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Title:	在尼加拉瓜創設社會企業";Soul & Sun";果乾製造公司 “Soul & Sun” dried fruit processing company with social impact in Nicaragua
Authors:	高卉馨 Gómez, Massiel Morales
Contributors:	蔡政憲 Tsai, Jason 高卉馨 Massiel Morales Gómez
Keywords:	社會企業尼加拉瓜果乾 social impact company Nicaragua Dried fruit
Date:	2019
Issue Date:	2019-08-07 16:21:44 (UTC+8)
Abstract:	The main economic activity in Nicaragua is the agriculture, the fertile soil and the tropical weather of Nicaragua favor the production of many varieties of fruits. According to the Nicaraguan Institute of Agricultural Technology, Nicaragua has 58,000 acres of tropical fruit cultivation. The crops of this product are in the hands of small farmers who don’t have the required technology to add value to the fruits and export them, therefore they are limited to sale only in the local market. This situation generates a low income for farmers and many times waste of fruits due to their low shelf life. There are many methods for fruit preservation, but the drying process is the most common method of food preservation because it increases storage life. This process needs thermal energy. However, “Soul & Sun” aims to become a dried fruit processing company with a sustainable approach by harnessing solar energy, promoting organic cultivation and paying better prices to farmers, which means higher income for them and therefore a better quality of life. Having analyzed international trade statistics of dried fruits, a high and increasing demand was identified, not only in the traditional markets but also in the organic food market. The fact that the United States is the main importer of dried fruit worldwide represents an opportunity for this project since the US is Nicaragua’s largest trading partner. Additionally, the Free Trade Agreement between both countries benefits dried fruit exportation from Nicaragua due to it is tax exempted to enter the US market. In order to evaluate the feasibility of the project, a market study was carried out with secondary information to analyze the demand and supply of dried fruit, distribution channels, and pricing strategies. Also, a technical study was done to determine the adequate machinery and equipment, raw material needs and quality control requirements. Through the financial study, it was concluded that the project is profitable since the first year of operation.
Reference:	FAO,2016. Financial Analysis in Agricultural project preparation. Retrieved May 27, 2019, from the World Wide Web: http://www.fao.org/3/a-bl811e.pdf,%20%20%20(21. FAO,2017. Major Tropical Fruits. Statistical Compendium 2017. Retrieved May 12, 2019, from the World Wide Web: http://www.fao.org/fileadmin/templates/est/COMM_MARKETS_MONITORING/Tropical_Fruits/Documents/CA2909EN.pdf. Frutas Tropicales (2006). Pulpas de Frutas Tropicales (en línea). Retrieved May 27th , 2019, from http://huitoto.udea.edu.co/FrutasTropicales/pina.html. INC, 2019. Nut and Dried Fruit Council statistical yearbook 2017/2018. Retrieved April 22, 2019, from the World Wide Web: https://www.nutfruit.org/consumers/news/detail/inc-2017-2018-statistical-yearbook. ITC, 2019. Dried fruit main importers. Trade statistics for international business development 2019. Retrieved May 2, 2019, from the World Wide Web: https://www.trademap.org/Index.aspx. ITC (2019) Trade statistics for international business development (2019). Retrieve March 29th, from: https://www.trademap.org/Index.aspx Organic Trade Association, 2018. Organic Industry Survey 2017. Retrieved April 1, 2019, from the World Wide Web: https://ota.com/resources/organic-industry-survey. Pro Chile, 2011. Estudio de Mercado Snacks de Fruta Deshidratada EE.UU. Retrieved May 5, 2019, from the World Wide Web: https://www.prochile.gob.cl/wp-content/files_mf/documento_08_12_11174052.pdf. USDA, 2019. Agricultural Research Service. What We Eat in America, NHNES 2018.Retrieved May 10, 2019, from the World Wide Web: https://data.nal.usda.gov/dataset/what-we-eat-america-wweia-database
Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 106933050
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0106933050
Data Type:	thesis
DOI:	10.6814/NCCU201900521
Appears in Collections:	[International MBA] Theses

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