政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/141131

政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/141131

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政大典藏 > College of Commerce > International MBA > Theses > Item 140.119/141131

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/141131

Title:	旅遊業的循環經濟, 以瓜地馬拉永續旅館為例 Sustainable hotel in Guatemala, a business plan for circular economy in the tourism industry
Authors:	倪妍嘉 Palma, Andrea Michelle Nitsch
Contributors:	劉秀明 Liu, Sandra 倪妍嘉 Andrea Michelle Nitsch Palma
Keywords:	循環經濟瓜地馬拉社會責任永續旅館旅遊業 Circular Economy Guatemala Social Responsibility Sustainable Hotel Tourism Industry
Date:	2022
Issue Date:	2022-08-01 17:41:39 (UTC+8)
Abstract:	This thesis contains a detailed business plan for a sustainable boutique hotel experience in the outskirts of Lake Atitlan, in the small town of San Antonio Palopo, Guatemala; the business plan has the objective to provide a detailed description of the business, the services to be offered, the target market, the expected demand, the competition, the business model and financial structure. “Nïm Hotel” aims to be a profitable business that provides opportunities and education to the local community and also establish sustainable practices that do not affect the ecological footprint in the area, through a circular economy in the tourism industry. The ownership structure for Nïm Hotel will be a family-owned business. The family has owned the property for many years and has the perfect location and space to be renovated into a boutique hotel of six rooms. The services that Nïm Hotel will provide its guests will be the room accommodation, a restaurant named “Äj Restaurant” which will have a seasonal menu with local organic produce, additionally the hotel will offer adventure and cultural tours where guests can experience the traditions sharing with local families through different workshops and an online platform where locals can sell their own crafts through a more international channel with fair trade. Nïm Hotel plans to differentiate itself from its competitors by offering its guests a cultural experience, and social-environmental conscious business practices.
Reference:	APEHGUA. (2022). Association of Small Hotels in Guatemala. Retrieved from Association of Small Hotels in Guatemala: http://www.apehgua.com/#about GGBC. (2022). Sustainable Construction. Retrieved from Guatemala Green Building Council: https://www.guatemalagbc.org/construccion-sostenible/ IGER. (2022). IGER. Retrieved from https://www.iger.edu.gt/index.php INE. (2019). Long-Term Population Estimates and Projections. Guatemala: National Institute of Stadistics. INE. (2020). XII National Population Census and VII of Housing. Guatemala: National Institute of Statistics. INE. (2020). XII National Population Census and VII of Housing. Guatemala: National Institute of Statistics. INGUAT. (2017). Inbound Tourist Profile . Guatemala: Guatemalan Tourism Institute. INGUAT. (2020). Quality Badges and Tourism Sustainability. Retrieved from Q Seal: https://selloq.inguat.gob.gt/index.php/es/ INGUAT. (2022). Hotel Occupancy Bulletin 2021. Guatemala : Department of Market Research and Analysis INGUAT. INGUAT. (2022). Tourism Statistical Bulletin Historical Series from 2012 to 2021. Guatemala: Guatemalan Institute of Tourism . INGUAT. (2022). Boletin Ocupacion Hotelera 2021. Guatemala. Kirchherr, J., Reike, D., & Hekkert, M. (2017). Conceptualizing the circular economy: An analysis of 114 definitions. Retrieved from https://www.epa.gov/recyclingstrategy/what-circular-economy Lara, A. (2010). Architectural proposal for the Craft Training and Exhibition Center of San Antonio Palopó. Guatemala: Faculty of Architecture, USAC. MINEDUC. (2021). Anuario Estadistisco de la Educacion. Sistema de Registro Educativo. MINEDUC. (2021). Statistical Yearbook of Educaction, Municipality of San Antonio Palopo, Department of Solola. . Guateamala : Ministry of Education. MINTRAB. (2022). Benefit Calculation. Retrieved from Ministry of Labor and Social Provision: https://www.mintrabajo.gob.gt/index.php/dgt/salario-minimo PNC. (2021). Bulletin of Criminal Acts Registered by the National Civil Police. Guatemala: National Civil Police. ROTOPLAS. (2021). Rainwater Harvesting System. Retrieved from https://rotoplascentroamerica.com/sistema-de-captacion-de-agua-de-lluvia/ SEMCA. (2022). Monthly Inflation in the Region. Central American Monetary Council. SESAN. (2017). Diagonosis of Food and Nutrition Security, Municipality of San Antonio Palopo. Department of Solola. Guatemala : Secretary of Food and Nutrition Security. Velásquez, G. (2011). San Antonio Palopo Technical Insitute, Solola. Guatemala: Faculty of Architecture, University of San Carlos of Guatemala. Worldbank. (2022, May 05). The World Bank in Guatemala. Retrieved from https://www.worldbank.org/en/country/guatemala/overview#1
Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 109933043
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0109933043
Data Type:	thesis
DOI:	10.6814/NCCU202200846
Appears in Collections:	[International MBA] Theses

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