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    題名: 失敗經驗對新創企業成長之影響
    The Impact of Failure Experiences on Growth of New Ventures
    作者: 張勻慈
    Chang, Yun-Tzu
    貢獻者: 黃國峯
    Huang, Kuo-Feng
    張勻慈
    Chang, Yun-Tzu
    關鍵詞: 新創企業
    失敗經驗
    創辦人
    新創團隊
    商業項目
    日期: 2020
    上傳時間: 2020-08-03 18:45:15 (UTC+8)
    摘要: 本研究以新創企業的創辦人、創辦團隊和商業項目三個要素的角度，來剖析其在孕育期和嬰兒期時所面臨的失敗經驗。透過分析創立於台灣且現仍持續成長的三間新創企業，本研究歸納出三大結論：（一）一間新創企業在孕育期和嬰兒期最關鍵的要素為創辦人。團隊和商業項目發生失敗事件皆可仰賴創辦人面對解決後，讓新創企業持續生存，而創辦人需同時具備四個特質和概念化能力。（二）創辦團隊首重為發展出完善的合作機制，成員組成的常見陷阱可以合作機制克服。（三）商業項目重要失敗來源有外部環境的競爭者和內部條件的資源項目。
    失敗為成功之母，本研究期望能以三間個案新創企業在孕育期和嬰兒期實際發生的失敗經驗，抽絲剝繭其曾經面臨的失敗經驗與其如何面對與改善，達到深度瞭解新創企業的成功因素與此因素的來源。
    Failure is success in progress. Therefore, to understand and deconstruct the causes of failure experiences are vital to new ventures’ success. However, little research has been done to analyze and conclude them into a framework for extracting the key issues and factors of new venture’s failure experience. Using the aspects of three constituents of a new venture, which are founder, founding team and business project, this study develop a framework that categorizes and concludes the failure experiences which occurred within the early stage of new ventures. By integrating the failure experiences, we clarify what is known about new ventures’ constituents and shed light on important factors that could help the field of entrepreneurship to develop a more comprehensive understanding of why some new venture, but not others, conquer failure experiences and achieve successful outcomes.
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    描述: 碩士
    國立政治大學
    企業管理研究所(MBA學位學程)
    108363053
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0108363053
    資料類型: thesis
    DOI: 10.6814/NCCU202000963
    顯示於類別:[企業管理研究所（MBA學位學程）] 學位論文

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