政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/141690

政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/141690

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Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/141690

Title:	以創新擴散觀點探討影響我國地方政府推行MyData之因素 Factors affecting the implementation of MyData in Taiwan Local Governments: A view of innovation diffusion
Authors:	林稟恒 Lin, Bing-Heng
Contributors:	朱斌妤曾憲立 Chu, Pin-Yu Tseng, Hsien-Lee 林稟恒 Lin, Bing-Heng
Keywords:	智慧政府個人化資料自主運用(MyData)平臺公部門組織創新擴散 Digital Government MyData service Public sector organization innovation diffusion
Date:	2022
Issue Date:	2022-09-02 15:15:38 (UTC+8)
Abstract:	因應資通訊科技發展，公部門藉由數位科技引進數位化的創新服務，是必然的趨勢，並以追求簡單與便利的公部門創新服務為目標。與此同時，也開始注重解決民眾生活痛點，發展以人為中心並運用資料串聯公部門的服務，推行更符合現代化人性的數位創新服務，其中便包含MyData服務。基此，我國公部門推出個人化資料自主運用(MyData)平臺。然而，公部門推行MyData服務的過程中，亦會碰到一定的困難與挑戰。本研究將以此做為研究出發，鎖定目前已推行MyData服務之地方政府－臺南市政府、高雄市政府、嘉義縣政府、雲林縣政府，以創新擴散觀點探討，影響其資訊單位與業務單位推行MyData服務因素。本研究之研究方法，係採用次級資料分析法與深度訪談法。透過次級資料中有關地方政府建置MyData服務的會議時間、資訊，了解地方政府推行MyData服務脈絡，同時也作為本研究探討組織之間創新擴散論點的佐證；透過深度訪談將前述提及四個縣市資訊單位及其推薦的業務單位與合作之廠商（資訊團隊），關於推行MyData服務的想法與策略、過程與執行現況、碰到的困難與挑戰以及未來預計發展方向等問題，歸結實質影響我國地方政府推行MyData服務因素。研究結果發現，我國地方政府推行MyData服務的過程中，資訊單位係為一重要角色，嘗試提升MyData服務的資料安全並降低使用者之間的數位落差，但目前仍在找尋適合業務單位與民眾的MyData模式。除此之外，本研究亦發現，影響我國地方政府資訊單位與業務單位推行MyData服務的核心因素，係支持性領導因素與競爭因素，同時，目前我國地方政府縣市之間所推行的MyData服務，也具有擴散的現象。 With the development of Information and Communication Technologies (Icts), it is an inevitable trend for the public sector to introduce digital innovative services by means of digital technologies, and to pursue convenient innovative services for the public sector. At the same time, it also began to focus on solving the pain points of people`s life, developing human-centered services and connecting public departments with data, and implementing digital innovative services more in line with modern human nature, including MyData service. Based on this, Taiwan`s public sector launched personalized data independent using platform. However, there will be difficulties and challenges in the implementation of MyData services in the public sector. This study will focus on the local governments that have implemented MyData services, Tainan City government, Kaohsiung City government, Chiayi County government and Yunlin County government, and discuss the factors influencing the implementation of MyData services by their IT sector and agency sectors from the perspective of innovation diffusion. The research methods of this study are secondary analysis research and in-depth interview. Through the meeting time and information of MyData service set up by local government in the secondary data, we can understand the context of MyData service implemented by local government, and it is also used as the evidence of the thesis of innovation diffusion among organizations discussed in this study. Through in-depth interviews four counties IT sector and their recommended agency sector and the manufacturers, about carrying out the MyData service idea and strategy, process and implementation status, encountered difficulties and challenges and development trends of the future, due to substantial effect pushing MyData service factors of local government in Taiwan. The results show that IT sectors play an important role in the implementation of MyData service by local governments in Taiwan. They try to improve the data security of MyData service and reduce the digital divide between users. However, they are still searching for a MyData model suitable for agency sectors and the public. In addition, this study also found that the core factors affecting the implementation of MyData service by local government IT sectors and agency sectors in Taiwan are supportive leadership and competition. At the same time, the implementation of MyData service among counties and cities of local governments in Taiwan is also spreading.
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Description:	碩士國立政治大學公共行政學系 108256027
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0108256027
Data Type:	thesis
DOI:	10.6814/NCCU202201297
Appears in Collections:	[Department of Public Administration] Theses

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