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    Title: 「時間銀行」企業商業模式之研究 -以A公司為例
    A Research On Business Model Of Time Banking – Taking A Company as an Example
    Authors: 許雅惠
    Hsu, Ya-Hui
    Contributors: 詹文男
    許雅惠
    Hsu, Ya-Hui
    Keywords: 時間銀行
    替代貨幣
    社區互助
    服務交換
    社會資本
    企業社會責任
    資源重組
    認知轉移
    資源價值
    資源相依
    社會網絡
    Time banking
    currency substitution
    Community Oriented Mutual
    Service exchange
    Social Capital
    Corporate Social Responsibility
    Enterprises Resources Reorganization
    Resources Reorganization
    Cognitive transfer
    Resource value
    Resource dependence
    Social network
    Date: 2019
    Issue Date: 2020-02-05 17:38:33 (UTC+8)
    Abstract: 時間 — 是每個人身上都有的資源,如果有一天,像電影「鐘點戰」中,為了解決人口過多的問題,將時間轉換成貨幣,可以用在日常開銷,並在人與人間作流轉交換,所有的角色在有限時間裡尋找新的生命,每天必須拼命的與時間賽跑,那該是怎樣的景況? 如今,這樣看似電影裡的情節,確在淺移默化中真實地走入日常生活,不同的是,時間不再追逐,而是結合了「互助互惠、永續發展」的概念。本文將檢視一家本業為短期居家照護的電商媒合平台,面對大環境的制約時,如何運用本業的優勢及技術,結合由來已久未持續推動的時間銀行概念,並佐以科技的外衣,重新活化建構資源,進而演化為商業營運模式,形成有別以往的「非典型時間銀行」。

    1995年時間銀行制度開始在臺灣展開,也經歷20多餘年發展,發現在傳統時間銀行中,普遍分佈在小型社群,彼此運用互信的換工模式單向服務,且多為「儲存」而少量「提領」,在無資訊化媒合系統來擴大交換區域範圍,且多使用人為的手寫及媒合,加上只存不用的文化差異,甚至政府法令制約存在的「志願服務法」強調只求付出不求回報等因素,致使時間銀行遲遲無法有效推廣流通,並難以有效發揮互助效益。

    本研究探討如何運用商業模式將資源重組,運用原有的資源展延及認知的轉移,由技術中介從社會網絡中找到結構洞,繼而找到關係連結,並透由創意的轉換與重組,改變原有資源的價值。學理上,本研究分析資源性質的改變,從而影響到資源的價值轉換過程分析,並將無形資源有形化的商業模式,以本研究A公司為案例,探討「非典型時間銀行」為核心,運用區塊鏈技術,結合專業的照護師資,導入非營利組織機構及企業在職志工的場域當中,除解釋創業者如何以既有的資源結合大環境機會識別的做法,促成資源流動與轉換資源的新樣貌,同時解析當企業能夠辨識雙方資源的相依性時,便能解讀重組資源的潛力,找出轉換資源的各種契機的探討,最後協助社會網絡並活絡閒置時間成為有用的社會價值,作為後續的商業模式建議及研究參考。
    Everyone has time.What if one day like in the movie "In Time", we decide to take care of the issue of overpopulation by converting time into currency by using it for daily expenses and to exchange it between people?What if everyone was in a race against time, and had limited time to extend their life span? What kind of situation would result from this?If today`s situation was like this movie and embedded into our daily lives, and time is no longer pursued but the concept of(mutual reciprocity and sustainable development) is combined.This article will examine an e-commerce matchmaking platform that is a short term home care provider digital platform. In the face of the this world`s constraints, how do we use the advantages and technology of the industry, combined with the long standing concept of time banking, and rereactivated under the cloak of technology? The allocation of resources has evolved into a business operation model, forming an "atypical time bank" that is different from the past.

    In 1995, Taiwan began to promote the time banking system. After more than 20 years of development, it was found that traditional time banks are widely distributed in small communities, and each one uses a mutual trust function of a one way service. Most of them are "stored" in a small amount in the absence of an information based mediation system to expand the scope of the exchange. The use of handwriting and cultural differences, and even the existence of government laws and regulations, the resource service law emphasizes only paying factors such as not asking for favors in return have made it impossible for time banks to promote effective mutual benefits.

    This study explores how to use business models to reorganize resources, use existing resource extensions and recognized transfer, to find holes via social networks, and then find links to relationships. In theory, this study analyzes the changes in the nature of resources, thus affecting the analysis of the transfer process of resource, and tangible business models of intangible resources. Taking this research as a new venture, the typical time bank is the core, the applications area blockchain technology, combined with professional care teachers, as introduced into the field of non-profit organizations and in-service volunteers. In addition to explaining how entrepreneurs can combine existing environmental resources with existing resources, it will promote new resources for resource flows and resource conversion. At the same time, when the enterprise can identify the dependence of the resources of the two parties, it can interpret the potential of the reorganized resources, find out the various opportunities to transform the resources, and finally assist the social network and utilize that time to bring value to the society as a follow-up business model recommendation and as a point for research.
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    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    105932062
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0105932062
    Data Type: thesis
    DOI: 10.6814/NCCU202000009
    Appears in Collections:[Executive Master of Business Administration] Theses

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