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    Title: 行動研究於傳播內容設計實務之應用
    Action Research in the Design of Media Content
    Authors: 林玲遠
    林品婕
    Contributors: 廣電系
    Keywords: 行動研究;創作研究;行動反思
    action research;practice-led research;reflection in/on action
    Date: 2019
    Issue Date: 2020-04-28 13:47:03 (UTC+8)
    Abstract: 數位科技帶來巨大的影響,使傳播領域不得不重新審視其資源與工具,以回 應快速且具高度不確定性的環境變化。若將行動研究應用於傳播領域,或能有助 於縮短理論與實務間的距離,使傳播研究在動盪劇變的環境中更起推動實務創新 之作用。本文檢視既有文獻,並借鏡藝術設計領域之創作研究相關作法,從五個 方面提出傳播內容設計實務之研究建議,包括:研究起點、循環式過程、研究中 反思、資料蒐集與分析、協同合作。期望對現有傳播研究與實務結合的思考與做 法有所補充。
    Relation: 廣播與電視, No.40, pp.1-37
    Data Type: article
    Appears in Collections:[廣播電視學系] 期刊論文

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