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政大機構典藏 > 商學院 > 國際經營與貿易學系 > 期刊論文 > Item 140.119/135879

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/135879

Title:	Enhancing Performance in Emerging-Market-Supplier/Mne-Buyer Relationships: An Examination of the Interplay between Virtual and Relational Governance
Authors:	簡睿哲 Jean, “Bryan” Ruey-Jer DaekwanKim Geon-CheolShin TomasHult
Contributors:	國貿系
Keywords:	Virtual governance;Relational governance;Institutional distance;Environmental dynamism;Global supply chain;Emerging market
Date:	2021-02
Issue Date:	2021-06-25 10:13:56 (UTC+8)
Abstract:	Despite the emerging role of information technology (IT)-enabled interactions between exchange partners, few studies simultaneously examine IT-enabled governance (virtual governance) and relational governance. Drawing on the relational and IT-enabled governance literatures, this study develops and tests a contingent view of the interplay between virtual and relational governance in emerging-market-supplier/MNE-buyer relationships. The findings from a survey of 240 Taiwanese contracting suppliers show that the interaction between virtual and relational governance is negatively related to relationship performance. In addition, the negative interaction is stronger when the institutional distance is higher and the environment is changing rapidly. The results indicate the need for emerging-market suppliers to be aware of different uses of virtual and relational governance strategies according to differences in institutional environments and how the environment is changing.
Relation:	Industrial Marketing Management, No.93, pp.101-114
Data Type:	article
DOI 連結:	https://doi.org/10.1016/j.indmarman.2020.12.007
DOI:	10.1016/j.indmarman.2020.12.007
Appears in Collections:	[國際經營與貿易學系 ] 期刊論文

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