 227-231.
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    Huang, Z., Chen, R., Xu, D. and Zhou, W., 2017, “Spatial and hedonic analysis of housing prices in Shanghai”. Habitat International, 67: 69-78.
    Lancaster, K. J., 1966, “A new approach to consumer theory”. Journal of political economy, 74(2): 132-157.
    Lin, C. C., Chen, C. L. and Twu, Y. C., 2012, “An Estimation of the Impact of Feng-Shui on Housing Prices in Taiwan: A Quantile Regression Application”, International Real Estate Review, 15(3):325-346.
    Lu, J., 2018, “The value of a south-facing orientation: A hedonic pricing analysis of the Shanghai housing market”, Habitat International, 81: 24-32.
    Mak, M. Y. and Ng, S. T. ,2008, “Feng shui: an alternative framework for complexity in design”. Architectural Engineering and Design Management, 4(1):58-72.
    Malpezzi, S., 2003, “Hedonic pricing models: a selective and applied review”. Housing economics and public policy, 1: 67-89.
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    Sirmans, S., Macpherson, D. and Zietz, E., 2005, “The composition of hedonic pricing models”. Journal of real estate literature, 13(1): 1-44.
    Song, H. S., Wilhelmsson, M. and Zheng, M., 2019, “Buyer’s willingness to pay for dwellings with different orientations”. International Journal of Strategic Property Management, 23(6): 450-466.
    Too, L., 2012, “Lillian Too’s Smart Feng Shui for the Home: 188 Brilliant Ways to Work with what You’ve Got”, Element Books Ltd, Rockport MA.
    Wang, D. and Li, S. M., 2006, “Socio-economic differentials and stated housing preferences in Guangzhou, China”. Habitat International, 30(2): 305-326.
    Yap, J. B. H. and Lum, K. C., 2020, “Feng Shui principles and the Malaysian housing market: what matters in property selection and pricing?”, Property Management, 38(5):643-664.
    Zhang, D., 2016, “Juer Hutong new courtyard housing in Beijing: a review from the residents’ perspective”. International Journal of Architectural Research, 10(2): 166-191.
    描述: 碩士
    國立政治大學
    地政學系
    110257026
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0110257026
    数据类型: thesis
    显示于类别:[地政學系] 學位論文

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