政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/135968

政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/135968

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政大典藏 > College of Commerce > International MBA > Theses > Item 140.119/135968

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/135968

Title:	社會企業企劃書：Felices Los Apios Felices Los Apios: Business Plan of a Social Enterprise
Authors:	陳綺玲 Jo, Monica Aileen Calix
Contributors:	劉秀明 Liu, Sandra 陳綺玲 Monica Aileen Calix Jo
Keywords:	女性賦權社會責任公平交易天然蔬菜餐廳社區 Women Empowerment Social responsibility Fair-trade Natural vegetables Restaurant Communities
Date:	2021
Issue Date:	2021-07-01 19:19:00 (UTC+8)
Abstract:	Abstract Felices Los Apios: Business Plan of a Social Enterprise By Monica Aileen Calix Jo This thesis illustrates a business plan to develop a social enterprise that will serve as a platform to connect underserved women with micro and small-sized restaurants in Guatemala City through sales of vegetables. We will identify women living in social risk communities and facilitate the tools and seeds to grow vegetables in their gardens. Through Felices Los Apios, these women will sell to restaurants and have a steady income, as they will be part of our ecosystem. We will strengthen this ecosystem so that there is always demand for the produced crops. We will identify the underserved communities in the outskirts of Guatemala City. The location of our distribution center will be between the outskirts and the center of the city to facilitate access. We will run all logistics and administrative work from that center, including cleaning, labeling, and re-distributing the vegetables. We value our employees and the underserved women as the main assets to run a successful business. Therefore, we will practice fair trade in every part of the supply chain by giving them fair wages and a safe environment to work in and diverse workshops to empower them and help them succeed beyond Felices Los Apios.
Reference:	References América Latina y el Caribe - Guatemala. (2019). ONU Mujeres. https://lac.unwomen.org/es/donde-estamos/guatemala BARRIGA VERDE - Fruit and Vegetable Store. (2020, February 17). [Facebook Page]. Facebook. https://www.facebook.com/barrigaverdeguatemala ¿Cuánto representó la economía informal en Guatemala en 2019? (2019). Prensa Libre. https://www.prensalibre.com/economia/cuanto-represento-la-economia-informal-en-guatemala-en-2019/ ¿En qué países hay más mujeres que se dedican a emprender? (2020). Statista. https://es.statista.com/grafico/19263/paises-con-mas-mujeres-emprendedoras/ FRESH FOODS - Fruit and Vegetable Store. (2020, March 27). [Facebook Page]. Facebook. https://www.facebook.com/Fresh-Foods-112451223731603/?ref=page_internal Guatemala - Poverty and Wealth. (2000). Encyclopedia of the Nations. https://www.nationsencyclopedia.com/economies/Americas/Guatemala-POVERTY-AND-WEALTH.html Guatemala Demographics. (2020). 2020. https://www.worldometers.info/demographics/guatemala-demographics/ Guatemala es uno de los 50 países con más mujeres emprendedoras. (2020). Guatemala.Com. https://www.guatemala.com/noticias/sociedad/guatemala-uno-50-paises-mas-mujeres-emprendedoras.html Knight, R., & Bertoneche, M. (2001). Financial Performance. British Library Cataloguing in Publication Data. La receta para “levantar” al sector de restaurantes en Guatemala. (2020). Deloitte S.C. https://www2.deloitte.com/content/dam/Deloitte/gt/Documents/consumer-business/La%20receta%20para%20levantar%20el%20sector%20de%20restaurantes%20en%20Guatemala%20VF.pdf MercaDoorGT - Fruit and Vegetable Store. (2020, March 23). [Facebook Page]. Facebook. https://www.facebook.com/MercaDoorGt/ Penman, S. H. (2009). Accounting for Intangible Assets: There is Also an Income Statement. ABACUS A Journal of Accounting, Finance and Business Studies. Published. Porter, M. E. (1998). Competitive Advantage: Creating and Sustaining Superior Performance. Free Press. SOMOS LA SOLUCIÓN SALUDABLE Y FÁCIL PARA COMPRAR PRODUCTOS FRESCOS! (2009). Greens by Esparraguss. https://greens.com.gt/ VEGGIES - Fruit and Vegetable Store. (2020, January 23). [Facebook Page]. Facebook. https://www.facebook.com/Veggies-102359934652056/ The World Bank Guatemala. (2020). https://www.worldbank.org/en/country/guatemala/overview
Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 108933050
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0108933050
Data Type:	thesis
DOI:	10.6814/NCCU202100570
Appears in Collections:	[International MBA] Theses

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