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https://nccur.lib.nccu.edu.tw/handle/140.119/146431
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Title: | Walmart員工培訓體系之研究 A Study on Walmart`s Employee Training Programs |
Authors: | 林泇妘 Lin, Jia-Yun |
Contributors: | 謝凱宇 Hsieh, Kai-Yu 林泇妘 Lin, Jia-Yun |
Keywords: | 零售產業 員工培訓 評估方案 Retail industry Employee training Evaluation schemes |
Date: | 2023 |
Issue Date: | 2023-08-02 13:31:59 (UTC+8) |
Abstract: | 一家公司要想蓬勃發展,為員工提供適當的培訓和支持至關重要。沃爾瑪是美國的一家零售公司,以其創新的商業實踐而聞名,本研究考察了沃爾瑪如何利用數位科技和傳統方法來培訓員工以及相關體系方案。 具體而言,本研究首先從激勵理論的角度分析了沃爾瑪的業務結構和面臨的挑戰,以及利用柯氏四層次的評估模型來提高員工的績效,該模型量測他們的反應、學習、行為和結果。本研究因此提出了評估員工培訓的新方法,以改善企業文化,促進職業發展。 然而,這項研究強調了沃爾瑪的一線員工和管理者在培訓期間面臨的困難,因為公司對員工工作要求很高,同時存在資源支持和管理系統方面的不足,這會導致與員工培訓的任務指令發生衝突。因此本研究提出,沃爾瑪可以通過採用科技和現實世界場景,組建跨職能培訓團隊,並利用強調內省、保留、準確性和期望結果的評估方法來加強培訓。 最後,本研究考察了沃爾瑪如何激勵員工接受公司的價值觀,協同發展他們的職業生涯,以保持其在零售業的領先地位。其他零售公司可能會從此次研究中受益,並用於自身企業的員工培訓計畫。 For a company to thrive, it is crucial to provide proper training and support to its employees. This study examines how Walmart utilizes digital technology and traditional methods to train its staff. Walmart, a retail company in the United States, is renowned for its innovative business practices. Specifically, this study first analyzes Walmart`s business structure and challenges from a motivation theory perspective. It recommends utilizing Kirkpatrick`s evaluation model to enhance employee performance. This model measures their reactions, learning, behavior, and results. The study proposes novel ways to assess employee training to improve corporate culture and foster career growth. This study then highlights the difficulties that Walmart`s frontline employees and supervisors face during training due to demanding work and inadequate support and management systems. This leads to conflicting task instructions. The study proposes that Walmart can enhance training by employing technology and real-world scenarios, forming a cross-functional training team, and utilizing evaluation methods that emphasize introspection, retention, accuracy, and desired outcomes. Finally, this study examines how Walmart motivates its employees to embrace the company`s values and develop their careers to maintain its position as a leading player in the retail industry. Other retail companies may benefit from these findings for their own employee training programs. |
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Description: | 碩士 國立政治大學 企業管理研究所(MBA學位學程) 110363026 |
Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0110363026 |
Data Type: | thesis |
Appears in Collections: | [企業管理研究所(MBA學位學程)] 學位論文
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