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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/139185


    Title: 代理商經營成功的策略與面臨瓶頸 -以N公司為例
    Strategies and Bottlenecks of Agents` Successful Operation-Taking N Company as an Example
    Authors: 黃信平
    Huang, Hsin-Ping
    Contributors: 周冠男
    黃信平
    Huang, Hsin-Ping
    Keywords: 定位
    取捨
    契合
    競爭策略
    全方位體驗
    Date: 2021
    Issue Date: 2022-03-01 17:02:32 (UTC+8)
    Reference: 中英文書籍:
    郭瓊俐/曾慧琦/陳柏安譯(2003)品牌策略,五南圖書。
    許是祥譯(1981)管理任務、責任、實務,中華企業管理發展中心。
    施振榮(2007)品牌經營與管理,經濟部智慧財產局。
    施振榮(2000)願景與企業文化,大塊文化。
    黃志良/黃家齊/溫金豐/廖文志/韓志翔(2017)人力資源管理與實務,華泰。
    Michael E. Porter(2010)Competitive Strategy周旭華譯,天下文化。
    Michael E. Porter(2007)Competitive Strategy 中野明譯,晨星出版。
    Michael E. Porter (2001)On Competition 高登第/李明軒譯,天下遠見。
    Jim Collins(2002)Good to Great 齊若蘭譯,遠流。
    網站:
    https://www.hbrtaiwan.com
    https://www.mirrormedia.mg/story/20170728fin009/
    https://finance.ettoday.net/news/319585
    https://bizthinking.com.tw/2020/11/16
    https://www.managertoday.com.tw/articles/view/1741
    https://blog.gogopartners.com/
    https://www.hububble.co/blog/porters-five-forces
    https://www.managertoday.com.tw/articles/view/1740
    https://www.businesstoday.com.tw/article/category/80408/post/201705240004/%E8%B3%BA%E9%80%8F%20%E5%8F%B0%E7%81%A3%E8%BB%8A%E9%9C%B8%E8%A7%A3%E5%AF%86
    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    109932141
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0109932141
    Data Type: thesis
    DOI: 10.6814/NCCU202200201
    Appears in Collections:[Executive Master of Business Administration] Theses

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