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政大典藏 > College of Social Science > Department of Public Finance > Periodical Articles > Item 140.119/140808

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/140808

Title:	Merger simulation based on survey–generated diversion ratios
Authors:	胡偉民 Hu, Wei‐Min Tsay, Wen-Jen
Contributors:	財政系
Keywords:	Merger simulation;upward pricing pressure;diversion ratios
Date:	2021-10
Issue Date:	2022-07-06 15:33:01 (UTC+8)
Abstract:	This research modifies the well-known three-stage merger simulation procedure of Nevo (2000) by replacing demand analysis in the first stage with survey-generated diversion ratios and own-price elasticities. We also provide a post-merger price formula under the scenario of two firms competing in the same relevant market and operating independently of the other firms in the relevant market. The same scenario is considered in upward pricing pressure (UPP) and commonly observed in most filing cases for mergers, where the competition enforcers can only have access to these two firms’ data most of the time. Since the formula is exact and requires only data on price and own-price elasticity of each firm and the diversion ratios between these two firms, our approach’s implementation cost is almost identical to that used in critical loss analysis, the diversion ratio, and UPP. The formula thus is informative and convenient for competition enforcement when dealing with merger cases.
Relation:	European Competition Journal, pp.1-16
Data Type:	article
DOI link:	https://doi.org/10.1080/17441056.2021.1984012
DOI:	10.1080/17441056.2021.1984012
Appears in Collections:	[Department of Public Finance] Periodical Articles

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