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    題名: 高齡俱樂部商業計劃
    Elder’s Club Business Plan
    作者: 李灝
    LEE, Matt
    貢獻者: 吳文傑
    Wu, Jack
    李灝
    Matt LEE
    關鍵詞: 年長者
    訂閱
    加值服務
    家庭
    心理健康
    Elders
    Subscriptions
    Value-added services
    Family
    Mental healthiness
    日期: 2020
    上傳時間: 2020-07-01 13:46:25 (UTC+8)
    摘要: Taiwan society is reaching to super-aged society, the elder population will be over 20% in 5 years. Currently elder’s care policy from government were focusing on physical healthiness and illness treatment, while mentally health care has been ignored. The institution of the planning is to provide elders a place that can keep them connecting with society, other people and the world. The club will not offer any medical services or treatment, the market has been covered by nursing house while it required professions and licensing. All we provide is customized food, activities and events for our customers, the whole facility will be comfortable and safe for elders. There will be different income type of the business model, first is subscription or monthly fee that allow customers to enjoy our facility; second is value-added services which is optional paid activities if customers want to attend; the last is consumption food or beverage from our in house coffee bar. The business will be profitable while taking care of elder’s mental healthiness.


    參考文獻: 1. 台灣社會高齡化時程
    https://www.ndc.gov.tw/Content_List.aspx?n=695E69E28C6AC7F3
    2. 受僱員工每人每月總薪資-按行業分
    https://www.dgbas.gov.tw/ct.asp?xItem=45171&ctNode=5624
    3. 臺北市每月各行政區按年齡分人口數
    https://ca.gov.taipei/News.aspx?n=8693DC9620A1AABF&sms=D19E9582624D83CB
    4. 臺北市每戶可支配所得及消費支出-可支配所得戶數五等分位別及行政區別
    https://statdb.dbas.gov.taipei/pxweb2007-tp/Dialog/varval-FI.asp?ma=FI00114Y12A&ti=%BBO%A5%5F%A5%AB%A8C%A4%E1%A5i%A4%E4%B0t%A9%D2%B1o%A4%CE%AE%F8%B6O%A4%E4%A5X%A1%D0%A5i%A4%E4%B0t%A9%D2%B1o%A4%E1%BC%C6%A4%AD%B5%A5%A4%C0%A6%EC%A7O%A4%CE%A6%E6%ACF%B0%CF%A7O&path=/PXfile-unit4/CountyStatistics&lang=9&strList=L
    5. Consumption Patterns of Japan’s Elderly
    https://www.nippon.com/en/in-depth/a04901/consumption-patterns-of-japan%E2%80%99s-elderly.html
    6. Digital 2019 Taiwan (January 2019) v01
    https://www.slideshare.net/DataReportal/digital-2019-taiwan-january-2019-v01
    7. VOO - Vanguard S&P 500 ETF
    https://seekingalpha.com/symbol/VOO/dividends/yield?s=voo
    8. Hu, Y. (1995) Elderly suicide risk in family contexts: A critique of the Asian family care model. J Cross-Cultural Gerontol 10, 199–217.
    9. Ramos-Ríos, R., Mateos, R., Lojo, D., Conn, D., & Patterson, T. (2012). Telepsychogeriatrics: A new horizon in the care of mental health problems in the elderly. International Psychogeriatrics, 24(11), 1708-1724.
    描述: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    105933016
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0105933016
    資料類型: thesis
    DOI: 10.6814/NCCU202000597
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

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