English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113318/144297 (79%)
Visitors : 51042290      Online Users : 912
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
    •  Adv. Search
    Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer Goto mobile version
    政大機構典藏 > 傳播學院 > 新聞學系 > 期刊論文 >  Item 140.119/122365


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/122365


    Title: 向運算轉：新媒體研究與資訊技術結合的契機與挑戰
    The Computational Turn for New Media Studies: Opportunities and Challenges
    Authors: 鄭宇君
    Cheng, Yu-Chung
    Contributors: 新聞系
    Keywords: the computational turn;mobile communication;social media;Big Data;digital humanity
    向運算轉;行動傳播;社交媒體;鉅量資料;數位人文
    Date: 2014-01
    Issue Date: 2019-02-15 14:10:28 (UTC+8)
    Abstract: As digital technologies penetrate deeper into our lives, mobile devices and social media occupy more and more of our time, user behavior and communication content increasingly diversify. Following this communication shift, methods derived from traditional social sciences become seriously challenged. To identify digital communication activities conducted by users, new media research turn to information science for new ally. Digital technologies are employed to collect large amounts of data and to trace digital footprints of users. Driven by the Big-Data approach, this computational turn is currently taking place in communication research with its impacts and implications. Based on a critical review of literature and case-study experiences, this paper addresses issues concerning the Big-Data approach used in new media studies from a methodological perspective. New possibilities are identified and explained along with challenges.
    今日人們使用行動裝置與社交媒體的時間大幅增加，使用行為與傳播內容愈加分殊化，這對傳播研究造成極大挑戰。新媒體研究開始與資訊科學結合，在思維與研究面向產生「向運算轉」（computational turn），利用資訊技術大量收集與分析使用者留下的數位足跡，藉此找出使用者真實的數位傳播活動。本文從方法論的角度出發，透過批判性的文獻檢閱與實際的個案研究經驗，說明鉅量資料分析取徑對於傳播研究方法帶來的契機與挑戰。
    Relation: 傳播研究與實踐, Vol.4, No.1, pp.67-83
    Data Type: article
    DOI 連結: http://dx.doi.org/10.6123/JCRP.2014.004
    DOI: 10.6123/JCRP.2014.004
    Appears in Collections:[新聞學系] 期刊論文

    Files in This Item:

    File Description SizeFormat
    421721.pdf2336KbAdobe PDF2354View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback